Rascasse Audience Intelligence

Aachen Audience in Germany

A data profile of the people who buy, follow and care about Aachen in Germany — modelled from more than twelve digital signal sources. Aachen has an estimated audience of 1,577,659 people in Germany.

#61among City in Germany#285among POI in Germany#341in Travel & Leisure

The average Aachen fan in Germany is 39.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Postbank, Aral AG, Garden centre, with strongest over-indexing on Postbank (2.32× the country average).

Demographically, the Aachen audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Convenience Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Aachen fan in Germany is balanced, around 39.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Postbank.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Aachen profile in Germany.

Audience size
1.6M
in Germany
Gender
51.4%♀
48.6% male
Age
39.0
average years
Country rank
#4258
POI in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Aachen fans

51.4% are female, 48.6% are male, average age 39.0.

Fig. 02

Gender split

51.4%
Female
48.6%
Male
Demographic split for Aachen audience in Germany
MetricValue
Female51.4%
Male48.6%
Average age39.0
Estimated audience size1,577,659
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Aachen audience in Germany
Age bracketShare%
16-1921%
20-2918%
30-3920%
40-4924%
50+18%
Fig. 04

Worldwide distribution

64.7%

of the worldwide Aachen audience comes from Germany.

Worldwide audience distribution share by country for Aachen
CountryShare
Germany64.7%
Netherlands5.4%
Peru4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Aachen audience in Germany is strongest.

Fig. 05

Top regions by affinity

Aachen fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~1M3.84×
02Rheinland-Pfalz~100K1.28×
03Hessen~100K1.08×
04Baden-Württemberg~200K0.91×
05Niedersachsen~100K0.90×
06Bremen~10K0.89×
07Saarland~20K0.86×
08Hamburg~30K0.80×
09Bayern~200K0.78×
10Berlin~50K0.77×
11Schleswig-Holstein~40K0.74×
12Thüringen~30K0.70×
13Sachsen~50K0.68×
14Sachsen-Anhalt~30K0.63×
15Mecklenburg-Vorpommern~20K0.63×
16Brandenburg~30K0.61×
Fig. 06

Affinity by region

Affinity by region — Aachen, Germany
0.61×1.00×3.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Aachen audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Aachen audience
#·InterestCategoryAffinity×
01Dolly PartonMusic & Radio2.50×
02PostbankBusiness & Career2.32×
03Garden centreHome & Garden2.29×
04Motor oilCars & Mobility2.28×
05Aral AGCars & Mobility2.09×
06Non-alcoholic beverageFood & Beverages2.06×
07Fortuna DüsseldorfSports2.04×
08Sandra BullockMovies & TV2.03×
09Ryan GoslingMovies & TV1.83×
10NordseeFood & Beverages1.79×
11Public transportCars & Mobility1.78×
12MSV DuisburgSports1.74×
13Hape KerkelingMovies & TV1.72×
14Junge FreiheitNews1.71×
15Solar energyHome & Garden1.70×
16Herbert GrönemeyerMusic & Radio1.68×
17Boris BeckerSports1.58×
18Beatrice EgliMusic & Radio1.56×
19Andrea BergMusic & Radio1.55×
20CHECK24Business & Career1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Aachen audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Aachen audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.39×
TraditionCONSERVATISM1.37×
PatriotismCONSERVATISM1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Aachen audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.58×
Risk AppetiteTHRILL0.63×
MindfulnessBALANCE0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Aachen have in Germany?

Aachen has an estimated audience of 1,577,659 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Aachen fans?

51.4% of Aachen fans are female, 48.6% are male, with an average age of 39.0 years.

03

Which brands do Aachen fans like most?

Aachen fans show strongest brand affinity for Postbank (2.32×), Aral AG (2.09×), and Garden centre (2.29×) over the country average.

04

Where do Aachen fans live in Germany?

Aachen fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1M), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Aachen fans also like?

Beyond Aachen itself, the audience over-indexes on Aral AG (2.09×), Garden centre (2.29×), CHECK24 (1.52×), and Solar energy (1.7×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Germany

See Aachen audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Aachen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →