Rascasse Audience Intelligence

Troy Aikman Audience in United States

A data profile of the people who buy, follow and care about Troy Aikman in United States — modelled from more than twelve digital signal sources. Troy Aikman has an estimated audience of 2,388,327 people in United States.

#189among American football in United States#2131among Person in United States#1108in Sports

The average Troy Aikman fan in United States is 38.7 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Erin Andrews, Josh Duhamel, Winona Ryder, with strongest over-indexing on Erin Andrews (288.49× the country average).

Demographically, the Troy Aikman audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Troy Aikman fan in United States is more male, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for Erin Andrews.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Troy Aikman profile in United States.

Audience size
2.4M
in United States
Gender
31.1%♀
68.9% male
Age
38.7
average years
Country rank
#12341
Person in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Troy Aikman fans

31.1% are female, 68.9% are male, average age 38.7.

Fig. 02

Gender split

31.1%
Female
68.9%
Male
Demographic split for Troy Aikman audience in United States
MetricValue
Female31.1%
Male68.9%
Average age38.7
Estimated audience size2,388,327
Fig. 03

Age distribution

Ø 38.7
average years
Age distribution of the Troy Aikman audience in United States
Age bracketShare%
16-1924%
20-2917%
30-3918%
40-4920%
50+21%
Fig. 04

Worldwide distribution

90.2%

of the worldwide Troy Aikman audience comes from United States.

Worldwide audience distribution share by country for Troy Aikman
CountryShare
United States90.2%
Canada4.5%
United Kingdom1.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Troy Aikman audience in United States is strongest.

Fig. 05

Top regions by affinity

Troy Aikman fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~50K1.98×
02Texas~400K1.81×
03Kansas~30K1.37×
04Arkansas~20K1.29×
05Missouri~50K1.22×
06Iowa~20K1.22×
07New Mexico~10K1.21×
08North Dakota~6K1.17×
09Wisconsin~40K1.15×
10Montana~7K1.12×
11Pennsylvania~90K1.10×
12Colorado~40K1.10×
13South Dakota~6K1.09×
14Minnesota~40K1.08×
15Nebraska~10K1.08×
16Arizona~50K1.07×
17Illinois~80K1.04×
18Ohio~70K1.03×
19Mississippi~20K1.03×
20Idaho~10K1.03×
21Delaware~7K1.03×
22Louisiana~30K1.01×
23Wyoming~3K1.00×
24Virginia~60K0.98×
25South Carolina~30K0.98×
26Michigan~60K0.97×
27Tennessee~50K0.97×
28West Virginia~10K0.97×
29Maryland~40K0.94×
30North Carolina~70K0.93×
31Alabama~30K0.93×
32Kentucky~30K0.93×
33Indiana~40K0.92×
34New Hampshire~8K0.89×
35Washington~40K0.87×
36Connecticut~20K0.87×
37Florida~100K0.86×
38New Jersey~50K0.85×
39Nevada~20K0.85×
40Rhode Island~6K0.85×
41Massachusetts~40K0.83×
42Oregon~20K0.83×
43Washington, District of Columbia~6K0.81×
44Georgia~60K0.80×
45Maine~7K0.80×
46Utah~20K0.76×
47California~200K0.75×
48Alaska~4K0.74×
49Hawaii~7K0.68×
50New York~90K0.66×
Fig. 06

Affinity by region

Affinity by region — Troy Aikman, United States
0.66×1.00×1.98×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Troy Aikman audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Troy Aikman audience
#·InterestCategoryAffinity×
01Erin AndrewsSports288.49×
02Josh DuhamelFashion & Accessoires124.64×
03Seth GreenMovies & TV72.56×
04Rose McGowanMovies & TV69.43×
05Toni ColletteMovies & TV64.14×
06Sophia BushMovies & TV63.49×
07Sharon OsbourneMovies & TV57.99×
08Tony RomoSports53.86×
09Baker MayfieldSports51.23×
10Winona RyderMovies & TV49.41×
11Dumb and DumberMovies & TV47.68×
12Jack NicholsonMovies & TV45.31×
13Alyssa MilanoMovies & TV38.03×
14Mariska HargitayMovies & TV34.97×
15Elizabeth BanksMovies & TV31.80×
16Christina ApplegateMovies & TV29.66×
17Dak PrescottSports26.01×
18Aaron RodgersSports23.35×
19Kelly OsbourneMusic & Radio20.00×
20Twin PeaksMovies & TV18.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Troy Aikman audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Troy Aikman audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.87×
Convenience OrientationPREMIUM1.55×
IndividualismJOY1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Troy Aikman audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.58×
ExtroversionTHRILL0.68×
Luxury OrientationPREMIUM0.68×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Troy Aikman have in United States?

Troy Aikman has an estimated audience of 2,388,327 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Troy Aikman fans?

31.1% of Troy Aikman fans are female, 68.9% are male, with an average age of 38.7 years.

03

Which brands do Troy Aikman fans like most?

Troy Aikman fans show strongest brand affinity for Erin Andrews (288.49×), Josh Duhamel (124.64×), and Winona Ryder (49.41×) over the country average.

04

Where do Troy Aikman fans live in United States?

Troy Aikman fans in United States are most concentrated in Texas (reach ~400K), California (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Troy Aikman fans also like?

Beyond Troy Aikman itself, the audience over-indexes on Josh Duhamel (124.64×), Winona Ryder (49.41×), Sharon Osbourne (57.99×), and Seth Green (72.56×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See Troy Aikman audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Troy Aikman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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