Anklet Audience in Germany

Anklet has an estimated audience of 294,617 people in Germany. 85.9% are female, 14.1% are male, average age 35.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Thomas Sabo, Drop shipping, Helen Mirren, Social shopping, Gina Tricot.

The average Anklet fan in Germany is 35.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Thomas Sabo, Drop shipping, Helen Mirren, with strongest over-indexing on Thomas Sabo (16.28× the country average). Demographically, the Anklet audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Individualism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Anklet fans

Demographic split for Anklet audience in Germany
MetricValue
Female85.9%
Male14.1%
Average age35.1
Estimated audience size294,617

Audience persona

The typical Anklet fan in Germany is more female, around 35.1 years old, with strong Individualism tendencies and a notable affinity for Thomas Sabo.

Top regions in Germany

Top regions ranked by reach for Anklet in Germany
RegionReachAffinity
Nordrhein-Westfalen70,5641.09×
Bayern54,5351.15×
Baden-Württemberg43,0401.07×
Niedersachsen29,5611.03×
Hessen20,5090.91×
Sachsen16,1971.12×
Rheinland-Pfalz16,1511.09×
Schleswig-Holstein10,1090.96×
Berlin9,8540.75×
Brandenburg9,7351.07×
Thüringen8,3021.11×
Sachsen-Anhalt7,8611.03×
Mecklenburg-Vorpommern6,2731.12×
Hamburg5,2710.79×
Saarland3,7611.04×
Bremen1,6890.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Anklet audience
BrandAffinityCategory
Thomas Sabo16.28×Fashion & Accessoires
Drop shipping4.54×Shopping
Helen Mirren10.61×Movies & TV
Social shopping9.18×Shopping
Gina Tricot7.69×Fashion & Accessoires
Chris Hemsworth10.3×Movies & TV
Art jewelry6.78×Fashion & Accessoires
Hermès3.18×Fashion & Accessoires
Ariana Grande5.95×Music & Radio
Naomi Scott20.15×Movies & TV
Rosie Huntington-Whiteley13.48×Fashion & Accessoires
Nail clipper16.79×Beauty & Wellness
Handmade jewelry4.44×Fashion & Accessoires
H&M2.37×Shopping
RedditInternet & Social Media
Audrey Hepburn7.83×Movies & TV
Art Collecting7.76×Arts & Culture
TikTok1.76×Internet & Social Media
Swarovski4.44×Fashion & Accessoires
State school14.31×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Anklet audience
TraitClusterScore
IndividualismJOY2.04
Design AffinityPREMIUM2.04
CreativityOPEN1.91
Price SensitivityPREMIUM1.88
SustainabilityBALANCE1.82
Sports ActivityPOWER1.72

Worldwide distribution

Worldwide audience distribution share by country for Anklet
CountryShare
United States24.1%
Japan9.6%
Brazil7.8%

See Anklet audiences in other countries

More Fashion & Accessoires audiences in Germany

Frequently asked questions

How many fans does Anklet have in Germany?

Anklet has an estimated audience of 294,617 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Anklet fans?

85.9% of Anklet fans are female, 14.1% are male, with an average age of 35.1 years.

Which brands do Anklet fans like most?

Anklet fans show strongest brand affinity for Thomas Sabo (16.28×), Drop shipping (4.54×), and Helen Mirren (10.61×) over the country average.

Where do Anklet fans live in Germany?

Anklet fans in Germany are most concentrated in Nordrhein-Westfalen (reach 70,564), Bayern (reach 54,535), and Baden-Württemberg (reach 43,040). These three regions account for the largest share of the active audience.

What other brands do Anklet fans also like?

Beyond Anklet itself, the audience over-indexes on Drop shipping (4.54×), Helen Mirren (10.61×), Social shopping (9.18×), and Gina Tricot (7.69×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Anklet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.