The Christian Science Monitor Audience in United States

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The Christian Science Monitor has an estimated audience of 371,231 people in United States. 50.5% are female, 49.5% are male, average age 40.7. Top regions: California, New York, Texas. Top brand affinities: Alaska, IS (Infinite Stratos), Enfamil, Business English, Atkins diet.

The average The Christian Science Monitor fan in United States is 40.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Alaska, IS (Infinite Stratos), Enfamil, with strongest over-indexing on Alaska (1.67× the country average). Demographically, the The Christian Science Monitor audience skews balanced with an average age of 40.7, and over-indexes on personality traits such as Sustainability, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of The Christian Science Monitor fans

Demographic split for The Christian Science Monitor audience in United States
MetricValue
Female50.5%
Male49.5%
Average age40.7
Estimated audience size371,231

Audience persona

The typical The Christian Science Monitor fan in United States is balanced, around 40.7 years old, with strong Sustainability tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for The Christian Science Monitor in United States
RegionReachAffinity
California37,2940.91×
New York16,3720.79×
Texas15,5120.49×
Massachusetts11,5851.58×
Florida11,5450.46×
Pennsylvania9,1350.73×
Georgia7,6360.67×
Virginia7,4010.82×
North Carolina7,2460.65×
Illinois7,0950.57×
Washington6,5540.88×
Michigan5,8370.6×
Ohio5,4120.47×
Indiana5,1950.77×
New Jersey5,1700.55×
Colorado4,2290.72×
Tennessee3,8600.52×
Oregon3,7470.88×
Arizona3,7270.49×
Minnesota3,7240.7×
Maryland3,5460.56×
Missouri3,4590.58×
Wisconsin2,9770.53×
Mississippi2,5540.84×
Connecticut2,5480.68×
South Carolina2,4990.45×
Alabama2,4660.48×
Oklahoma2,4040.58×
Kentucky2,3660.51×
Louisiana2,2710.47×
Arkansas2,2690.74×
Washington, District of Columbia2,1701.94×
West Virginia2,1091.22×
Alaska2,1042.65×
Utah2,0690.62×
Vermont2,0633.16×
Iowa2,0030.65×
New Mexico1,9741.06×
Kansas1,9480.67×
Idaho1,9471.05×
Hawaii1,8601.17×
Nebraska1,8430.99×
Montana1,8341.78×
Nevada1,8270.51×
South Dakota1,8112.11×
North Dakota1,7632.31×
New Hampshire1,7371.19×
Wyoming1,7063.1×
Rhode Island1,6781.42×
Maine1,6771.26×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Christian Science Monitor audience
BrandAffinityCategory
Alaska1.67×Travel & Leisure
IS (Infinite Stratos)2.17×Literature
Enfamil3.26×Kids & Family
Business English2.66×Business & Career
Atkins diet2.34×Health
Necktie1.99×Fashion & Accessoires
Hypertext2.07×Technology & Electronics
Canino8.06×Travel & Leisure
Parma3.73×Travel & Leisure
Al Ahly SC2.52×Sports
Ironmongery1.95×Home & Garden
Mariel Hemingway1.65×Fashion & Accessoires
Cajeme2.68×Travel & Leisure
Finding Your Roots1.56×Movies & TV
Catania1.95×Travel & Leisure
Pendleton, Oregon1.99×Travel & Leisure
Gemma Ward2.13×Fashion & Accessoires
Roaming1.97×Technology & Electronics
Ashleigh Banfield1.72×Movies & TV
lose it5.1×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Christian Science Monitor audience
TraitClusterScore
SustainabilityBALANCE1.65
Community OrientationOPEN1.64
Early Adopter MentalityPOWER1.63
IndividualismJOY1.58
Urban LifestyleOPEN1.51
TraditionCONSERVATISM1.5

Worldwide distribution

Worldwide audience distribution share by country for The Christian Science Monitor
CountryShare
United States97.5%
Germany1.2%
France0.5%

See The Christian Science Monitor audiences in other countries

More Newspaper audiences in United States

Frequently asked questions

How many fans does The Christian Science Monitor have in United States?

The Christian Science Monitor has an estimated audience of 371,231 people in United States, concentrated in California and New York.

What is the gender split and age of The Christian Science Monitor fans?

50.5% of The Christian Science Monitor fans are female, 49.5% are male, with an average age of 40.7 years.

Which brands do The Christian Science Monitor fans like most?

The Christian Science Monitor fans show strongest brand affinity for Alaska (1.67×), IS (Infinite Stratos) (2.17×), and Enfamil (3.26×) over the country average.

Where do The Christian Science Monitor fans live in United States?

The Christian Science Monitor fans in United States are most concentrated in California (reach 37,294), New York (reach 16,372), and Texas (reach 15,512). These three regions account for the largest share of the active audience.

What other brands do The Christian Science Monitor fans also like?

Beyond The Christian Science Monitor itself, the audience over-indexes on IS (Infinite Stratos) (2.17×), Enfamil (3.26×), Business English (2.66×), and Atkins diet (2.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Christian Science Monitor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.