Rascasse Audience Intelligence

Sun Basket Audience in United States

A data profile of the people who buy, follow and care about Sun Basket in United States — modelled from more than twelve digital signal sources. Sun Basket has an estimated audience of 391,330 people in United States.

#1358among Website / Newspaper / Magazine in United States#2207in Food & Beverages

The average Sun Basket fan in United States is 39.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include American Beauty (1999 film), Trader Joe's, Lisa Rinna, with strongest over-indexing on American Beauty (1999 film) (70.48× the country average).

Demographically, the Sun Basket audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Indulgence, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sun Basket fan in United States is more female, around 39.4 years old, with strong Indulgence tendencies and a notable affinity for American Beauty (1999 film).

Category: Food & Beverages · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sun Basket profile in United States.

Audience size
391K
in United States
Gender
83.6%♀
16.4% male
Age
39.4
average years
Country rank
#42077
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Sun Basket

83.6% are female, 16.4% are male, average age 39.4.

Fig. 02

Gender split

83.6%
Female
16.4%
Male
Demographic split for Sun Basket audience in United States
MetricValue
Female83.6%
Male16.4%
Average age39.4
Estimated audience size391,330
Fig. 03

Age distribution

Ø 39.4
average years
Age distribution of the Sun Basket audience in United States
Age bracketShare%
16-1918%
20-2921%
30-3920%
40-4923%
50+19%
Fig. 04

Worldwide distribution

93.3%

of the worldwide Sun Basket audience comes from United States.

Worldwide audience distribution share by country for Sun Basket
CountryShare
United States93.3%
Italy3.2%
France1.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sun Basket audience in United States is strongest.

Fig. 05

Top regions by affinity

Sun Basket fans by region: top regions in United States
#RegionReachAffinity×
01California~80K1.88×
02New Jersey~10K1.41×
03Washington~10K1.41×
04Oregon~6K1.40×
05Colorado~8K1.32×
06Utah~4K1.27×
07Idaho~2K1.15×
08Arizona~9K1.14×
09Vermont<1K1.11×
10Washington, District of Columbia~1K1.08×
11Pennsylvania~10K1.07×
12North Dakota<1K1.07×
13South Dakota<1K1.06×
14Massachusetts~8K1.03×
15Maine~1K1.02×
16Delaware~1K1.02×
17Connecticut~4K1.01×
18Montana~1K1.01×
19Rhode Island~1K1.00×
20New York~20K0.99×
21Wisconsin~6K0.99×
22Minnesota~6K0.99×
23Alaska<1K0.99×
24Virginia~9K0.98×
25Nevada~4K0.98×
26New Hampshire~2K0.98×
27Maryland~6K0.96×
28West Virginia~2K0.96×
29Illinois~10K0.95×
30New Mexico~2K0.95×
31Hawaii~2K0.94×
32Nebraska~2K0.93×
33North Carolina~10K0.92×
34South Carolina~5K0.92×
35Iowa~3K0.92×
36Mississippi~3K0.91×
37Arkansas~3K0.90×
38Kansas~3K0.90×
39Tennessee~7K0.89×
40Indiana~6K0.89×
41Missouri~6K0.89×
42Kentucky~4K0.89×
43Oklahoma~4K0.88×
44Ohio~10K0.86×
45Louisiana~4K0.86×
46Florida~20K0.84×
47Georgia~10K0.84×
48Alabama~5K0.84×
49Michigan~9K0.83×
50Texas~20K0.68×
Fig. 06

Affinity by region

Affinity by region — Sun Basket, United States
0.68×1.00×1.88×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sun Basket audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sun Basket audience
#·InterestCategoryAffinity×
01Canadian BaconFood & Beverages78.46×
02American Beauty (1999 film)Movies & TV70.48×
03SparcoCars & Mobility65.14×
04Kristen SchaalMovies & TV44.68×
05Lisa RinnaMovies & TV40.45×
06Restaurant Gordon RamsayFood & Beverages38.60×
07Sarah PaulsonMovies & TV34.85×
08CorePower YogaSports31.05×
09Grace VanderWaalMusic & Radio26.56×
10Seth GreenMovies & TV20.00×
11Jenny SlateMovies & TV20.00×
12Holland TaylorMovies & TV20.00×
13Gangs of New YorkMovies & TV20.00×
14Requiem for a DreamMovies & TV18.05×
15Dead Poets SocietyMovies & TV16.04×
16Sharon OsbourneMovies & TV15.23×
17John CusackMovies & TV14.80×
18Nick OffermanMovies & TV12.69×
19San Diego Comic-Con InternationalLiterature11.35×
20Trader Joe'sShopping9.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sun Basket audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sun Basket audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY4.67×
Design AffinityPREMIUM2.15×
Price SensitivityPREMIUM2.03×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sun Basket audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.65×
SpiritualityBALANCE0.89×
Risk AppetiteTHRILL0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sun Basket have in United States?

Sun Basket has an estimated audience of 391,330 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sun Basket fans?

83.6% of Sun Basket fans are female, 16.4% are male, with an average age of 39.4 years.

03

Which brands do Sun Basket fans like most?

Sun Basket fans show strongest brand affinity for American Beauty (1999 film) (70.48×), Trader Joe's (9.63×), and Lisa Rinna (40.45×) over the country average.

04

Where do Sun Basket fans live in United States?

Sun Basket fans in United States are most concentrated in California (reach ~80K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Sun Basket fans also like?

Beyond Sun Basket itself, the audience over-indexes on Trader Joe's (9.63×), Lisa Rinna (40.45×), Sarah Paulson (34.85×), and Kristen Schaal (44.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in United States

See Sun Basket audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sun Basket. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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