We Bare Bears Audience in United States

We Bare Bears logo

We Bare Bears has an estimated audience of 671,623 people in United States. 65.0% are female, 35.0% are male, average age 28.9. Top regions: California, Texas, Florida. Top brand affinities: Alabama Crimson Tide baseball, Estelle (musician), Bobby Moynihan, Ellie Kemper, Ed, Edd n Eddy.

The average We Bare Bears fan in United States is 28.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Alabama Crimson Tide baseball, Estelle (musician), Bobby Moynihan, with strongest over-indexing on Alabama Crimson Tide baseball (499.11× the country average). Demographically, the We Bare Bears audience skews more female with an average age of 28.9, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of We Bare Bears fans

Demographic split for We Bare Bears audience in United States
MetricValue
Female65.0%
Male35.0%
Average age28.9
Estimated audience size671,623

Audience persona

The typical We Bare Bears fan in United States is more female, around 28.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Alabama Crimson Tide baseball.

Top regions in United States

Top regions ranked by reach for We Bare Bears in United States
RegionReachAffinity
California117,7021.59×
Texas79,6651.38×
Florida49,0381.08×
New York38,6841.03×
Georgia25,4641.23×
Illinois24,7971.11×
Pennsylvania23,4731.04×
North Carolina21,6051.07×
New Jersey19,7001.15×
Ohio19,0710.92×
Virginia18,0781.11×
Michigan18,0611.03×
Arizona16,8171.23×
Washington16,3731.22×
Maryland13,5481.17×
Indiana13,3941.09×
Massachusetts12,6350.95×
Tennessee12,0380.89×
Missouri9,8480.91×
Colorado9,8390.93×
Nevada9,5631.47×
South Carolina9,2770.92×
Oregon8,7861.14×
Alabama8,7300.93×
Louisiana8,4870.98×
Oklahoma8,2931.11×
Wisconsin8,1220.8×
Kentucky8,0290.95×
Minnesota7,9130.82×
Connecticut7,0161.04×
Utah6,6361.1×
Mississippi6,2721.13×
Arkansas5,4130.98×
Kansas5,0190.95×
Iowa4,2030.76×
Hawaii3,8111.32×
New Mexico3,5781.06×
Idaho3,0050.89×
West Virginia2,9390.94×
Nebraska2,7930.83×
Delaware2,0451.1×
New Hampshire2,0400.77×
Rhode Island1,8830.88×
Maine1,7960.75×
Washington, District of Columbia1,6540.82×
Montana1,2530.67×
Alaska1,2010.84×
South Dakota1,1430.74×
North Dakota1,1210.81×
Vermont7410.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for We Bare Bears audience
BrandAffinityCategory
Alabama Crimson Tide baseball499.11×Sports
Estelle (musician)121.79×Music & Radio
Bobby Moynihan83.08×Movies & TV
Ellie Kemper34.04×Movies & TV
Ed, Edd n Eddy27.21×Movies & TV
The Amazing World of Gumball19.25×Movies & TV
Giant panda3.8×Pets & Animals
Harry Potter1.63×Movies & TV
Patton Oswalt9.49×Movies & TV
Instant messaging1.73×Internet & Social Media
Limited liability company2.13×Business & Career
Reddit1.66×Internet & Social Media
Five Below2.18×Shopping
Rick and Morty2.87×Movies & TV
Courage the Cowardly Dog7.83×Movies & TV
Cow and Chicken21.04×Movies & TV
Animated movies1.51×Movies & TV
Sugar1.59×Food & Beverages
Happy Feet8.55×Movies & TV
Stitch!3.68×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by We Bare Bears audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.2
Early Adopter MentalityPOWER2.01
Pet OwnershipJOY1.73
SustainabilityBALANCE1.68
Urban LifestyleOPEN1.54
TravellingTHRILL1.38

Worldwide distribution

Worldwide audience distribution share by country for We Bare Bears
CountryShare
United States30.9%
Philippines8.0%
India5.2%

See We Bare Bears audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does We Bare Bears have in United States?

We Bare Bears has an estimated audience of 671,623 people in United States, concentrated in California and Texas.

What is the gender split and age of We Bare Bears fans?

65.0% of We Bare Bears fans are female, 35.0% are male, with an average age of 28.9 years.

Which brands do We Bare Bears fans like most?

We Bare Bears fans show strongest brand affinity for Alabama Crimson Tide baseball (499.11×), Estelle (musician) (121.79×), and Bobby Moynihan (83.08×) over the country average.

Where do We Bare Bears fans live in United States?

We Bare Bears fans in United States are most concentrated in California (reach 117,702), Texas (reach 79,665), and Florida (reach 49,038). These three regions account for the largest share of the active audience.

What other brands do We Bare Bears fans also like?

Beyond We Bare Bears itself, the audience over-indexes on Estelle (musician) (121.79×), Bobby Moynihan (83.08×), Ellie Kemper (34.04×), and Ed, Edd n Eddy (27.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for We Bare Bears. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.