Bosphorus Audience in Germany

Bosphorus has an estimated audience of 676,001 people in Germany. 39.4% are female, 60.6% are male, average age 40.4. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Trabzonspor, Jotex, Fenerbahçe S.K., Beşiktaş J.K., Mavi Jeans.

The average Bosphorus fan in Germany is 40.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Trabzonspor, Jotex, Fenerbahçe S.K., with strongest over-indexing on Trabzonspor (21.26× the country average). Demographically, the Bosphorus audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Price Sensitivity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: River

Demographics of Bosphorus fans

Demographic split for Bosphorus audience in Germany
MetricValue
Female39.4%
Male60.6%
Average age40.4
Estimated audience size676,001

Audience persona

The typical Bosphorus fan in Germany is more male, around 40.4 years old, with strong Price Sensitivity tendencies and a notable affinity for Trabzonspor.

Top regions in Germany

Top regions ranked by reach for Bosphorus in Germany
RegionReachAffinity
Nordrhein-Westfalen165,9791.12×
Baden-Württemberg118,5611.29×
Bayern109,4341.01×
Niedersachsen80,2731.22×
Hessen51,718
Sachsen46,3401.4×
Rheinland-Pfalz34,7251.03×
Berlin26,8250.89×
Thüringen21,2681.23×
Brandenburg19,2400.92×
Schleswig-Holstein16,2720.67×
Sachsen-Anhalt14,4050.82×
Hamburg13,8140.9×
Mecklenburg-Vorpommern10,9050.84×
Saarland7,1070.86×
Bremen4,6130.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bosphorus audience
BrandAffinityCategory
Trabzonspor21.26×Sports
Jotex78.71×Shopping
Fenerbahçe S.K.14.45×Sports
Beşiktaş J.K.13.14×Sports
Mavi Jeans33.85×Fashion & Accessoires
Süper Lig14.76×Sports
TRT Haber22.07×Movies & TV
Western Union6.84×Business & Career
Satire6.46×Literature
Country rap8.19×Music & Radio
Bodrum7.31×Travel & Leisure
Pegasus Airlines11.91×Travel & Leisure
24 (TV series)13.36×Movies & TV
Hürriyet20.49×News
Turkish Airlines6.21×Travel & Leisure
Pillow5.2×Home & Garden
German television comedy6.13×Movies & TV
SunExpress5.34×Travel & Leisure
Netto Marken-Discount2.35×Shopping
Real property4.46×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bosphorus audience
TraitClusterScore
Price SensitivityPREMIUM1.38
IndulgenceJOY1.33
Quality AwarenessPREMIUM1.28
SpiritualityBALANCE1.26
Sports ActivityPOWER1.18
Pet OwnershipJOY1.17

Worldwide distribution

Worldwide audience distribution share by country for Bosphorus
CountryShare
Turkey33.9%
Germany6.4%
Algeria2.9%

See Bosphorus audiences in other countries

More River audiences in Germany

Frequently asked questions

How many fans does Bosphorus have in Germany?

Bosphorus has an estimated audience of 676,001 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Bosphorus fans?

39.4% of Bosphorus fans are female, 60.6% are male, with an average age of 40.4 years.

Which brands do Bosphorus fans like most?

Bosphorus fans show strongest brand affinity for Trabzonspor (21.26×), Jotex (78.71×), and Fenerbahçe S.K. (14.45×) over the country average.

Where do Bosphorus fans live in Germany?

Bosphorus fans in Germany are most concentrated in Nordrhein-Westfalen (reach 165,979), Baden-Württemberg (reach 118,561), and Bayern (reach 109,434). These three regions account for the largest share of the active audience.

What other brands do Bosphorus fans also like?

Beyond Bosphorus itself, the audience over-indexes on Jotex (78.71×), Fenerbahçe S.K. (14.45×), Beşiktaş J.K. (13.14×), and Mavi Jeans (33.85×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bosphorus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.