Rascasse Audience Intelligence

True Corporation Target Market in United States

A data profile of the people who buy, follow and care about True Corporation in United States — modelled from more than twelve digital signal sources. True Corporation has an estimated audience of 813,860 people in United States.

The average True Corporation fan in United States is 42.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Big C, Christina Applegate, Jefferson Airplane, with strongest over-indexing on Big C (139.88× the country average).

Demographically, the True Corporation audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical True Corporation fan in United States is more female, around 42.8 years old, with strong Spirituality tendencies and a notable affinity for Big C.

Category: Technology & Electronics · Type: Brand · Subtype: Mobile phone operator

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the True Corporation profile in United States.

Audience size
814K
in United States
Gender
71.6%
28.4% male
Age
42.8
average years
Country rank
#27156
Brand in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of True Corporation

71.6% are female, 28.4% are male, average age 42.8.

Fig. 02

Gender split

71.6%
Female
28.4%
Male
Demographic split for True Corporation audience in United States
MetricValue
Female71.6%
Male28.4%
Average age42.8
Estimated audience size813,860
Fig. 03

Age distribution

Ø 42.8
average years
Age distribution of the True Corporation audience in United States
Age bracketShare%
16-1923%
20-2910%
30-399%
40-4920%
50+38%
Fig. 04

Worldwide distribution

27.1%

of the worldwide True Corporation audience comes from United States.

Worldwide audience distribution share by country for True Corporation
CountryShare
United States27.1%
India18.9%
Japan15.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the True Corporation audience in United States is strongest.

Fig. 05

Top regions by affinity

True Corporation customers by region in United States
#RegionReachAffinity×
01Florida~70K1.42×
02Texas~90K1.34×
03Oklahoma~10K1.32×
04Mississippi~8K1.31×
05Georgia~30K1.29×
06California~100K1.27×
07North Carolina~30K1.19×
08Alabama~10K1.18×
09Louisiana~10K1.18×
10Virginia~20K1.16×
11Arkansas~7K1.15×
12Michigan~20K1.11×
13Arizona~20K1.11×
14West Virginia~4K1.11×
15New Mexico~4K1.10×
16Missouri~10K1.09×
17Tennessee~20K1.08×
18Indiana~20K1.08×
19South Carolina~10K1.06×
20Nevada~8K1.06×
21Kentucky~10K1.04×
22Pennsylvania~30K1.03×
23Maryland~10K1.03×
24Illinois~30K0.99×
25Kansas~6K0.99×
26North Dakota~2K0.98×
27Ohio~20K0.97×
28Utah~7K0.97×
29Oregon~8K0.96×
30Delaware~2K0.96×
31Connecticut~7K0.95×
32New York~40K0.94×
33Nebraska~4K0.94×
34Alaska~2K0.94×
35New Jersey~20K0.93×
36Idaho~4K0.92×
37Washington~10K0.91×
38Wisconsin~10K0.90×
39Iowa~6K0.90×
40Minnesota~10K0.89×
41South Dakota~2K0.85×
42Montana~2K0.83×
43Colorado~10K0.82×
44Wyoming<1K0.82×
45Rhode Island~2K0.81×
46Massachusetts~10K0.80×
47Hawaii~3K0.79×
48New Hampshire~2K0.78×
49Washington, District of Columbia~2K0.75×
50Maine~2K0.74×
Fig. 06

Affinity by region

Affinity by region — True Corporation, United States
0.74×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the True Corporation audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for True Corporation audience
#·InterestCategoryAffinity×
01Big CShopping139.88×
02Jefferson AirplaneMusic & Radio67.45×
03Jeff BeckMusic & Radio41.67×
04The KinksMusic & Radio39.36×
05Deep PurpleMusic & Radio28.38×
06Christina ApplegateMovies & TV19.03×
07Rita WilsonMovies & TV18.75×
08U.S. CellularTechnology & Electronics18.31×
09Sophia BushMovies & TV18.03×
10Joe WalshMusic & Radio16.58×
11BangkokTravel & Leisure16.36×
12Virtual private networkTechnology & Electronics14.35×
13Isla FisherMovies & TV13.88×
14Tropic ThunderMovies & TV13.84×
15Seth GreenMovies & TV11.76×
16Jason SegelMovies & TV11.16×
17The Beach BoysMusic & Radio10.29×
18Marco's PizzaFood & Beverages7.79×
197-ElevenShopping6.29×
20Planet FitnessSports2.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the True Corporation audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by True Corporation audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.09×
PatriotismCONSERVATISM1.92×
Career OrientationPOWER1.47×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by True Corporation audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.56×
Design AffinityPREMIUM0.82×
SustainabilityBALANCE0.83×
1.00× baseline
Section 06

Frequently asked questions

01

Who is True Corporation's target market in United States?

True Corporation's target market in United States covers an estimated 813,860 people, concentrated in California and Texas.

02

What is the gender split and age of True Corporation customers?

71.6% of the True Corporation audience are female, 28.4% are male, with an average age of 42.8 years.

03

Which brands do True Corporation fans like most?

True Corporation fans show strongest brand affinity for Big C (139.88×), Christina Applegate (19.03×), and Jefferson Airplane (67.45×) over the country average.

04

Where do True Corporation fans live in United States?

True Corporation fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do True Corporation fans also like?

Beyond True Corporation itself, the audience over-indexes on Christina Applegate (19.03×), Jefferson Airplane (67.45×), Jeff Beck (41.67×), and 7-Eleven (6.29×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for True Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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