Virginia Beach, Virginia Audience in United States

Virginia Beach, Virginia logo

Virginia Beach, Virginia has an estimated audience of 4,798,863 people in United States. 55.6% are female, 44.4% are male, average age 44.9. Top brand affinities: Israel, Kenosha, Wisconsin, Jeep Wagoneer, Nebraska Cornhuskers football, Jesse Plemons.

Top brand affinities include Israel, Kenosha, Wisconsin, Jeep Wagoneer, with strongest over-indexing on Israel (2.42× the country average). Demographically, the Virginia Beach, Virginia audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Patriotism, Community Orientation.

Category: Travel & Leisure · Type: POI

Demographics of Virginia Beach, Virginia fans

Demographic split for Virginia Beach, Virginia audience in United States
MetricValue
Female55.6%
Male44.4%
Average age44.9
Estimated audience size4,798,863

Audience persona

The typical Virginia Beach, Virginia fan in United States is more female, around 44.9 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Virginia Beach, Virginia audience
BrandAffinityCategory
Israel2.42×Travel & Leisure
Kenosha, Wisconsin9.23×Travel & Leisure
Jeep Wagoneer3.61×Cars & Mobility
Nebraska Cornhuskers football2.22×Sports
Jesse PlemonsMovies & TV
nbc chicago3.09×Movies & TV
Glossier2.48×Beauty & Wellness
Charlamagne Tha God4.32×Movies & TV
Public speaking1.69×Politics & Society
Home staging1.98×Home & Garden
Vicky Kaushal5.29×Movies & TV
Jeep Grand Cherokee (WJ)2.26×Cars & Mobility
Keeper (password manager)2.22×Technology & Electronics
Cleveland Clinic1.93×Health
Hebe2.17×Home & Garden
UK garage1.72×Music & Radio
Keith Stanfield2.01×Movies & TV
Jonathan Davis2.72×Music & Radio
Nipsey Hussle1.65×Music & Radio
Al Ahly SC2.33×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Virginia Beach, Virginia audience
TraitClusterScore
PatriotismCONSERVATISM1.57
Community OrientationOPEN1.3
IndividualismJOY1.25
Family OrientationCONSERVATISM1.25
ExtroversionTHRILL1.24
SustainabilityBALANCE1.19

Worldwide distribution

Worldwide audience distribution share by country for Virginia Beach, Virginia
CountryShare
United States83.6%
Philippines3.4%
Canada2.1%

See Virginia Beach, Virginia audiences in other countries

More Travel & Leisure audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Virginia Beach, Virginia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.