Rascasse Audience Intelligence

Olympique de Marseille Audience in United States

A data profile of the people who buy, follow and care about Olympique de Marseille in United States — modelled from more than twelve digital signal sources. Olympique de Marseille has an estimated audience of 813,831 people in United States.

#195among Soccer in United States#406among Team in United States#2523in Sports

The average Olympique de Marseille fan in United States is 34.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Quotation, Crystal Palace F.C., Marseille, with strongest over-indexing on Quotation (21.39× the country average).

Demographically, the Olympique de Marseille audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Patriotism, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Olympique de Marseille fan in United States is more male, around 34.7 years old, with strong Patriotism tendencies and a notable affinity for Quotation.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Olympique de Marseille profile in United States.

Audience size
814K
in United States
Gender
38.8%♀
61.2% male
Age
34.7
average years
Country rank
#27157
Team in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Olympique de Marseille fans

38.8% are female, 61.2% are male, average age 34.7.

Fig. 02

Gender split

38.8%
Female
61.2%
Male
Demographic split for Olympique de Marseille audience in United States
MetricValue
Female38.8%
Male61.2%
Average age34.7
Estimated audience size813,831
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the Olympique de Marseille audience in United States
Age bracketShare%
16-1934%
20-2919%
30-3916%
40-4920%
50+12%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Olympique de Marseille audience comes from United States.

Worldwide audience distribution share by country for Olympique de Marseille
CountryShare
France47.8%
Brazil7.0%
United States4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Olympique de Marseille audience in United States is strongest.

Fig. 05

Top regions by affinity

Olympique de Marseille fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~30K2.13×
02New York~80K1.99×
03New Jersey~40K1.96×
04Washington, District of Columbia~4K1.92×
05Massachusetts~30K1.88×
06Florida~100K1.86×
07Connecticut~10K1.53×
08Virginia~30K1.45×
09California~100K1.36×
10Illinois~30K1.30×
11Rhode Island~3K1.25×
12Indiana~20K1.18×
13Nevada~9K1.18×
14Texas~70K1.15×
15Georgia~30K1.09×
16Iowa~7K1.08×
17Pennsylvania~30K1.07×
18Washington~20K1.07×
19Maine~3K1.05×
20Delaware~2K1.05×
21North Carolina~20K1.04×
22Arizona~20K1.02×
23Colorado~10K1.00×
24Minnesota~10K0.97×
25Kentucky~9K0.97×
26Nebraska~4K0.95×
27North Dakota~1K0.94×
28Vermont~1K0.94×
29Ohio~20K0.93×
30Kansas~6K0.93×
31Oregon~8K0.91×
32Utah~6K0.87×
33New Hampshire~3K0.86×
34South Dakota~1K0.82×
35Tennessee~10K0.78×
36Alaska~1K0.78×
37Michigan~10K0.75×
38Montana~1K0.71×
39Missouri~8K0.70×
40Louisiana~7K0.69×
41Idaho~3K0.69×
42Arkansas~4K0.68×
43Hawaii~2K0.68×
44South Carolina~8K0.66×
45Alabama~7K0.66×
46New Mexico~3K0.66×
47Wisconsin~7K0.65×
48West Virginia~2K0.65×
49Oklahoma~5K0.63×
50Mississippi~4K0.62×
Fig. 06

Affinity by region

Affinity by region — Olympique de Marseille, United States
0.62×1.00×2.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Olympique de Marseille audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Olympique de Marseille audience
#·InterestCategoryAffinity×
01Timothy WeahSports112.51×
02S.S. LazioSports112.50×
03Mason GreenwoodSports104.81×
04AbidjanTravel & Leisure102.13×
05MarseilleTravel & Leisure94.44×
06Crystal Palace F.C.Sports84.62×
07Olympique LyonnaisSports76.58×
08Granny SmithFood & Beverages75.82×
09West Ham United F.C.Sports67.83×
10Leicester City F.C.Sports66.50×
11Bayer 04 LeverkusenSports63.75×
12Newcastle United F.C.Sports60.83×
13Zinedine ZidaneSports58.52×
14France national football teamSports57.27×
15OrangeTechnology & Electronics51.09×
16Michael OliseSports49.94×
17Aston Villa F.C.Sports42.50×
18QuotationBusiness & Career21.39×
19Paris Saint-GermainSports19.07×
20FIFA World Cup 2026Sports7.19×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Olympique de Marseille audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Olympique de Marseille audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.47×
MindfulnessBALANCE1.98×
Price SensitivityPREMIUM1.85×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Olympique de Marseille audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.92×
Pet OwnershipJOY0.97×
Social Media UsageJOY1.07×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Olympique de Marseille have in United States?

Olympique de Marseille has an estimated audience of 813,831 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Olympique de Marseille fans?

38.8% of Olympique de Marseille fans are female, 61.2% are male, with an average age of 34.7 years.

03

Which brands do Olympique de Marseille fans like most?

Olympique de Marseille fans show strongest brand affinity for Quotation (21.39×), Crystal Palace F.C. (84.62×), and Marseille (94.44×) over the country average.

04

Where do Olympique de Marseille fans live in United States?

Olympique de Marseille fans in United States are most concentrated in California (reach ~100K), Florida (reach ~100K), and New York (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Olympique de Marseille fans also like?

Beyond Olympique de Marseille itself, the audience over-indexes on Crystal Palace F.C. (84.62×), Marseille (94.44×), FIFA World Cup 2026 (7.19×), and S.S. Lazio (112.5×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Olympique de Marseille. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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