Abdomen Audience in Germany
Abdomen has an estimated audience of 1,629,228 people in Germany. 74.8% are female, 25.2% are male, average age 39.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rossmann, Samanyolu Haber, Home Office, Saving, The Hunt (2012 film).
The average Abdomen fan in Germany is 39.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rossmann, Samanyolu Haber, Home Office, with strongest over-indexing on Rossmann (2.5× the country average). Demographically, the Abdomen audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Abdomen fans
| Metric | Value |
|---|---|
| Female | 74.8% |
| Male | 25.2% |
| Average age | 39.1 |
| Estimated audience size | 1,629,228 |
Audience persona
The typical Abdomen fan in Germany is more female, around 39.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 384,925 | 1.08× |
| Bayern | 260,401 | 0.99× |
| Baden-Württemberg | 223,719 | 1.01× |
| Niedersachsen | 171,055 | 1.08× |
| Hessen | 129,447 | 1.04× |
| Rheinland-Pfalz | 90,385 | 1.11× |
| Sachsen | 80,794 | 1.01× |
| Berlin | 78,233 | 1.07× |
| Schleswig-Holstein | 59,636 | 1.02× |
| Brandenburg | 44,846 | 0.89× |
| Sachsen-Anhalt | 41,817 | 0.99× |
| Thüringen | 38,990 | 0.94× |
| Hamburg | 36,220 | 0.98× |
| Mecklenburg-Vorpommern | 25,574 | 0.82× |
| Saarland | 20,251 | 1.01× |
| Bremen | 13,233 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 2.5× | Shopping |
| Samanyolu Haber | 13.16× | Movies & TV |
| Home Office | 1.86× | Business & Career |
| Saving | 1.71× | Business & Career |
| The Hunt (2012 film) | 5.15× | Movies & TV |
| South Asian cuisine | 6.63× | Food & Beverages |
| Jack White | 1.59× | Movies & TV |
| Home Delivery | 2.14× | Food & Beverages |
| Škoda Kodiaq | 1.52× | Cars & Mobility |
| KLIX (AM) | 1.54× | Music & Radio |
| The Knot (Website) | 5.45× | Kids & Family |
| Jacob Tremblay | 2.74× | Movies & TV |
| Brunello Cucinelli | 2.36× | Fashion & Accessoires |
| Headhunters (film) | 2.36× | Movies & TV |
| Motion Picture Association of America | 3.95× | Movies & TV |
| Fatteh | 5.23× | Food & Beverages |
| Antwone Fisher (film) | 9.86× | Movies & TV |
| Eschwege | 5× | Travel & Leisure |
| Fat-tailed sheep | 10.11× | Pets & Animals |
| Glencore | 5.21× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 1.29 |
| Pet Ownership | JOY | 1.26 |
| Sports Activity | POWER | 1.25 |
| Family Orientation | CONSERVATISM | 1.25 |
| Indulgence | JOY | 1.15 |
| Mindfulness | BALANCE | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.8% |
| Spain | 4.8% |
| Brazil | 4.7% |
See Abdomen audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Abdomen have in Germany?
Abdomen has an estimated audience of 1,629,228 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Abdomen fans?
74.8% of Abdomen fans are female, 25.2% are male, with an average age of 39.1 years.
Which brands do Abdomen fans like most?
Abdomen fans show strongest brand affinity for Rossmann (2.5×), Samanyolu Haber (13.16×), and Home Office (1.86×) over the country average.
Where do Abdomen fans live in Germany?
Abdomen fans in Germany are most concentrated in Nordrhein-Westfalen (reach 384,925), Bayern (reach 260,401), and Baden-Württemberg (reach 223,719). These three regions account for the largest share of the active audience.
What other brands do Abdomen fans also like?
Beyond Abdomen itself, the audience over-indexes on Samanyolu Haber (13.16×), Home Office (1.86×), Saving (1.71×), and The Hunt (2012 film) (5.15×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Abdomen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.