Popularity ranking · Switzerland

The 100 most popular Music & Radio audiences in Switzerland

This curated ranking covers the 100 largest music & radio audiences in Switzerland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 28k music & radio audiences tracked in Switzerland, the 100 ranked here account for the largest measured audience reach. Rock music, Pop music and Concerts lead the list with a combined estimated audience of 6.9M people. Across all 100 entries the average audience size is 860k, and the largest, Rock music, reaches around 2.6M people in Switzerland. Audience size is the estimated number of unique people in Switzerland who actively engage with each music & radio audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Switzerland and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Switzerland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Switzerland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Switzerland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Switzerland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Rock music 2.6M 41.7 50.3% Musical genre
2 Pop music 2.2M 39.8 52.7% Musical genre
3 Concerts 2.1M 41.8 51.6%
4 Parties 2M 41.3 53.8%
5 Hip hop music 1.9M 37.8 47.4% Musical genre
6 Classical music 1.8M 42.3 51.7% Musical genre
7 Popular music 1.6M 38.6 49.0% Musical genre
8 Rhythm and blues music 1.6M 38.4 47.7% Musical genre
9 Music videos 1.6M 40.8 47.2%
10 Jazz music 1.6M 40.7 49.1% Musical genre
11 Heavy metal music 1.6M 39.4 43.4% Record label
12 Blues music 1.5M 41.3 46.9% Musical genre
13 Festival 1.4M 40.3 51.7%
14 Musical instrument 1.3M 41.0 44.9%
15 Rock and roll 1.3M 40.7 46.8% Musical genre
16 Nightclubs 1.3M 40.0 47.1%
17 Country music 1.3M 41.8 48.6% Musical genre
18 House music 1.2M 35.5 46.2% Musical genre
19 Theatre 1.2M 42.6 56.0%
20 Alternative rock 1.2M 36.9 46.6% Musical genre
21 Michael Jackson 1.1M 38.3 51.9% Pop
22 Soul music 1.1M 37.8 48.2% Musical genre
23 Livemusic 1.1M 37.4 47.7%
24 Die (musician) 1.1M — —
25 Podcast 1.1M 41.9 49.7%

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular music & radio audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Switzerland and ranks each music & radio audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest music & radio audience in Switzerland?

Rock music currently leads with an estimated audience of 2.6M people in Switzerland.

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