Rascasse Audience Intelligence

Visit San Antonio Audience in United States

A data profile of the people who buy, follow and care about Visit San Antonio in United States — modelled from more than twelve digital signal sources. Visit San Antonio has an estimated audience of 617,775 people in United States.

#3209among POI in United States

The average Visit San Antonio fan in United States is 36.6 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, New York, California.

Top brand affinities include Whataburger, Sia, Sour Patch Kids, with strongest over-indexing on Whataburger (17.79× the country average).

Demographically, the Visit San Antonio audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Indulgence, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Visit San Antonio fan in United States is more female, around 36.6 years old, with strong Indulgence tendencies and a notable affinity for Whataburger.

Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Visit San Antonio profile in United States.

Audience size
618K
in United States
Gender
60.0%♀
40.0% male
Age
36.6
average years
Country rank
#32237
POI in United States
Fig. 01

Search interest · 12-month trend

+1584%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Visit San Antonio fans

60.0% are female, 40.0% are male, average age 36.6.

Fig. 02

Gender split

60.0%
Female
40.0%
Male
Demographic split for Visit San Antonio audience in United States
MetricValue
Female60.0%
Male40.0%
Average age36.6
Estimated audience size617,775
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Visit San Antonio audience in United States
Age bracketShare%
16-1916%
20-2928%
30-3927%
40-4920%
50+8%
Fig. 04

Worldwide distribution

75.2%

of the worldwide Visit San Antonio audience comes from United States.

Worldwide audience distribution share by country for Visit San Antonio
CountryShare
United States75.2%
Mexico15.8%
Colombia2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Visit San Antonio audience in United States is strongest.

Fig. 05

Top regions by affinity

Visit San Antonio fans by region: top regions in United States
#RegionReachAffinity×
01Texas~300K5.55×
02New York~80K2.28×
03New Jersey~20K1.53×
04New Mexico~4K1.26×
05Louisiana~9K1.19×
06Oklahoma~8K1.18×
07Connecticut~7K1.12×
08Alaska~1K1.11×
09Kansas~5K1.07×
10Vermont~1K1.06×
11North Dakota~1K1.04×
12Massachusetts~10K1.03×
13Washington, District of Columbia~2K1.03×
14Rhode Island~2K1.01×
15Montana~2K1.01×
16South Dakota~1K1.01×
17Arkansas~5K1.00×
18Hawaii~3K1.00×
19Mississippi~5K0.98×
20Nebraska~3K0.98×
21Colorado~9K0.97×
22Maine~2K0.96×
23Delaware~2K0.95×
24New Hampshire~2K0.94×
25Illinois~20K0.90×
26Maryland~10K0.90×
27West Virginia~3K0.90×
28Washington~10K0.89×
29Idaho~3K0.89×
30Florida~40K0.88×
31Minnesota~8K0.88×
32Missouri~9K0.87×
33California~60K0.85×
34Arizona~10K0.85×
35Wisconsin~8K0.85×
36Nevada~5K0.85×
37Iowa~4K0.85×
38North Carolina~20K0.84×
39Georgia~20K0.83×
40Virginia~10K0.83×
41South Carolina~8K0.81×
42Kentucky~6K0.81×
43Oregon~6K0.81×
44Alabama~7K0.80×
45Utah~4K0.80×
46Tennessee~10K0.79×
47Indiana~9K0.79×
48Pennsylvania~20K0.75×
49Ohio~10K0.75×
50Michigan~10K0.74×
Fig. 06

Affinity by region

Affinity by region — Visit San Antonio, United States
0.74×1.00×5.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Visit San Antonio audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Visit San Antonio audience
#·InterestCategoryAffinity×
01Theo RossiMovies & TV45.08×
02SiaMusic & Radio44.70×
03Zachary QuintoMovies & TV44.02×
04Sour Patch KidsFood & Beverages43.38×
05Elvis CrespoMusic & Radio42.80×
06Benjamin MooreHome & Garden25.17×
07John LeguizamoMovies & TV24.43×
08Matt BomerMovies & TV22.73×
09Caitlyn JennerFashion & Accessoires20.24×
10Rosie O'DonnellMovies & TV20.00×
11WhataburgerFood & Beverages17.79×
12Jim ParsonsMovies & TV17.43×
13Taco CabanaFood & Beverages16.12×
14Neil Patrick HarrisMovies & TV14.88×
15Florida PanthersSports14.63×
16Shemar MooreMovies & TV13.74×
17Argentina national football teamSports12.36×
18DreamHealth9.03×
19Las VegasTravel & Leisure3.83×
20Stand-up comedyMovies & TV2.84×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Visit San Antonio audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Visit San Antonio audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.27×
Convenience OrientationPREMIUM1.98×
Family OrientationCONSERVATISM1.77×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Visit San Antonio audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.81×
CreativityOPEN0.86×
Risk AppetiteTHRILL0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Visit San Antonio have in United States?

Visit San Antonio has an estimated audience of 617,775 people in United States, concentrated in Texas and New York.

02

What is the gender split and age of Visit San Antonio fans?

60.0% of Visit San Antonio fans are female, 40.0% are male, with an average age of 36.6 years.

03

Which brands do Visit San Antonio fans like most?

Visit San Antonio fans show strongest brand affinity for Whataburger (17.79×), Sia (44.7×), and Sour Patch Kids (43.38×) over the country average.

04

Where do Visit San Antonio fans live in United States?

Visit San Antonio fans in United States are most concentrated in Texas (reach ~300K), New York (reach ~80K), and California (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Visit San Antonio fans also like?

Beyond Visit San Antonio itself, the audience over-indexes on Sia (44.7×), Sour Patch Kids (43.38×), Zachary Quinto (44.02×), and John Leguizamo (24.43×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See Visit San Antonio audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Visit San Antonio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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