Rascasse Audience Intelligence

Austin Martin Audience in Germany

A data profile of the people who buy, follow and care about Austin Martin in Germany — modelled from more than twelve digital signal sources. Austin Martin has an estimated audience of 1,432,879 people in Germany.

The average Austin Martin fan in Germany is 34.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Toronto Blue Jays, Seattle Mariners, MLB, with strongest over-indexing on Toronto Blue Jays (108.47× the country average).

Demographically, the Austin Martin audience skews balanced with an average age of 34.3, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Austin Martin fan in Germany is balanced, around 34.3 years old, with strong Spirituality tendencies and a notable affinity for Toronto Blue Jays.

Category: Sports · Type: Person · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Austin Martin profile in Germany.

Audience size
1.4M
in Germany
Gender
51.5%
48.5% male
Age
34.3
average years
Country rank
#4656
Person in Germany
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Austin Martin fans

51.5% are female, 48.5% are male, average age 34.3.

Fig. 02

Gender split

51.5%
Female
48.5%
Male
Demographic split for Austin Martin audience in Germany
MetricValue
Female51.5%
Male48.5%
Average age34.3
Estimated audience size1,432,879
Fig. 03

Age distribution

Ø 34.3
average years
Age distribution of the Austin Martin audience in Germany
Age bracketShare%
16-1934%
20-2919%
30-3919%
40-4917%
50+11%
Fig. 04

Worldwide distribution

7.5%

of the worldwide Austin Martin audience comes from Germany.

Worldwide audience distribution share by country for Austin Martin
CountryShare
United States24.1%
Spain8.5%
France7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Austin Martin audience in Germany is strongest.

Fig. 05

Top regions by affinity

Austin Martin fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~300K1.33×
02Bayern~300K1.32×
03Hamburg~40K1.29×
04Hessen~100K1.28×
05Nordrhein-Westfalen~300K1.10×
06Rheinland-Pfalz~70K1.03×
07Berlin~60K1.02×
08Schleswig-Holstein~50K0.99×
09Niedersachsen~100K0.97×
10Saarland~20K0.96×
11Sachsen~60K0.92×
12Bremen~10K0.88×
13Brandenburg~40K0.82×
14Thüringen~30K0.78×
15Mecklenburg-Vorpommern~20K0.73×
16Sachsen-Anhalt~20K0.67×
Fig. 06

Affinity by region

Affinity by region — Austin Martin, Germany
0.67×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Austin Martin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Austin Martin audience
#·InterestCategoryAffinity×
01Toronto Blue JaysSports108.47×
02Seattle MarinersSports52.18×
03Colorado RockiesSports49.78×
04HästensHome & Garden22.79×
05Ottawa SenatorsSports20.00×
06MLBSports12.51×
07Jane FondaMovies & TV8.25×
08El Corte InglésShopping7.75×
09Eisbären BerlinSports5.79×
10NBA playoffsSports4.88×
11Satellite televisionTechnology & Electronics4.58×
12Internet forumTechnology & Electronics4.55×
13Street photographyTechnology & Electronics2.79×
14IHF World Men's Handball ChampionshipSports2.69×
15Electric guitarMusic & Radio2.65×
16One PieceMovies & TV2.60×
17Flowering plantHome & Garden2.57×
18BaseballSports2.24×
19PatioHome & Garden2.20×
20House musicMusic & Radio1.97×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Austin Martin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Austin Martin audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.56×
PatriotismCONSERVATISM1.46×
Convenience OrientationPREMIUM1.32×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Austin Martin audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.75×
Price SensitivityPREMIUM0.77×
Need for SecurityCONSERVATISM0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Austin Martin have in Germany?

Austin Martin has an estimated audience of 1,432,879 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Austin Martin fans?

51.5% of Austin Martin fans are female, 48.5% are male, with an average age of 34.3 years.

03

Which brands do Austin Martin fans like most?

Austin Martin fans show strongest brand affinity for Toronto Blue Jays (108.47×), Seattle Mariners (52.18×), and MLB (12.51×) over the country average.

04

Where do Austin Martin fans live in Germany?

Austin Martin fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Austin Martin fans also like?

Beyond Austin Martin itself, the audience over-indexes on Seattle Mariners (52.18×), MLB (12.51×), Jane Fonda (8.25×), and Colorado Rockies (49.78×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Austin Martin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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