Aachen Audience in Germany
Aachen has an estimated audience of 1,577,659 people in Germany. 51.4% are female, 48.6% are male, average age 39.0. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: VfL Wolfsburg, Ordinary People, Johanna Spyri, Urla, İzmir, JDC.
The average Aachen fan in Germany is 39.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include VfL Wolfsburg, Ordinary People, Johanna Spyri, with strongest over-indexing on VfL Wolfsburg (1.57× the country average). Demographically, the Aachen audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 10 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Aachen fans
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 39.0 |
| Estimated audience size | 1,577,659 |
Audience persona
The typical Aachen fan in Germany is balanced, around 39.0 years old, with strong Patriotism tendencies and a notable affinity for VfL Wolfsburg.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,183,245 | 3.63× |
| Baden-Württemberg | 205,274 | 0.95× |
| Bayern | 200,559 | 0.79× |
| Niedersachsen | 142,828 | 0.93× |
| Hessen | 134,640 | 1.12× |
| Rheinland-Pfalz | 100,341 | 1.27× |
| Berlin | 57,931 | 0.82× |
| Sachsen | 54,701 | 0.71× |
| Schleswig-Holstein | 43,717 | 0.77× |
| Hamburg | 29,373 | 0.82× |
| Brandenburg | 29,149 | 0.6× |
| Thüringen | 27,106 | 0.67× |
| Sachsen-Anhalt | 24,851 | 0.61× |
| Mecklenburg-Vorpommern | 18,066 | 0.6× |
| Saarland | 15,835 | 0.82× |
| Bremen | 11,926 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| VfL Wolfsburg | 1.57× | Sports |
| Ordinary People | 3.51× | Movies & TV |
| Johanna Spyri | 1.99× | Literature |
| Urla, İzmir | 1.64× | Travel & Leisure |
| JDC | 1.88× | |
| Argenteuil | 1.51× | Travel & Leisure |
| Bussum | 1.52× | Travel & Leisure |
| Dona Ivone Lara | 1.87× | Music & Radio |
| Ole Ivars | 1.79× | Music & Radio |
| Blog do iPhone | 1.88× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.2 |
| Family Orientation | CONSERVATISM | 1.11 |
| Need for Security | CONSERVATISM | 1.1 |
| Price Sensitivity | PREMIUM | 0.98 |
| DIY Mentality | THRILL | 0.95 |
| Tradition | CONSERVATISM | 0.93 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 65.0% |
| Netherlands | 5.4% |
| Peru | 4.1% |
See Aachen audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Aachen have in Germany?
Aachen has an estimated audience of 1,577,659 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Aachen fans?
51.4% of Aachen fans are female, 48.6% are male, with an average age of 39.0 years.
Which brands do Aachen fans like most?
Aachen fans show strongest brand affinity for VfL Wolfsburg (1.57×), Ordinary People (3.51×), and Johanna Spyri (1.99×) over the country average.
Where do Aachen fans live in Germany?
Aachen fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,183,245), Baden-Württemberg (reach 205,274), and Bayern (reach 200,559). These three regions account for the largest share of the active audience.
What other brands do Aachen fans also like?
Beyond Aachen itself, the audience over-indexes on Ordinary People (3.51×), Johanna Spyri (1.99×), Urla, İzmir (1.64×), and JDC (1.88×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Aachen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.