Los Angeles Clippers Audience in United States

Los Angeles Clippers logo

Los Angeles Clippers has an estimated audience of 10,416,654 people in United States. 41.9% are female, 58.1% are male, average age 27.1. Top regions: California, Texas, Florida. Top brand affinities: Luka Dončić, Los Angeles Angels of Anaheim, NBA Finals, Minnesota Timberwolves, NBA playoffs.

The average Los Angeles Clippers fan in United States is 27.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Luka Dončić, Los Angeles Angels of Anaheim, NBA Finals, with strongest over-indexing on Luka Dončić (19.17× the country average). Demographically, the Los Angeles Clippers audience skews more male with an average age of 27.1, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Basketball

Demographics of Los Angeles Clippers fans

Demographic split for Los Angeles Clippers audience in United States
MetricValue
Female41.9%
Male58.1%
Average age27.1
Estimated audience size10,416,654

Audience persona

The typical Los Angeles Clippers fan in United States is more male, around 27.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Luka Dončić.

Top regions in United States

Top regions ranked by reach for Los Angeles Clippers in United States
RegionReachAffinity
California3,655,7013.19×
Texas1,225,5451.37×
Florida734,3301.04×
New York610,3561.05×
Georgia389,4481.21×
Illinois385,7431.11×
Arizona349,8691.65×
North Carolina343,4131.1×
Ohio305,9980.95×
Pennsylvania281,8760.8×
Michigan251,9380.92×
New Jersey251,8590.95×
Tennessee230,8951.1×
Virginia227,3370.9×
Minnesota221,7301.49×
Louisiana199,5551.49×
Maryland190,4891.06×
Oklahoma185,2651.6×
Alabama181,0121.24×
Colorado175,8341.07×
Massachusetts174,4520.85×
Indiana173,8340.91×
Nevada172,5751.71×
South Carolina162,3631.04×
Washington161,5660.77×
Mississippi151,0991.76×
Missouri134,7600.8×
Wisconsin112,4840.72×
Oregon109,3530.92×
Kentucky104,9650.8×
Arkansas99,7181.16×
Connecticut88,5680.85×
Hawaii72,7081.62×
Utah68,1680.73×
Kansas58,1300.71×
Iowa57,4310.67×
New Mexico40,4620.77×
Nebraska35,8770.69×
Washington, District of Columbia30,5350.98×
Idaho27,9760.54×
Rhode Island26,4170.8×
West Virginia24,9560.51×
Delaware23,3790.81×
New Hampshire21,9040.53×
Maine18,5670.5×
South Dakota17,3670.72×
North Dakota17,2000.8×
Alaska14,2060.64×
Montana12,6680.44×
Wyoming8,2160.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Los Angeles Clippers audience
BrandAffinityCategory
Luka Dončić19.17×Sports
Los Angeles Angels of Anaheim27.23×Sports
NBA Finals5.66×Sports
Minnesota Timberwolves9.3×Sports
NBA playoffs5.86×Sports
Shohei Ohtani9.76×Sports
WNBA5.62×Sports
Indiana Pacers8.37×Sports
Phoenix Suns7.29×Sports
Memphis Grizzlies8.87×Sports
College basketball4.14×Sports
Caitlin Clark5.78×Sports
New York Knicks5.96×Sports
Chris Paul11.3×Sports
Washington Wizards7.56×Sports
Klay Thompson9.82×Sports
Utah Jazz6.55×Sports
NBA TV5.97×Sports
New Orleans Pelicans7.01×Sports
Carmelo Anthony8.08×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Los Angeles Clippers audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.47
Early Adopter MentalityPOWER2.01
Family OrientationCONSERVATISM1.15
Sports ActivityPOWER1.13
Risk AppetiteTHRILL1.11
Social Media UsageJOY1.1

Worldwide distribution

Worldwide audience distribution share by country for Los Angeles Clippers
CountryShare
United States57.9%
Brazil6.3%
Canada4.1%

See Los Angeles Clippers audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Los Angeles Clippers have in United States?

Los Angeles Clippers has an estimated audience of 10,416,654 people in United States, concentrated in California and Texas.

What is the gender split and age of Los Angeles Clippers fans?

41.9% of Los Angeles Clippers fans are female, 58.1% are male, with an average age of 27.1 years.

Which brands do Los Angeles Clippers fans like most?

Los Angeles Clippers fans show strongest brand affinity for Luka Dončić (19.17×), Los Angeles Angels of Anaheim (27.23×), and NBA Finals (5.66×) over the country average.

Where do Los Angeles Clippers fans live in United States?

Los Angeles Clippers fans in United States are most concentrated in California (reach 3,655,701), Texas (reach 1,225,545), and Florida (reach 734,330). These three regions account for the largest share of the active audience.

What other brands do Los Angeles Clippers fans also like?

Beyond Los Angeles Clippers itself, the audience over-indexes on Los Angeles Angels of Anaheim (27.23×), NBA Finals (5.66×), Minnesota Timberwolves (9.3×), and NBA playoffs (5.86×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Los Angeles Clippers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.