That '90s Show Audience in United States
That '90s Show has an estimated audience of 357,726 people in United States. 42.6% are female, 57.4% are male, average age 24.9. Top brand affinities: ARCO, Acoustic music, Overtone, Graham Greene (actor), Brittney Griner.
Top brand affinities include ARCO, Acoustic music, Overtone, with strongest over-indexing on ARCO (1.63× the country average). Demographically, the That '90s Show audience skews more male with an average age of 24.9, and over-indexes on personality traits such as Luxury Orientation, Extroversion.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of That '90s Show fans
| Metric | Value |
|---|---|
| Female | 42.6% |
| Male | 57.4% |
| Average age | 24.9 |
| Estimated audience size | 357,726 |
Audience persona
The typical That '90s Show fan in United States is more male, around 24.9 years old, with strong Luxury Orientation tendencies and a notable affinity for ARCO.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| ARCO | 1.63× | Cars & Mobility |
| Acoustic music | 2.24× | Music & Radio |
| Overtone | 3.17× | Beauty & Wellness |
| Graham Greene (actor) | 1.8× | |
| Brittney Griner | 2.24× | Sports |
| Arutz Sheva | 1.76× | News |
| John Frusciante | 3× | Music & Radio |
| Tierra caliente | 1.83× | Travel & Leisure |
| Hypothec | 2.74× | Business & Career |
| Chili con carne | 1.8× | Food & Beverages |
| Leprechaun | 2.11× | Literature |
| Dubuque, Iowa | 2.73× | Travel & Leisure |
| Cadena SER | 2.9× | Music & Radio |
| Thom Browne | 1.68× | Fashion & Accessoires |
| International University of Business Agriculture and Technology | 1.74× | Business & Career |
| Ash vs Evil Dead | 2.16× | Movies & TV |
| Judge Dredd (film) | 1.75× | Movies & TV |
| Assassin's Creed: Brotherhood | 1.63× | Games |
| Stealing Beauty | 2× | Movies & TV |
| Little Italy | 1.87× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.4 |
| Extroversion | THRILL | 1.39 |
| Sustainability | BALANCE | 1.29 |
| Healthy Lifestyle | BALANCE | 1.23 |
| Risk Appetite | THRILL | 1.23 |
| Sports Activity | POWER | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 89.2% |
| Germany | 7.0% |
| Italy | 3.8% |
See That '90s Show audiences in other countries
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- Peacemaker (68,050,277)
How to read this data
Audience size is the estimated number of people in United States who actively search for That '90s Show. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.