The House Bunny Audience in United States

The House Bunny has an estimated audience of 317,435 people in United States. 53.0% are female, 47.0% are male, average age 34.8. Top regions: California, Texas, Florida. Top brand affinities: Austin Powers (film series), Anna Faris, Mystic Pizza, Supercuts, Legally Blonde.

The average The House Bunny fan in United States is 34.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Austin Powers (film series), Anna Faris, Mystic Pizza, with strongest over-indexing on Austin Powers (film series) (143.34× the country average). Demographically, the The House Bunny audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The House Bunny fans

Demographic split for The House Bunny audience in United States
MetricValue
Female53.0%
Male47.0%
Average age34.8
Estimated audience size317,435

Audience persona

The typical The House Bunny fan in United States is balanced, around 34.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Austin Powers (film series).

Top regions in United States

Top regions ranked by reach for The House Bunny in United States
RegionReachAffinity
California47,1491.35×
Texas33,2701.22×
Florida18,5740.86×
New York15,1030.85×
Illinois10,2990.97×
Pennsylvania9,9710.93×
Arizona9,4811.46×
Ohio9,0780.93×
North Carolina8,9270.93×
Georgia8,9240.91×
Michigan8,1990.99×
Washington7,3301.15×
New Jersey7,0720.88×
Virginia6,9440.9×
Tennessee6,3250.99×
Colorado5,8951.18×
Indiana5,7530.99×
Missouri5,6451.1×
Massachusetts5,4220.87×
Maryland4,4930.82×
Oklahoma4,4831.27×
Oregon4,4651.23×
Wisconsin4,4310.93×
Minnesota4,4240.97×
Alabama4,3940.99×
South Carolina4,2210.88×
Kentucky4,1581.04×
Nevada3,9651.29×
Louisiana3,6910.9×
Utah3,3451.18×
Arkansas2,6891.03×
Kansas2,6361.05×
Connecticut2,6070.82×
Iowa2,4540.94×
New Mexico2,3891.5×
Mississippi2,3490.9×
Idaho1,8541.16×
Nebraska1,6751.05×
West Virginia1,3110.89×
Hawaii1,2290.9×
New Hampshire1,1250.9×
Maine1,0420.92×
Montana879
Rhode Island8580.85×
Alaska7631.12×
Washington, District of Columbia7450.78×
Delaware6520.74×
South Dakota6450.88×
North Dakota6160.95×
Wyoming4530.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The House Bunny audience
BrandAffinityCategory
Austin Powers (film series)143.34×Movies & TV
Anna Faris85.89×Movies & TV
Mystic Pizza241.36×Food & Beverages
Supercuts65.69×Beauty & Wellness
Legally Blonde72.72×Movies & TV
Jason Segel72.33×Movies & TV
Zooey Deschanel48.94×Movies & TV
Emma Stone35.53×Movies & TV
Hot Fuzz114.86×Movies & TV
Dumb and Dumber55.32×Movies & TV
Sausage Party86.49×Movies & TV
Alexandra Daddario32.36×Movies & TV
My Big Fat Greek Wedding86.93×Movies & TV
Avan Jogia55.6×Movies & TV
22 Jump Street75.34×Movies & TV
Jason Sudeikis40.87×Movies & TV
Forgetting Sarah Marshall66.36×Movies & TV
Bride Wars85.83×Movies & TV
Autism Awareness19.03×Health
Kaley Cuoco22.73×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The House Bunny audience
TraitClusterScore
Luxury OrientationPREMIUM2.58
Risk AppetiteTHRILL2.3
ExtroversionTHRILL1.65
TraditionCONSERVATISM1.47
Convenience OrientationPREMIUM1.36
SpiritualityBALANCE1.35

Worldwide distribution

Worldwide audience distribution share by country for The House Bunny
CountryShare
United States39.2%
Germany6.1%
France4.4%

See The House Bunny audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The House Bunny have in United States?

The House Bunny has an estimated audience of 317,435 people in United States, concentrated in California and Texas.

What is the gender split and age of The House Bunny fans?

53.0% of The House Bunny fans are female, 47.0% are male, with an average age of 34.8 years.

Which brands do The House Bunny fans like most?

The House Bunny fans show strongest brand affinity for Austin Powers (film series) (143.34×), Anna Faris (85.89×), and Mystic Pizza (241.36×) over the country average.

Where do The House Bunny fans live in United States?

The House Bunny fans in United States are most concentrated in California (reach 47,149), Texas (reach 33,270), and Florida (reach 18,574). These three regions account for the largest share of the active audience.

What other brands do The House Bunny fans also like?

Beyond The House Bunny itself, the audience over-indexes on Anna Faris (85.89×), Mystic Pizza (241.36×), Supercuts (65.69×), and Legally Blonde (72.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The House Bunny. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.