Docker (software) Audience in United States

Docker (software) has an estimated audience of 1,004,449 people in United States. 40.0% are female, 60.0% are male, average age 41.5. Top regions: California, Texas, New York. Top brand affinities: Kubernetes, Data visualization, MongoDB, Web server, Business intelligence.

The average Docker (software) fan in United States is 41.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Kubernetes, Data visualization, MongoDB, with strongest over-indexing on Kubernetes (166.37× the country average). Demographically, the Docker (software) audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand

Demographics of Docker (software) fans

Demographic split for Docker (software) audience in United States
MetricValue
Female40.0%
Male60.0%
Average age41.5
Estimated audience size1,004,449

Audience persona

The typical Docker (software) fan in United States is more male, around 41.5 years old, with strong Need for Security tendencies and a notable affinity for Kubernetes.

Top regions in United States

Top regions ranked by reach for Docker (software) in United States
RegionReachAffinity
California231,9262.1×
Texas99,5511.15×
New York82,0441.46×
Florida62,6330.92×
Virginia43,4091.77×
Illinois42,4001.27×
Washington36,2961.8×
Pennsylvania33,9711×
New Jersey33,2601.3×
Massachusetts32,9151.66×
Georgia32,7241.06×
Michigan32,3631.23×
North Carolina30,2651×
Ohio28,6810.93×
Maryland22,8581.32×
Arizona20,7781.01×
Colorado20,1741.27×
Oregon15,9371.38×
Tennessee15,8520.79×
Indiana15,7860.86×
Missouri15,7250.97×
Minnesota13,6110.95×
Wisconsin13,2350.88×
Utah11,6891.3×
Connecticut10,2251.01×
South Carolina9,7210.64×
Alabama9,6900.69×
Kentucky9,2690.74×
Oklahoma8,8710.8×
Nevada8,5920.88×
Louisiana8,4120.65×
Kansas7,0940.9×
Iowa7,0770.86×
Arkansas6,4260.78×
Washington, District of Columbia4,9981.66×
Idaho4,5080.89×
Mississippi4,4940.54×
New Hampshire4,3781.11×
New Mexico3,9180.78×
Nebraska3,8530.76×
Rhode Island3,2171.01×
Hawaii3,2080.74×
West Virginia2,9370.63×
Maine2,8590.79×
Delaware2,2260.8×
Montana1,7480.63×
Vermont1,6680.95×
South Dakota1,4460.62×
North Dakota1,2920.63×
Alaska1,2910.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Docker (software) audience
BrandAffinityCategory
Kubernetes166.37×Technology & Electronics
Data visualization72.52×Technology & Electronics
MongoDB114.26×Technology & Electronics
Web server23.78×Technology & Electronics
Business intelligence35.47×Business & Career
Ubuntu (operating system)55.37×Technology & Electronics
Internet security63.68×Technology & Electronics
Amazon Web Services24.24×Technology & Electronics
Massive open online course30.6×Business & Career
Microsoft Azure33.93×Technology & Electronics
Information security11.34×Business & Career
DevOps37.17×Technology & Electronics
Codecademy14.26×Internet & Social Media
Cloud computing4.56×Technology & Electronics
LinkedIn3.25×Internet & Social Media
Planet Fitness3.34×Sports
Data science10.52×Business & Career
Computer security6.71×Business & Career
Nutanix49.8×Technology & Electronics
Telegram9.97×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Docker (software) audience
TraitClusterScore
Need for SecurityCONSERVATISM8.18
Early Adopter MentalityPOWER3.09
Career OrientationPOWER2.12
Risk AppetiteTHRILL1.44
Convenience OrientationPREMIUM1.39
Social Media UsageJOY1.31

Worldwide distribution

Worldwide audience distribution share by country for Docker (software)
CountryShare
United States19.1%
Japan11.7%
Brazil10.8%

See Docker (software) audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Docker (software) have in United States?

Docker (software) has an estimated audience of 1,004,449 people in United States, concentrated in California and Texas.

What is the gender split and age of Docker (software) fans?

40.0% of Docker (software) fans are female, 60.0% are male, with an average age of 41.5 years.

Which brands do Docker (software) fans like most?

Docker (software) fans show strongest brand affinity for Kubernetes (166.37×), Data visualization (72.52×), and MongoDB (114.26×) over the country average.

Where do Docker (software) fans live in United States?

Docker (software) fans in United States are most concentrated in California (reach 231,926), Texas (reach 99,551), and New York (reach 82,044). These three regions account for the largest share of the active audience.

What other brands do Docker (software) fans also like?

Beyond Docker (software) itself, the audience over-indexes on Data visualization (72.52×), MongoDB (114.26×), Web server (23.78×), and Business intelligence (35.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Docker (software). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.