The Jungle Book (2016 film) Audience in United States

The Jungle Book (2016 film) logo

The Jungle Book (2016 film) has an estimated audience of 587,951 people in United States. 48.6% are female, 51.4% are male, average age 29.6. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Home construction, Collectable, Justice, edureka.

The average The Jungle Book (2016 film) fan in United States is 29.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Home construction, Collectable, with strongest over-indexing on Dog breed (1.75× the country average). Demographically, the The Jungle Book (2016 film) audience skews balanced with an average age of 29.6, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Adventure

Demographics of The Jungle Book (2016 film) fans

Demographic split for The Jungle Book (2016 film) audience in United States
MetricValue
Female48.6%
Male51.4%
Average age29.6
Estimated audience size587,951

Audience persona

The typical The Jungle Book (2016 film) fan in United States is balanced, around 29.6 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for The Jungle Book (2016 film) in United States
RegionReachAffinity
California72,7141.12×
Texas56,5531.12×
Florida38,9190.98×
New York30,6450.93×
Illinois20,3761.04×
Pennsylvania18,7690.95×
North Carolina18,0341.02×
Ohio17,5170.97×
Georgia17,1970.95×
Michigan15,8071.03×
Arizona15,5851.3×
Virginia12,6580.88×
New Jersey12,6130.84×
Tennessee12,5971.07×
Washington12,5531.06×
Massachusetts12,1681.05×
Indiana11,3761.06×
Missouri10,1031.07×
Alabama9,2981.13×
Colorado8,9480.97×
Maryland8,8800.88×
South Carolina8,4080.95×
Wisconsin8,2630.93×
Louisiana7,9391.05×
Minnesota7,8120.93×
Oklahoma7,7651.19×
Kentucky7,4871.02×
Oregon7,0191.04×
Utah6,3481.21×
Connecticut5,7170.97×
Arkansas5,4791.13×
Nevada5,3900.95×
Mississippi5,1101.05×
Iowa5,0871.05×
Kansas5,0071.08×
New Mexico3,2441.1×
Idaho3,2111.09×
Nebraska3,0411.03×
West Virginia2,6330.96×
New Hampshire2,1600.93×
Maine2,0910.99×
Hawaii2,0510.81×
Rhode Island1,6480.88×
Montana1,6391×
Delaware1,3450.83×
Alaska1,3081.04×
Washington, District of Columbia1,2570.71×
South Dakota1,2370.91×
North Dakota1,0710.89×
Vermont9660.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Jungle Book (2016 film) audience
BrandAffinityCategory
Dog breed1.75×Pets & Animals
Home construction1.65×Home & Garden
Collectable1.51×Kids & Family
Justice2.4×Politics & Society
edureka27.59×Business & Career
Bank account1.82×Business & Career
Saving2.01×Business & Career
Casely3.97×Shopping
Monogram2.27×Home & Garden
Temple Grandin4.26×Literature
Mothercare1.8×Kids & Family
Mortgage insurance2.49×Business & Career
Panama1.98×Travel & Leisure
David Yurman1.57×Fashion & Accessoires
Cachorro2.73×Pets & Animals
Arnold Palmer2.78×Sports
Certified diabetes educator5.66×Business & Career
Mike Conley, Jr.3.54×Sports
Temple Grandin2.95×Literature
Fox & Friends1.91×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Jungle Book (2016 film) audience
TraitClusterScore
ExtroversionTHRILL1.6
Early Adopter MentalityPOWER1.31
Design AffinityPREMIUM1.3
Convenience OrientationPREMIUM1.28
LGBTQ+ IdentityOPEN1.27
Pet OwnershipJOY1.23

Worldwide distribution

Worldwide audience distribution share by country for The Jungle Book (2016 film)
CountryShare
United States37.1%
India15.5%
United Kingdom8.5%

See The Jungle Book (2016 film) audiences in other countries

More Adventure audiences in United States

Frequently asked questions

How many fans does The Jungle Book (2016 film) have in United States?

The Jungle Book (2016 film) has an estimated audience of 587,951 people in United States, concentrated in California and Texas.

What is the gender split and age of The Jungle Book (2016 film) fans?

48.6% of The Jungle Book (2016 film) fans are female, 51.4% are male, with an average age of 29.6 years.

Which brands do The Jungle Book (2016 film) fans like most?

The Jungle Book (2016 film) fans show strongest brand affinity for Dog breed (1.75×), Home construction (1.65×), and Collectable (1.51×) over the country average.

Where do The Jungle Book (2016 film) fans live in United States?

The Jungle Book (2016 film) fans in United States are most concentrated in California (reach 72,714), Texas (reach 56,553), and Florida (reach 38,919). These three regions account for the largest share of the active audience.

What other brands do The Jungle Book (2016 film) fans also like?

Beyond The Jungle Book (2016 film) itself, the audience over-indexes on Home construction (1.65×), Collectable (1.51×), Justice (2.4×), and edureka (27.59×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Jungle Book (2016 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.