Vedanta Audience in United States
Vedanta has an estimated audience of 469,708 people in United States. 74.4% are female, 25.6% are male, average age 47.5. Top regions: California, Texas, New York. Top brand affinities: Elsword, Steampunk, Whataburger, Israel, Kingdom of Judah.
The average Vedanta fan in United States is 47.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Elsword, Steampunk, Whataburger, with strongest over-indexing on Elsword (20× the country average). Demographically, the Vedanta audience skews more female with an average age of 47.5, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Vedanta fans
| Metric | Value |
|---|---|
| Female | 74.4% |
| Male | 25.6% |
| Average age | 47.5 |
| Estimated audience size | 469,708 |
Audience persona
The typical Vedanta fan in United States is more female, around 47.5 years old, with strong Mindfulness tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 88,015 | 1.7× |
| Texas | 41,309 | 1.02× |
| New York | 39,372 | 1.5× |
| New Jersey | 26,586 | 2.23× |
| Florida | 25,750 | 0.81× |
| Massachusetts | 23,193 | 2.51× |
| Illinois | 16,945 | 1.08× |
| Pennsylvania | 16,259 | 1.03× |
| Washington | 14,703 | 1.56× |
| Georgia | 13,645 | 0.94× |
| North Carolina | 13,527 | 0.96× |
| Virginia | 12,907 | 1.13× |
| Michigan | 11,593 | 0.94× |
| Ohio | 11,037 | 0.76× |
| Oregon | 9,696 | 1.8× |
| Arizona | 9,218 | 0.96× |
| Maryland | 8,768 | 1.09× |
| Colorado | 8,499 | 1.15× |
| Missouri | 6,846 | 0.9× |
| Tennessee | 6,627 | 0.7× |
| Connecticut | 6,163 | 1.31× |
| Indiana | 6,082 | 0.71× |
| Minnesota | 5,522 | 0.82× |
| South Carolina | 4,977 | 0.7× |
| Wisconsin | 4,974 | 0.7× |
| Utah | 4,610 | 1.1× |
| Nevada | 3,914 | 0.86× |
| Alabama | 3,389 | 0.52× |
| Kentucky | 3,225 | 0.55× |
| Washington, District of Columbia | 2,837 | 2.01× |
| Oklahoma | 2,809 | 0.54× |
| Louisiana | 2,779 | 0.46× |
| Iowa | 2,496 | 0.65× |
| Kansas | 2,301 | 0.62× |
| New Hampshire | 2,199 | 1.19× |
| Hawaii | 2,119 | 1.05× |
| New Mexico | 2,071 | 0.88× |
| Arkansas | 1,915 | 0.49× |
| Rhode Island | 1,840 | 1.23× |
| Idaho | 1,561 | 0.66× |
| Maine | 1,485 | 0.88× |
| Mississippi | 1,401 | 0.36× |
| Nebraska | 1,292 | 0.55× |
| Vermont | 1,114 | 1.35× |
| West Virginia | 1,068 | 0.49× |
| Alaska | 1,065 | 1.06× |
| North Dakota | 967 | 1× |
| Montana | 929 | 0.71× |
| South Dakota | 917 | 0.84× |
| Delaware | 887 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 20× | Games |
| Steampunk | 6.04× | Fashion & Accessoires |
| Whataburger | 2.02× | Food & Beverages |
| Israel | 2.36× | Travel & Leisure |
| Kingdom of Judah | 7.21× | Politics & Society |
| OpenJDK | 20× | |
| Natural rubber | 1.91× | Cars & Mobility |
| 3D printing | 1.85× | Technology & Electronics |
| Nationality | 1.53× | Politics & Society |
| Edgewater, New Jersey | 8.26× | Travel & Leisure |
| Jeep Wagoneer | 3.85× | Cars & Mobility |
| Cachorros | 8.44× | Pets & Animals |
| Voter registration | 2.98× | Politics & Society |
| Cachorros | 7.85× | Pets & Animals |
| Kendra Scott | 1.73× | Fashion & Accessoires |
| Edgars | 4.89× | Shopping |
| Cam Ward | 2.18× | Sports |
| Nebraska Cornhuskers football | 2.05× | Sports |
| Pantsuit | 5.84× | Fashion & Accessoires |
| Electrolyte | 2.64× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.76 |
| Sustainability | BALANCE | 2.47 |
| Patriotism | CONSERVATISM | 1.99 |
| Spirituality | BALANCE | 1.87 |
| Travelling | THRILL | 1.83 |
| Risk Appetite | THRILL | 1.74 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 35.5% |
| United States | 23.7% |
| United Kingdom | 4.3% |
See Vedanta audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Vedanta have in United States?
Vedanta has an estimated audience of 469,708 people in United States, concentrated in California and Texas.
What is the gender split and age of Vedanta fans?
74.4% of Vedanta fans are female, 25.6% are male, with an average age of 47.5 years.
Which brands do Vedanta fans like most?
Vedanta fans show strongest brand affinity for Elsword (20×), Steampunk (6.04×), and Whataburger (2.02×) over the country average.
Where do Vedanta fans live in United States?
Vedanta fans in United States are most concentrated in California (reach 88,015), Texas (reach 41,309), and New York (reach 39,372). These three regions account for the largest share of the active audience.
What other brands do Vedanta fans also like?
Beyond Vedanta itself, the audience over-indexes on Steampunk (6.04×), Whataburger (2.02×), Israel (2.36×), and Kingdom of Judah (7.21×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Vedanta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.