Rascasse Audience Intelligence

Vicki Lawrence Audience in United States

A data profile of the people who buy, follow and care about Vicki Lawrence in United States — modelled from more than twelve digital signal sources. Vicki Lawrence has an estimated audience of 1,400,898 people in United States.

#1268among Actor Actress or TV Star in United States#3830among Person in United States#3145in Movies & TV

The average Vicki Lawrence fan in United States is 51.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include James Stewart, Fred Astaire, Cyndi Lauper, with strongest over-indexing on James Stewart (40.72× the country average).

Demographically, the Vicki Lawrence audience skews more female with an average age of 51.7, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Vicki Lawrence fan in United States is more female, around 51.7 years old, with strong Patriotism tendencies and a notable affinity for James Stewart.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Vicki Lawrence profile in United States.

Audience size
1.4M
in United States
Gender
59.4%♀
40.6% male
Age
51.7
average years
Country rank
#18682
Person in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Vicki Lawrence fans

59.4% are female, 40.6% are male, average age 51.7.

Fig. 02

Gender split

59.4%
Female
40.6%
Male
Demographic split for Vicki Lawrence audience in United States
MetricValue
Female59.4%
Male40.6%
Average age51.7
Estimated audience size1,400,898
Fig. 03

Age distribution

Ø 51.7
average years
Age distribution of the Vicki Lawrence audience in United States
Age bracketShare%
16-193%
20-294%
30-3911%
40-4925%
50+56%
Fig. 04

Worldwide distribution

92.2%

of the worldwide Vicki Lawrence audience comes from United States.

Worldwide audience distribution share by country for Vicki Lawrence
CountryShare
United States92.2%
Canada5.4%
United Kingdom1.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vicki Lawrence audience in United States is strongest.

Fig. 05

Top regions by affinity

Vicki Lawrence fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~10K1.87×
02Alabama~30K1.77×
03Mississippi~20K1.65×
04Tennessee~40K1.61×
05Kentucky~30K1.61×
06Missouri~30K1.41×
07Arkansas~20K1.38×
08Indiana~30K1.35×
09Louisiana~20K1.35×
10South Carolina~30K1.28×
11South Dakota~4K1.28×
12Ohio~50K1.24×
13Oklahoma~20K1.21×
14Pennsylvania~60K1.20×
15North Carolina~50K1.18×
16Iowa~10K1.11×
17Michigan~40K1.10×
18Kansas~10K1.06×
19Georgia~40K1.05×
20Nebraska~7K1.04×
21Wisconsin~20K1.03×
22Maine~5K0.98×
23Delaware~4K0.97×
24Illinois~40K0.95×
25North Dakota~3K0.94×
26Virginia~30K0.92×
27Maryland~20K0.88×
28Minnesota~20K0.88×
29Arizona~20K0.86×
30New Hampshire~5K0.84×
31New Mexico~6K0.83×
32Idaho~6K0.83×
33Florida~80K0.82×
34Montana~3K0.82×
35Texas~100K0.81×
36Nevada~10K0.80×
37Rhode Island~3K0.80×
38Vermont~2K0.79×
39Connecticut~10K0.78×
40Oregon~10K0.76×
41New Jersey~30K0.73×
42Utah~9K0.72×
43Alaska~2K0.71×
44Washington~20K0.68×
45Colorado~10K0.68×
46New York~50K0.67×
47Massachusetts~20K0.66×
48California~100K0.63×
49Washington, District of Columbia~2K0.57×
50Hawaii~3K0.54×
Fig. 06

Affinity by region

Affinity by region — Vicki Lawrence, United States
0.54×1.00×1.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Vicki Lawrence audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Vicki Lawrence audience
#·InterestCategoryAffinity×
01James StewartMovies & TV40.72×
02Fred AstaireMovies & TV38.18×
03Cyndi LauperMusic & Radio16.38×
04Mobile gamblingGames16.38×
05Dakar RallySports16.21×
06World Poker TourSports15.33×
07Valerie BertinelliMovies & TV14.05×
08World Series of PokerGames13.27×
09Berlin WallTravel & Leisure13.18×
10SupermotoCars & Mobility11.08×
11Phil CollinsMusic & Radio10.32×
12George MichaelMusic & Radio8.78×
13Sam ElliottMovies & TV6.87×
14Weather forecastingHome & Garden5.81×
15SolitaireGames5.76×
16Anne HathawayMovies & TV5.75×
17TV game showsMovies & TV4.18×
18Robert RedfordMovies & TV4.12×
19SubwayFood & Beverages2.40×
20PinterestInternet & Social Media1.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Vicki Lawrence audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Vicki Lawrence audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.37×
SpiritualityBALANCE1.89×
Family OrientationCONSERVATISM1.82×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Vicki Lawrence audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.68×
Pet OwnershipJOY0.78×
Healthy LifestyleBALANCE0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Vicki Lawrence have in United States?

Vicki Lawrence has an estimated audience of 1,400,898 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Vicki Lawrence fans?

59.4% of Vicki Lawrence fans are female, 40.6% are male, with an average age of 51.7 years.

03

Which brands do Vicki Lawrence fans like most?

Vicki Lawrence fans show strongest brand affinity for James Stewart (40.72×), Fred Astaire (38.18×), and Cyndi Lauper (16.38×) over the country average.

04

Where do Vicki Lawrence fans live in United States?

Vicki Lawrence fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Vicki Lawrence fans also like?

Beyond Vicki Lawrence itself, the audience over-indexes on Fred Astaire (38.18×), Cyndi Lauper (16.38×), Berlin Wall (13.18×), and Mobile gambling (16.38×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Vicki Lawrence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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