Rascasse Audience Intelligence

The Cut (magazine) Audience Demographics in United States

The Cut (magazine) has an estimated audience of 2.7M people in United States.

#333among websites & media in United States
#529in Fashion & Accessoires

The average The Cut (magazine) fan in United States is 45.6 years old, more female, and lives primarily in California.

Most fans live in California, New York, Texas.

Top affinities include Takashi Murakami, Jared Leto, Muse (band), with strongest over-indexing on Takashi Murakami (14.73× the country average).

Demographically, the The Cut (magazine) audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Indulgence, Design Affinity.

The typical The Cut (magazine) fan in United States is more female, around 45.6 years old, with strong Indulgence tendencies and a notable affinity for Takashi Murakami.

Category: Fashion & Accessoires · Type: Website / Newspaper / Magazine

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
2.7M
in United States
Gender
68.4%♀
31.6% male
Age
45.6
average years
Country rank
#11525
among all objects in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of The Cut (magazine)

68.4% are female, 31.6% are male, average age 45.6.

Fig. 02

Gender split

68.4%
Female
31.6%
Male
Demographic split for The Cut (magazine) audience in United States
MetricValue
Female68.4%
Male31.6%
Average age45.6
Estimated audience size2.7M
Fig. 03

Age distribution

Ø 45.6
average years
Age distribution of the The Cut (magazine) audience in United States
Age bracketShare%
16-2410%
25-3417%
35-4416%
45-5420%
55+38%
Fig. 04

Worldwide distribution

68.6%

of the worldwide The Cut (magazine) audience comes from United States.

Worldwide audience distribution share by country for The Cut (magazine)
CountryShare
United States68.6%
United Kingdom9.6%
Italy3.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

The Cut (magazine) fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~20K3.70×
02New York~500K2.81×
03Massachusetts~100K2.30×
04Vermont~8K1.63×
05Washington~100K1.60×
06California~500K1.52×
07Connecticut~40K1.43×
08Texas~300K1.40×
09Virginia~90K1.35×
10Maine~10K1.30×
11Oregon~40K1.25×
12Pennsylvania~100K1.13×
13Maryland~60K1.12×
14Illinois~100K1.03×
15Rhode Island~9K1.01×
16Hawaii~10K1.00×
17New Jersey~70K0.97×
18Idaho~10K0.97×
19North Carolina~80K0.96×
20Michigan~80K0.94×
21Colorado~40K0.94×
22New Hampshire~10K0.94×
23Louisiana~30K0.90×
24Montana~8K0.89×
25Georgia~80K0.88×
26Arkansas~20K0.84×
27Kentucky~30K0.82×
28New Mexico~10K0.81×
29Alaska~5K0.81×
30South Carolina~30K0.79×
31Missouri~40K0.78×
32Ohio~70K0.76×
33Oklahoma~20K0.76×
34Mississippi~20K0.76×
35Utah~20K0.75×
36Minnesota~30K0.74×
37Delaware~6K0.74×
38Wisconsin~30K0.73×
39Alabama~30K0.72×
40Kansas~20K0.71×
41Indiana~40K0.70×
42Iowa~20K0.70×
43West Virginia~10K0.70×
44Tennessee~40K0.68×
45Nevada~20K0.68×
46North Dakota~4K0.68×
47South Dakota~5K0.66×
48Arizona~40K0.61×
49Nebraska~9K0.59×
50Florida~100K0.56×
Fig. 06

Affinity by region

Affinity by region — The Cut (magazine), United States
0.56×1.00×3.70×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the The Cut (magazine) audience vs. the country average
#·InterestCategoryAffinity×
01Takashi MurakamiArts & Culture14.73×
02Jared LetoMovies & TV14.44×
03Muse (band)Music & Radio9.65×
04Boscov'sFashion & Accessoires8.39×
05Mac MillerMusic & Radio7.65×
06PoshmarkShopping7.62×
07DeviantArtInternet & Social Media7.40×
08ULTA BeautyBeauty & Wellness4.66×
09Kate HudsonMovies & TV3.78×
10CVS PharmacyShopping2.87×
11Target CorporationShopping2.84×
12New York PostNews2.78×
13Anne HathawayMovies & TV2.60×
14Trader Joe'sShopping2.50×
15WalgreensShopping2.22×
16Panera BreadFood & Beverages2.08×
17Louis VuittonFashion & Accessoires1.95×
18NikeFashion & Accessoires1.76×
19SubwayFood & Beverages1.70×
20McDonald'sFood & Beverages1.53×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the The Cut (magazine) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the The Cut (magazine) audience vs. the country average · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.81×
Design AffinityPREMIUM1.73×
Early Adopter MentalityPOWER1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the The Cut (magazine) audience vs. the country average · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.85×
PatriotismCONSERVATISM0.92×
Risk AppetiteTHRILL0.97×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in The Cut (magazine) over the last 12 months. Modelled, not counted; people interested in several website / newspaper / magazines count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/the-cut-magazine-91032” · Methodology