Ubuntu (operating system) Audience in United States

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Ubuntu (operating system) has an estimated audience of 1,185,424 people in United States. 49.8% are female, 50.2% are male, average age 40.2. Top regions: California, Texas, Florida. Top brand affinities: Eclipse (software), SiteGround, Linux, Chobits, Docker (software).

The average Ubuntu (operating system) fan in United States is 40.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Eclipse (software), SiteGround, Linux, with strongest over-indexing on Eclipse (software) (91.9× the country average). Demographically, the Ubuntu (operating system) audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Early Adopter Mentality, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand

Demographics of Ubuntu (operating system) fans

Demographic split for Ubuntu (operating system) audience in United States
MetricValue
Female49.8%
Male50.2%
Average age40.2
Estimated audience size1,185,424

Audience persona

The typical Ubuntu (operating system) fan in United States is balanced, around 40.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Eclipse (software).

Top regions in United States

Top regions ranked by reach for Ubuntu (operating system) in United States
RegionReachAffinity
California193,8711.49×
Texas103,6131.02×
Florida75,7080.94×
New York68,6321.04×
Illinois39,8051.01×
Virginia38,0261.32×
Pennsylvania37,8070.95×
Washington37,5361.58×
Ohio37,1461.02×
Georgia36,9951.01×
North Carolina34,7690.97×
Michigan31,1031×
Massachusetts28,3911.22×
New Jersey28,2720.94×
Maryland25,9851.27×
Arizona25,3661.05×
Colorado23,8141.27×
Indiana21,5000.99×
Tennessee21,3470.9×
Missouri19,9991.05×
Oregon18,3801.35×
Minnesota17,2671.02×
Wisconsin16,8320.94×
Alabama14,6620.89×
South Carolina14,1300.79×
Utah13,4321.27×
Kentucky12,8610.87×
Oklahoma12,7780.97×
Louisiana10,9370.72×
Connecticut10,4480.88×
Nevada9,7140.85×
Iowa9,2430.95×
Kansas9,0740.97×
Arkansas8,8690.91×
Idaho6,6761.12×
Mississippi6,5630.67×
Nebraska5,6400.95×
New Mexico5,4480.92×
New Hampshire5,2141.12×
West Virginia4,7370.86×
Washington, District of Columbia4,6751.31×
Maine4,5351.07×
Hawaii4,0490.79×
Rhode Island3,2200.85×
Montana2,8890.88×
Delaware2,3990.73×
South Dakota2,3220.85×
Alaska2,2120.87×
Vermont2,1021.01×
North Dakota2,0760.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ubuntu (operating system) audience
BrandAffinityCategory
Eclipse (software)91.9×Technology & Electronics
SiteGround135.38×Technology & Electronics
Linux10.99×Technology & Electronics
Chobits110.02×Literature
Docker (software)47.64×Technology & Electronics
JMSN99.02×Music & Radio
Plesk112.83×Technology & Electronics
C (programming language)13.61×Technology & Electronics
Internet Information Services99.15×Technology & Electronics
Sea Life London Aquarium57.19×Travel & Leisure
Kubernetes38.9×Technology & Electronics
PostgreSQL55.81×Technology & Electronics
Garuda Indonesia50.44×Travel & Leisure
Groovy (programming language)9.94×Technology & Electronics
MongoDB30.85×Technology & Electronics
Stack Exchange77.44×Technology & Electronics
Redis48.15×Technology & Electronics
Elasticsearch70.09×Technology & Electronics
NoSQL37.56×Technology & Electronics
Google Drive2.87×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ubuntu (operating system) audience
TraitClusterScore
Early Adopter MentalityPOWER2.19
Design AffinityPREMIUM1.49
Need for SecurityCONSERVATISM1.46
SustainabilityBALANCE1.43
IndividualismJOY1.43
TravellingTHRILL1.42

Worldwide distribution

Worldwide audience distribution share by country for Ubuntu (operating system)
CountryShare
China24.5%
United States9.6%
Japan8.1%

See Ubuntu (operating system) audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Ubuntu (operating system) have in United States?

Ubuntu (operating system) has an estimated audience of 1,185,424 people in United States, concentrated in California and Texas.

What is the gender split and age of Ubuntu (operating system) fans?

49.8% of Ubuntu (operating system) fans are female, 50.2% are male, with an average age of 40.2 years.

Which brands do Ubuntu (operating system) fans like most?

Ubuntu (operating system) fans show strongest brand affinity for Eclipse (software) (91.9×), SiteGround (135.38×), and Linux (10.99×) over the country average.

Where do Ubuntu (operating system) fans live in United States?

Ubuntu (operating system) fans in United States are most concentrated in California (reach 193,871), Texas (reach 103,613), and Florida (reach 75,708). These three regions account for the largest share of the active audience.

What other brands do Ubuntu (operating system) fans also like?

Beyond Ubuntu (operating system) itself, the audience over-indexes on SiteGround (135.38×), Linux (10.99×), Chobits (110.02×), and Docker (software) (47.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ubuntu (operating system). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.