Rascasse Audience Intelligence

Olympique de Marseille Audience in Germany

A data profile of the people who buy, follow and care about Olympique de Marseille in Germany — modelled from more than twelve digital signal sources. Olympique de Marseille has an estimated audience of 456,160 people in Germany.

The average Olympique de Marseille fan in Germany is 31.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Transfermarkt, Judiciary, Vincent Kompany, with strongest over-indexing on Transfermarkt (9.52× the country average).

Demographically, the Olympique de Marseille audience skews more male with an average age of 31.1, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Olympique de Marseille fan in Germany is more male, around 31.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Transfermarkt.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Olympique de Marseille profile in Germany.

Audience size
456K
in Germany
Gender
33.3%
66.7% male
Age
31.1
average years
Country rank
#12624
Team in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Olympique de Marseille fans

33.3% are female, 66.7% are male, average age 31.1.

Fig. 02

Gender split

33.3%
Female
66.7%
Male
Demographic split for Olympique de Marseille audience in Germany
MetricValue
Female33.3%
Male66.7%
Average age31.1
Estimated audience size456,160
Fig. 03

Age distribution

Ø 31.1
average years
Age distribution of the Olympique de Marseille audience in Germany
Age bracketShare%
16-1944%
20-2918%
30-3917%
40-4915%
50+6%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Olympique de Marseille audience comes from Germany.

Worldwide audience distribution share by country for Olympique de Marseille
CountryShare
France47.8%
Brazil7.0%
United States4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Olympique de Marseille audience in Germany is strongest.

Fig. 05

Top regions by affinity

Olympique de Marseille fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~10K2.27×
02Hamburg~10K1.33×
03Hessen~40K1.23×
04Nordrhein-Westfalen~100K1.22×
05Baden-Württemberg~70K1.15×
06Berlin~20K1.11×
07Rheinland-Pfalz~20K1.07×
08Bayern~80K1.06×
09Bremen~4K1.05×
10Niedersachsen~40K0.97×
11Schleswig-Holstein~10K0.89×
12Sachsen-Anhalt~9K0.79×
13Thüringen~9K0.76×
14Brandenburg~10K0.75×
15Mecklenburg-Vorpommern~6K0.73×
16Sachsen~20K0.69×
Fig. 06

Affinity by region

Affinity by region — Olympique de Marseille, Germany
0.69×1.00×2.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Olympique de Marseille audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Olympique de Marseille audience
#·InterestCategoryAffinity×
01Konbini (Media)Music & Radio39.80×
02FC NantesSports38.76×
03France FootballSports36.92×
04JudiciaryPolitics & Society27.00×
05Charles de GaullePolitics & Society24.89×
06TF1Movies & TV19.56×
07France national football teamSports14.82×
08Nicolas JacksonSports14.12×
09Xabi AlonsoSports12.97×
10Vincent KompanySports11.60×
11Michael OliseSports10.64×
12Ligue 1Sports9.55×
13TransfermarktSports9.52×
14Harry KaneSports8.33×
15Paris Saint-GermainSports8.31×
16WikipediaInternet & Social Media5.09×
17SV Werder BremenSports4.28×
18Borussia DortmundSports3.00×
19FC Bayern MunichSports2.81×
20FIFA World CupSports2.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Olympique de Marseille audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Olympique de Marseille audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.56×
PatriotismCONSERVATISM1.84×
Family OrientationCONSERVATISM1.83×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Olympique de Marseille audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.93×
CreativityOPEN0.97×
DIY MentalityTHRILL1.02×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Olympique de Marseille have in Germany?

Olympique de Marseille has an estimated audience of 456,160 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Olympique de Marseille fans?

33.3% of Olympique de Marseille fans are female, 66.7% are male, with an average age of 31.1 years.

03

Which brands do Olympique de Marseille fans like most?

Olympique de Marseille fans show strongest brand affinity for Transfermarkt (9.52×), Judiciary (27×), and Vincent Kompany (11.6×) over the country average.

04

Where do Olympique de Marseille fans live in Germany?

Olympique de Marseille fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Olympique de Marseille fans also like?

Beyond Olympique de Marseille itself, the audience over-indexes on Judiciary (27×), Vincent Kompany (11.6×), FC Nantes (38.76×), and Harry Kane (8.33×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Olympique de Marseille. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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