Tracy Lawrence Audience in United States

Tracy Lawrence logo

Tracy Lawrence has an estimated audience of 894,747 people in United States. 52.5% are female, 47.5% are male, average age 44.7. Top regions: Texas, Tennessee, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.

The average Tracy Lawrence fan in United States is 44.7 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Tennessee, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Tracy Lawrence audience skews balanced with an average age of 44.7, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Tracy Lawrence fans

Demographic split for Tracy Lawrence audience in United States
MetricValue
Female52.5%
Male47.5%
Average age44.7
Estimated audience size894,747

Audience persona

The typical Tracy Lawrence fan in United States is balanced, around 44.7 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Tracy Lawrence in United States
RegionReachAffinity
Texas117,9931.53×
Tennessee42,1392.35×
Florida34,4540.57×
Arkansas27,2193.69×
Oklahoma26,3772.65×
Missouri25,8221.79×
California25,6930.26×
Alabama25,6462.05×
Georgia25,3500.92×
North Carolina25,1870.94×
Kentucky24,2332.16×
Ohio22,1340.8×
Illinois22,0750.74×
Indiana21,0061.29×
Louisiana20,6171.79×
Arizona20,5901.13×
Virginia17,1290.79×
Mississippi14,1531.92×
South Carolina14,1191.05×
Michigan13,5260.58×
Pennsylvania13,2850.44×
Kansas12,4911.77×
Minnesota11,1610.87×
Colorado10,6280.75×
Iowa9,2501.25×
New Mexico9,1932.05×
New York9,1470.18×
Washington8,9760.5×
Wisconsin8,3040.62×
Maryland7,4730.49×
West Virginia7,3301.76×
Nevada7,1290.82×
Oregon6,8670.67×
Utah5,0890.64×
Idaho3,9420.88×
Nebraska3,8610.86×
South Dakota2,9861.44×
New Jersey2,8150.12×
Massachusetts2,6590.15×
Montana2,3380.94×
North Dakota1,9101.04×
Maine1,7370.54×
Wyoming1,5111.14×
Connecticut1,3890.15×
New Hampshire9590.27×
Delaware8500.34×
Alaska7740.4×
Washington, District of Columbia6730.25×
Hawaii6590.17×
Vermont5290.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tracy Lawrence audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Alan Jackson13×Music & Radio
Josh Turner26.55×Music & Radio
Darius Rucker18.73×Music & Radio
Dwight Yoakam14.44×Music & Radio
Charles, Prince of Wales18.87×Politics & Society
Fox News Channel2.07×Movies & TV
Grand Ole Opry11.86×Music & Radio
Willie Nelson6.94×Music & Radio
Duke Energy6.52×Home & Garden
Chris Stapleton9.13×Music & Radio
Texas Roadhouse2.31×Food & Beverages
Billy Ray Cyrus10.23×Music & Radio
Lonestar19.35×Music & Radio
Hobby Lobby2.14×Home & Garden
Rockabilly4.41×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tracy Lawrence audience
TraitClusterScore
PatriotismCONSERVATISM1.88
Community OrientationOPEN1.35
TraditionCONSERVATISM1.31
ExtroversionTHRILL1.27
Convenience OrientationPREMIUM1.23
Family OrientationCONSERVATISM1.18

Worldwide distribution

Worldwide audience distribution share by country for Tracy Lawrence
CountryShare
United States95.3%
Canada2.1%
Germany0.5%

See Tracy Lawrence audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Tracy Lawrence have in United States?

Tracy Lawrence has an estimated audience of 894,747 people in United States, concentrated in Texas and Tennessee.

What is the gender split and age of Tracy Lawrence fans?

52.5% of Tracy Lawrence fans are female, 47.5% are male, with an average age of 44.7 years.

Which brands do Tracy Lawrence fans like most?

Tracy Lawrence fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Tracy Lawrence fans live in United States?

Tracy Lawrence fans in United States are most concentrated in Texas (reach 117,993), Tennessee (reach 42,139), and Florida (reach 34,454). These three regions account for the largest share of the active audience.

What other brands do Tracy Lawrence fans also like?

Beyond Tracy Lawrence itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tracy Lawrence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.