Rascasse Audience Intelligence

Philadelphia 76ers Fan Demographics in United States

Philadelphia 76ers has an estimated audience of 13M people in United States.

#34among Basketball in United States
#54among teams in United States#215in Sports

The average Philadelphia 76ers fan in United States is 30.1 years old, more male, and lives primarily in Pennsylvania.

By number of fans, Philadelphia 76ers ranks #18 among the 30 NBA teams in United States.

Women make up 40.1% of the fan base, 1.6 percentage points fewer than the group average.

Compared with the other 29 NBA teams, Philadelphia 76ers fans stand out for their interest in Ben Simmons, Joel Embiid and Jayson Tatum.

In Q3/2026, search interest was +353.5% on the same quarter a year earlier; the median across the group was +3.4%.

Interest is seasonal: January, March and April account for 40% of the year's searches, September is the quietest month.

Most fans live in Pennsylvania, Florida, New Jersey.

Top affinities include Ben Simmons, Joel Embiid, Jayson Tatum, with strongest over-indexing on Ben Simmons (15.5× the country average).

Demographically, the Philadelphia 76ers audience skews more male with an average age of 30.1, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite.

The typical Philadelphia 76ers fan in United States is more male, around 30.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Ben Simmons.

Category: Sports · Type: Team · Subtype: Basketball

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
13M
in United States
Gender
40.1%♀
59.9% male
Age
30.1
average years
Country rank
#2748
among all objects in United States
Fig. 01

Search interest · 12-month trend

+354%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Philadelphia 76ers fans

40.1% are female, 59.9% are male, average age 30.1.

Fig. 02

Gender split

40.1%
Female
59.9%
Male
Demographic split for Philadelphia 76ers audience in United States
MetricValue
Female40.1%
Male59.9%
Average age30.1
Estimated audience size13M
Fig. 03

Age distribution

Ø 30.1
average years
Age distribution of the Philadelphia 76ers audience in United States
Age bracketShare%
16-2451%
25-3420%
35-4413%
45-5410%
55+7%
Fig. 04

Worldwide distribution

61.8%

of the worldwide Philadelphia 76ers audience comes from United States.

Worldwide audience distribution share by country for Philadelphia 76ers
CountryShare
United States61.8%
Brazil6.2%
Canada4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Philadelphia 76ers fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~3M6.04×
02Delaware~200K5.65×
03New Jersey~1M2.84×
04Florida~1M1.28×
05Maryland~300K1.20×
06South Carolina~300K1.20×
07Mississippi~100K1.20×
08North Carolina~500K1.17×
09Georgia~500K1.15×
10New York~900K1.09×
11Virginia~300K1.02×
12Massachusetts~300K1.02×
13Alabama~200K1.00×
14Ohio~500K0.99×
15Louisiana~200K0.99×
16Washington, District of Columbia~30K0.98×
17Connecticut~100K0.97×
18Rhode Island~40K0.91×
19Maine~50K0.89×
20New Hampshire~40K0.87×
21Indiana~200K0.84×
22Hawaii~50K0.83×
23Illinois~400K0.80×
24Nevada~100K0.80×
25Vermont~20K0.80×
26Michigan~300K0.79×
27Tennessee~200K0.78×
28Arkansas~90K0.76×
29Arizona~200K0.75×
30Oklahoma~100K0.73×
31Wisconsin~200K0.67×
32West Virginia~50K0.66×
33Texas~600K0.64×
34Kentucky~100K0.64×
35California~1M0.62×
36Colorado~100K0.61×
37Iowa~70K0.59×
38Missouri~100K0.55×
39Kansas~60K0.54×
40New Mexico~40K0.54×
41South Dakota~20K0.54×
42Alaska~20K0.54×
43North Dakota~20K0.52×
44Minnesota~100K0.51×
45Nebraska~40K0.51×
46Montana~20K0.50×
47Oregon~70K0.45×
48Utah~50K0.42×
49Washington~100K0.40×
50Idaho~30K0.36×
Fig. 06

Affinity by region

Affinity by region — Philadelphia 76ers, United States
0.36×1.00×6.04×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Philadelphia 76ers audience vs. the country average
#·InterestCategoryAffinity×
01Ben SimmonsSports15.50×
02Joel EmbiidSports15.47×
03Jayson TatumSports14.66×
04Christopher NolanMovies & TV14.15×
05LeBron JamesSports9.73×
06Jaden SmithMovies & TV9.01×
07Memphis GrizzliesSports8.49×
08Chris PaulSports7.78×
09Russell WestbrookSports7.36×
10Jaylen BrownSports7.35×
11New Orleans PelicansSports6.83×
12Minnesota TimberwolvesSports6.78×
13Anthony Davis (basketball)Sports6.67×
14Phoenix SunsSports6.47×
15Los Angeles ClippersSports6.04×
16Victor WembanyamaSports5.88×
17Carmelo AnthonySports5.84×
18New York KnicksSports5.21×
19Houston RocketsSports5.07×
20WNBASports4.52×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Philadelphia 76ers audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Philadelphia 76ers audience vs. the country average · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.28×
Risk AppetiteTHRILL1.18×
Social Media UsageJOY1.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Philadelphia 76ers audience vs. the country average · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.63×
TraditionCONSERVATISM0.64×
PatriotismCONSERVATISM0.67×
0×1.00× baseline2×
Appendix

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Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Philadelphia 76ers over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/philadelphia-76ers-11995” · Methodology