Rascasse Audience Intelligence

We Bare Bears Audience in United States

A data profile of the people who buy, follow and care about We Bare Bears in United States — modelled from more than twelve digital signal sources. We Bare Bears has an estimated audience of 710,596 people in United States.

#127among Animation in United States#2494among Movie / TV Show / Series in United States#5510in Movies & TV

The average We Bare Bears fan in United States is 28.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Alabama Crimson Tide baseball, Estelle (musician), Bobby Moynihan, with strongest over-indexing on Alabama Crimson Tide baseball (499.11× the country average).

Demographically, the We Bare Bears audience skews more female with an average age of 28.9, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical We Bare Bears fan in United States is more female, around 28.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alabama Crimson Tide baseball.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the We Bare Bears profile in United States.

Audience size
711K
in United States
Gender
65.0%♀
35.0% male
Age
28.9
average years
Country rank
#29638
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of We Bare Bears viewers

65.0% are female, 35.0% are male, average age 28.9.

Fig. 02

Gender split

65.0%
Female
35.0%
Male
Demographic split for We Bare Bears audience in United States
MetricValue
Female65.0%
Male35.0%
Average age28.9
Estimated audience size710,596
Fig. 03

Age distribution

Ø 28.9
average years
Age distribution of the We Bare Bears audience in United States
Age bracketShare%
16-1952%
20-2920%
30-3911%
40-499%
50+8%
Fig. 04

Worldwide distribution

31.8%

of the worldwide We Bare Bears audience comes from United States.

Worldwide audience distribution share by country for We Bare Bears
CountryShare
United States31.8%
Philippines7.8%
India5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the We Bare Bears audience in United States is strongest.

Fig. 05

Top regions by affinity

We Bare Bears fans by region: top regions in United States
#RegionReachAffinity×
01California~100K1.55×
02Nevada~9K1.36×
03Texas~80K1.31×
04Hawaii~4K1.29×
05Arizona~20K1.20×
06Maryland~10K1.17×
07Georgia~20K1.15×
08Washington~20K1.15×
09New Jersey~20K1.14×
10Virginia~20K1.13×
11Oklahoma~8K1.13×
12Oregon~9K1.11×
13Utah~7K1.10×
14New Mexico~4K1.09×
15Illinois~20K1.08×
16North Carolina~20K1.06×
17Indiana~10K1.06×
18Delaware~2K1.06×
19Connecticut~7K1.05×
20New York~40K1.04×
21Pennsylvania~20K1.04×
22Mississippi~6K1.04×
23Kentucky~9K1.03×
24Arkansas~6K1.02×
25Florida~50K1.00×
26Michigan~20K0.99×
27Louisiana~9K0.99×
28Alaska~1K0.99×
29Massachusetts~10K0.98×
30Alabama~9K0.96×
31West Virginia~3K0.96×
32Ohio~20K0.94×
33South Carolina~9K0.93×
34Kansas~5K0.93×
35Idaho~3K0.93×
36Rhode Island~2K0.92×
37Colorado~9K0.90×
38North Dakota~1K0.89×
39Tennessee~10K0.88×
40Missouri~9K0.87×
41Nebraska~3K0.87×
42Iowa~5K0.85×
43New Hampshire~2K0.85×
44South Dakota~1K0.84×
45Washington, District of Columbia~2K0.83×
46Minnesota~8K0.82×
47Maine~2K0.81×
48Montana~1K0.80×
49Wisconsin~8K0.79×
50Vermont<1K0.78×
Fig. 06

Affinity by region

Affinity by region — We Bare Bears, United States
0.78×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the We Bare Bears audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for We Bare Bears audience
#·InterestCategoryAffinity×
01Alabama Crimson Tide baseballSports499.11×
02Estelle (musician)Music & Radio121.79×
03Bobby MoynihanMovies & TV83.08×
04Ellie KemperMovies & TV34.04×
05Ed, Edd n EddyMovies & TV27.21×
06Cow and ChickenMovies & TV21.04×
07The Amazing World of GumballMovies & TV19.25×
08Patton OswaltMovies & TV9.49×
09Happy FeetMovies & TV8.55×
10Courage the Cowardly DogMovies & TV7.83×
11Giant pandaPets & Animals3.80×
12Rick and MortyMovies & TV2.87×
13Five BelowShopping2.18×
14Limited liability companyBusiness & Career2.13×
15Instant messagingInternet & Social Media1.73×
16RedditInternet & Social Media1.66×
17Harry PotterMovies & TV1.63×
18SugarFood & Beverages1.59×
19Trader Joe'sShopping1.51×
20Animated moviesMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the We Bare Bears audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by We Bare Bears audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.37×
Convenience OrientationPREMIUM1.29×
MindfulnessBALANCE1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by We Bare Bears audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.87×
Healthy LifestyleBALANCE0.88×
Career OrientationPOWER0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does We Bare Bears have in United States?

We Bare Bears has an estimated audience of 710,596 people in United States, concentrated in California and Texas.

02

What is the gender split and age of We Bare Bears viewers?

65.0% of We Bare Bears fans are female, 35.0% are male, with an average age of 28.9 years.

03

Which brands do We Bare Bears fans like most?

We Bare Bears fans show strongest brand affinity for Alabama Crimson Tide baseball (499.11×), Estelle (musician) (121.79×), and Bobby Moynihan (83.08×) over the country average.

04

Where do We Bare Bears fans live in United States?

We Bare Bears fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do We Bare Bears fans also like?

Beyond We Bare Bears itself, the audience over-indexes on Estelle (musician) (121.79×), Bobby Moynihan (83.08×), Ellie Kemper (34.04×), and Ed, Edd n Eddy (27.21×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for We Bare Bears. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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