World News Now Audience in United States

World News Now logo

World News Now has an estimated audience of 522,542 people in United States. 59.4% are female, 40.6% are male, average age 44.3. Top regions: Texas, California, Florida. Top brand affinities: Halsey, Oregon, Israel, Whataburger, Nationality, Voltron: Legendary Defender.

The average World News Now fan in United States is 44.3 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Halsey, Oregon, Israel, Whataburger, with strongest over-indexing on Halsey, Oregon (12.75× the country average). Demographically, the World News Now audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Quality Awareness, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of World News Now fans

Demographic split for World News Now audience in United States
MetricValue
Female59.4%
Male40.6%
Average age44.3
Estimated audience size522,542

Audience persona

The typical World News Now fan in United States is more female, around 44.3 years old, with strong Quality Awareness tendencies and a notable affinity for Halsey, Oregon.

Top regions in United States

Top regions ranked by reach for World News Now in United States
RegionReachAffinity
Texas36,8150.82×
California33,0770.58×
Florida26,9170.76×
New York16,5010.57×
North Carolina16,3251.04×
Illinois15,4920.89×
Pennsylvania13,0340.74×
Ohio12,5900.78×
Arizona12,0651.13×
Indiana11,5451.21×
Georgia9,6400.6×
Michigan9,3840.69×
Tennessee8,5450.82×
Oregon8,3511.39×
Louisiana7,3261.09×
New Mexico7,2402.76×
Virginia7,0360.55×
Washington6,9760.67×
Hawaii6,9143.08×
Alabama6,4490.88×
Colorado6,1470.75×
Wisconsin5,3250.68×
Massachusetts5,0960.5×
Oklahoma4,9800.86×
Maryland4,9350.55×
Iowa4,7331.1×
New Jersey4,6940.35×
Alaska4,5754.09×
Arkansas4,5351.05×
Missouri4,3670.52×
Minnesota4,0860.55×
South Carolina4,0670.52×
Rhode Island3,8832.33×
Mississippi3,4030.79×
Idaho3,3461.28×
Kentucky3,2930.5×
Utah3,0770.66×
Nebraska2,9231.12×
Nevada2,8990.57×
Wyoming2,6323.4×
West Virginia2,3660.97×
Kansas2,3220.56×
Montana2,0581.42×
Connecticut1,5490.3×
New Hampshire1,5230.74×
Maine1,4700.79×
Vermont8100.88×
South Dakota7620.63×
North Dakota7420.69×
Delaware6320.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for World News Now audience
BrandAffinityCategory
Halsey, Oregon12.75×Travel & Leisure
Israel2.43×Travel & Leisure
Whataburger1.53×Food & Beverages
Nationality1.69×Politics & Society
Voltron: Legendary Defender11.9×Movies & TV
South Asian cuisine6.02×Food & Beverages
Iwi12.75×
Kendra Scott1.52×Fashion & Accessoires
Birthday Gifts1.64×Kids & Family
Jeep Wagoneer2.87×Cars & Mobility
JDSU1.53×Business & Career
Home staging2.53×Home & Garden
EShakti5.04×Shopping
St. Ives6.07×Travel & Leisure
N1 road (South Africa)1.6×Travel & Leisure
Voter registration1.71×Politics & Society
Mortgage insurance1.58×Business & Career
Mackenzie Foy2.69×Fashion & Accessoires
Superintendent (education)3.41×Business & Career
Torchlight8.49×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by World News Now audience
TraitClusterScore
Quality AwarenessPREMIUM2.19
Risk AppetiteTHRILL1.63
PatriotismCONSERVATISM1.52
Convenience OrientationPREMIUM1.5
Luxury OrientationPREMIUM1.39
TravellingTHRILL1.33

Worldwide distribution

Worldwide audience distribution share by country for World News Now
CountryShare
United States66.4%
United Kingdom9.9%
Canada6.5%

See World News Now audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does World News Now have in United States?

World News Now has an estimated audience of 522,542 people in United States, concentrated in Texas and California.

What is the gender split and age of World News Now fans?

59.4% of World News Now fans are female, 40.6% are male, with an average age of 44.3 years.

Which brands do World News Now fans like most?

World News Now fans show strongest brand affinity for Halsey, Oregon (12.75×), Israel (2.43×), and Whataburger (1.53×) over the country average.

Where do World News Now fans live in United States?

World News Now fans in United States are most concentrated in Texas (reach 36,815), California (reach 33,077), and Florida (reach 26,917). These three regions account for the largest share of the active audience.

What other brands do World News Now fans also like?

Beyond World News Now itself, the audience over-indexes on Israel (2.43×), Whataburger (1.53×), Nationality (1.69×), and Voltron: Legendary Defender (11.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for World News Now. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.