Supplication Audience in United States

Supplication logo

Supplication has an estimated audience of 1,360,945 people in United States. 82.6% are female, 17.4% are male, average age 46.3. Top regions: California, Texas, Florida. Top brand affinities: Pillow, Whataburger, JTV (Indonesia), Mackenzie Foy, English literature.

The average Supplication fan in United States is 46.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pillow, Whataburger, JTV (Indonesia), with strongest over-indexing on Pillow (2.1× the country average). Demographically, the Supplication audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Supplication fans

Demographic split for Supplication audience in United States
MetricValue
Female82.6%
Male17.4%
Average age46.3
Estimated audience size1,360,945

Audience persona

The typical Supplication fan in United States is more female, around 46.3 years old, with strong Family Orientation tendencies and a notable affinity for Pillow.

Top regions in United States

Top regions ranked by reach for Supplication in United States
RegionReachAffinity
California143,3310.96×
Texas122,2891.05×
Florida95,7521.04×
New York63,4570.83×
Georgia55,6541.33×
North Carolina50,8901.24×
Pennsylvania42,9370.94×
Ohio41,3260.99×
Illinois39,5780.87×
Tennessee36,3831.33×
Michigan33,0670.93×
Virginia32,7000.99×
Alabama29,5711.56×
Washington27,1931×
New Jersey26,5300.77×
Arizona26,2720.95×
Maryland25,9341.11×
Indiana25,6811.03×
South Carolina25,2051.23×
Missouri24,4361.11×
Louisiana22,1491.26×
Massachusetts21,9160.82×
Kentucky20,3251.19×
Colorado20,2710.95×
Oklahoma18,8301.25×
Mississippi17,5151.56×
Minnesota16,9240.87×
Arkansas16,6721.49×
Wisconsin16,0080.78×
Oregon15,6671×
Utah12,8071.05×
Connecticut12,4320.91×
Kansas10,2980.96×
Nevada10,2070.78×
Iowa8,8700.79×
Idaho7,7701.14×
New Mexico6,5830.96×
West Virginia6,5011.03×
Hawaii6,3781.09×
Nebraska5,4660.8×
Washington, District of Columbia4,3291.06×
Maine4,3000.88×
New Hampshire3,9300.73×
Montana3,6730.97×
Delaware3,2900.88×
Rhode Island2,9240.68×
Alaska2,7890.96×
South Dakota2,1910.7×
North Dakota1,9810.71×
Vermont1,9020.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Supplication audience
BrandAffinityCategory
Pillow2.1×Home & Garden
Whataburger1.67×Food & Beverages
JTV (Indonesia)2.29×
Mackenzie Foy2.44×Fashion & Accessoires
English literature1.86×Literature
Enfamil1.74×Kids & Family
Fast Five2.09×Movies & TV
Picnic1.68×Kids & Family
Parma2.92×Travel & Leisure
International University of Business Agriculture and Technology2.43×Business & Career
Mad About You2.83×Movies & TV
REO Speedwagon1.7×Music & Radio
Leprechaun2.03×Literature
Ellen Burstyn1.78×Movies & TV
Cantù1.74×Travel & Leisure
Cachorros2.22×Pets & Animals
Boracay1.65×Travel & Leisure
John Frusciante1.96×Music & Radio
Cachorros1.82×Pets & Animals
Príncipe1.67×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Supplication audience
TraitClusterScore
Family OrientationCONSERVATISM2.77
Community OrientationOPEN1.97
TraditionCONSERVATISM1.91
SpiritualityBALANCE1.74
MindfulnessBALANCE1.66
Career OrientationPOWER1.63

Worldwide distribution

Worldwide audience distribution share by country for Supplication
CountryShare
United States53.9%
Brazil13.4%
Germany4.0%

See Supplication audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Supplication have in United States?

Supplication has an estimated audience of 1,360,945 people in United States, concentrated in California and Texas.

What is the gender split and age of Supplication fans?

82.6% of Supplication fans are female, 17.4% are male, with an average age of 46.3 years.

Which brands do Supplication fans like most?

Supplication fans show strongest brand affinity for Pillow (2.1×), Whataburger (1.67×), and JTV (Indonesia) (2.29×) over the country average.

Where do Supplication fans live in United States?

Supplication fans in United States are most concentrated in California (reach 143,331), Texas (reach 122,289), and Florida (reach 95,752). These three regions account for the largest share of the active audience.

What other brands do Supplication fans also like?

Beyond Supplication itself, the audience over-indexes on Whataburger (1.67×), JTV (Indonesia) (2.29×), Mackenzie Foy (2.44×), and English literature (1.86×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Supplication. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.