The American President Audience in United States

The American President has an estimated audience of 400,070 people in United States. 53.6% are female, 46.4% are male, average age 47.6. Top regions: California, Texas, New York. Top brand affinities: Julie Walters, Mars Attacks!, Elle Fanning, Julianne Moore, American Beauty (1999 film).

The average The American President fan in United States is 47.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Julie Walters, Mars Attacks!, Elle Fanning, with strongest over-indexing on Julie Walters (925.45× the country average). Demographically, the The American President audience skews balanced with an average age of 47.6, and over-indexes on personality traits such as Quality Awareness, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The American President fans

Demographic split for The American President audience in United States
MetricValue
Female53.6%
Male46.4%
Average age47.6
Estimated audience size400,070

Audience persona

The typical The American President fan in United States is balanced, around 47.6 years old, with strong Quality Awareness tendencies and a notable affinity for Julie Walters.

Top regions in United States

Top regions ranked by reach for The American President in United States
RegionReachAffinity
California40,5550.92×
Texas26,6370.77×
New York23,6171.06×
Florida23,4420.87×
Illinois15,1561.14×
Pennsylvania14,6271.09×
Ohio14,6261.19×
North Carolina12,6131.05×
Michigan11,2441.07×
Georgia11,0590.9×
Virginia10,4711.07×
New Jersey10,0480.99×
Massachusetts9,0391.15×
Indiana8,5811.17×
Tennessee8,1151.01×
Washington7,8600.98×
Arizona7,8420.96×
Missouri7,5301.17×
Maryland6,8461×
Wisconsin6,6141.1×
Minnesota6,5391.14×
Colorado6,2560.99×
Kentucky5,9651.19×
South Carolina5,8650.97×
Oregon4,9331.08×
Alabama4,5940.82×
Oklahoma4,4391×
Connecticut4,3781.09×
Louisiana3,6910.72×
Utah3,6141.01×
Kansas3,4461.09×
Iowa3,3781.02×
Arkansas3,1420.95×
Nevada3,0820.8×
Washington, District of Columbia2,3051.92×
Mississippi2,2350.68×
Idaho2,0221.01×
Nebraska1,9630.98×
New Hampshire1,9381.23×
New Mexico1,6600.83×
Maine1,6451.15×
West Virginia1,6020.86×
Rhode Island1,3231.04×
Delaware1,1271.02×
Hawaii1,1090.64×
South Dakota8710.94×
Montana8470.76×
Alaska7490.87×
Vermont6820.97×
North Dakota6610.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The American President audience
BrandAffinityCategory
Julie Walters925.45×Movies & TV
Mars Attacks!288.88×Movies & TV
Elle Fanning62.06×Movies & TV
Julianne Moore46.62×Movies & TV
American Beauty (1999 film)66.07×Movies & TV
Greta Gerwig62.08×Movies & TV
Harrison Ford24.02×Movies & TV
Shirley MacLaine42.78×Movies & TV
Colin Firth46.13×Movies & TV
Autism Awareness19.03×Health
Tim Burton32.03×Movies & TV
Bruce Willis14.58×Movies & TV
Kelly Osbourne20×Music & Radio
Diabetes mellitus awareness12.48×Health
Jessica Chastain26.9×Movies & TV
Dakota Johnson14.96×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Tony Award11.86×Arts & Culture
Rachel Weisz20×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The American President audience
TraitClusterScore
Quality AwarenessPREMIUM3.04
TraditionCONSERVATISM1.59
LGBTQ+ IdentityOPEN1.48
Community OrientationOPEN1.43
MindfulnessBALANCE1.42
Design AffinityPREMIUM1.4

Worldwide distribution

Worldwide audience distribution share by country for The American President
CountryShare
United States69.9%
United Kingdom7.3%
Australia4.6%

See The American President audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The American President have in United States?

The American President has an estimated audience of 400,070 people in United States, concentrated in California and Texas.

What is the gender split and age of The American President fans?

53.6% of The American President fans are female, 46.4% are male, with an average age of 47.6 years.

Which brands do The American President fans like most?

The American President fans show strongest brand affinity for Julie Walters (925.45×), Mars Attacks! (288.88×), and Elle Fanning (62.06×) over the country average.

Where do The American President fans live in United States?

The American President fans in United States are most concentrated in California (reach 40,555), Texas (reach 26,637), and New York (reach 23,617). These three regions account for the largest share of the active audience.

What other brands do The American President fans also like?

Beyond The American President itself, the audience over-indexes on Mars Attacks! (288.88×), Elle Fanning (62.06×), Julianne Moore (46.62×), and American Beauty (1999 film) (66.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The American President. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.