A data profile of the people who buy, follow and care about Austria national football team in Austria — modelled from more than twelve digital signal sources. Austria national football team has an estimated audience of 999,224 people in Austria.
Austria national football team has an estimated audience of 999,224 people in Austria. 27.0% are female, 73.0% are male, average age 34.8. Top brand affinities: Admiral Bundesliga, FIFA World Cup, Marko Arnautovic, SK Sturm Graz, Interwetten.
Top brand affinities include Admiral Bundesliga, FIFA World Cup, Marko Arnautovic, with strongest over-indexing on Admiral Bundesliga (3.9× the country average).
Demographically, the Austria national football team audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Travelling, Luxury Orientation.
The typical Austria national football team fan in Austria is more male, around 34.8 years old, with strong Travelling tendencies and a notable affinity for Admiral Bundesliga.
The key figures that characterise the Austria national football team profile in Austria.
27.0% are female, 73.0% are male, average age 34.8.
| Metric | Value |
|---|---|
| Female | 27.0% |
| Male | 73.0% |
| Average age | 34.8 |
| Estimated audience size | 999,224 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 25% | |
| 30-39 | 17% | |
| 40-49 | 15% | |
| 50+ | 13% |
of the worldwide Austria national football team audience comes from Austria.
| Country | Share |
|---|---|
| Austria | 64.2% |
| Germany | 21.3% |
| Switzerland | 2.4% |
The strongest cross-interests of the Austria national football team audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bet365 | Games | 4.04× | ||
| 02 | Marko Arnautovic | Sports | 3.96× | ||
| 03 | Admiral Bundesliga | Sports | 3.90× | ||
| 04 | Manchester City F.C. | Sports | 3.85× | ||
| 05 | Leeds | Travel & Leisure | 3.55× | ||
| 06 | UEFA Europa League | Sports | 3.52× | ||
| 07 | Borussia Dortmund | Sports | 2.99× | ||
| 08 | Ralf Rangnick | Sports | 2.99× | ||
| 09 | LASK Linz | Sports | 2.65× | ||
| 10 | Bundesliga | Sports | 2.65× | ||
| 11 | David Alaba | Sports | 2.57× | ||
| 12 | FIFA World Cup | Sports | 2.56× | ||
| 13 | SK Sturm Graz | Sports | 2.54× | ||
| 14 | Oliver Glasner | Sports | 2.44× | ||
| 15 | Real Madrid C.F. | Sports | 2.42× | ||
| 16 | UEFA Champions League | Sports | 2.37× | ||
| 17 | FC Bayern Munich | Sports | 2.32× | ||
| 18 | Interwetten | Games | 2.19× | ||
| 19 | Bwin | Games | 2.15× | ||
| 20 | Jannik Sinner | Sports | 1.94× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.50× | |
| Luxury Orientation | PREMIUM | 1.38× | |
| Design Affinity | PREMIUM | 1.01× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.76× | |
| Patriotism | CONSERVATISM | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Austria who actively search for Austria national football team. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Austria. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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