A data profile of the people who buy, follow and care about Bosphorus in Germany — modelled from more than twelve digital signal sources. Bosphorus has an estimated audience of 676,001 people in Germany.
The average Bosphorus fan in Germany is 40.4 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Baden-Württemberg.
Top brand affinities include Trabzonspor, SunExpress, Hürriyet, with strongest over-indexing on Trabzonspor (12.27× the country average).
Demographically, the Bosphorus audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Spirituality, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Bosphorus fan in Germany is more male, around 40.4 years old, with strong Spirituality tendencies and a notable affinity for Trabzonspor.
The key figures that characterise the Bosphorus profile in Germany.
39.4% are female, 60.6% are male, average age 40.4.
| Metric | Value |
|---|---|
| Female | 39.4% |
| Male | 60.6% |
| Average age | 40.4 |
| Estimated audience size | 676,001 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 18% | |
| 30-39 | 23% | |
| 40-49 | 27% | |
| 50+ | 17% |
of the worldwide Bosphorus audience comes from Germany.
| Country | Share |
|---|---|
| Turkey | 33.7% |
| Germany | 6.4% |
| Algeria | 2.9% |
Where the Bosphorus audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Niedersachsen | ~100K | 2.24× | |
| 02 | Sachsen | ~50K | 1.46× | |
| 03 | Baden-Württemberg | ~100K | 1.29× | |
| 04 | Thüringen | ~20K | 1.18× | |
| 05 | Nordrhein-Westfalen | ~200K | 1.07× | |
| 06 | Rheinland-Pfalz | ~40K | 1.05× | |
| 07 | Hessen | ~50K | 0.96× | |
| 08 | Bayern | ~100K | 0.95× | |
| 09 | Brandenburg | ~20K | 0.90× | |
| 10 | Saarland | ~7K | 0.88× | |
| 11 | Hamburg | ~10K | 0.87× | |
| 12 | Berlin | ~30K | 0.86× | |
| 13 | Mecklenburg-Vorpommern | ~10K | 0.85× | |
| 14 | Sachsen-Anhalt | ~10K | 0.84× | |
| 15 | Bremen | ~5K | 0.84× | |
| 16 | Schleswig-Holstein | ~20K | 0.68× |
The strongest cross-interests of the Bosphorus audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | TRT Haber | Movies & TV | 21.19× | ||
| 02 | Coca-Cola Zero | Food & Beverages | 20.80× | ||
| 03 | 24 (TV series) | Movies & TV | 19.15× | ||
| 04 | Hürriyet | News | 18.23× | ||
| 05 | Mavi Jeans | Fashion & Accessoires | 14.26× | ||
| 06 | Trabzonspor | Sports | 12.27× | ||
| 07 | Pegasus Airlines | Travel & Leisure | 12.14× | ||
| 08 | Alanya | Travel & Leisure | 8.66× | ||
| 09 | Fenerbahçe S.K. | Sports | 8.64× | ||
| 10 | Süper Lig | Sports | 8.52× | ||
| 11 | SunExpress | Travel & Leisure | 7.91× | ||
| 12 | Turkish Airlines | Travel & Leisure | 7.72× | ||
| 13 | Beşiktaş J.K. | Sports | 7.70× | ||
| 14 | Kate Winslet | Movies & TV | 7.18× | ||
| 15 | Bodrum | Travel & Leisure | 6.77× | ||
| 16 | Western Union | Business & Career | 3.90× | ||
| 17 | Transfermarkt | Sports | 2.80× | ||
| 18 | CHECK24 | Business & Career | 2.49× | ||
| 19 | Netto Marken-Discount | Shopping | 2.30× | ||
| 20 | Internet & Social Media | 2.11× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.83× | |
| Quality Awareness | PREMIUM | 1.71× | |
| Need for Security | CONSERVATISM | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.77× | |
| Mindfulness | BALANCE | 0.80× | |
| Pet Ownership | JOY | 0.84× |
Bosphorus has an estimated audience of 676,001 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
39.4% of Bosphorus fans are female, 60.6% are male, with an average age of 40.4 years.
Bosphorus fans show strongest brand affinity for Trabzonspor (12.27×), SunExpress (7.91×), and Hürriyet (18.23×) over the country average.
Bosphorus fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Niedersachsen (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Bosphorus itself, the audience over-indexes on SunExpress (7.91×), Hürriyet (18.23×), TRT Haber (21.19×), and 24 (TV series) (19.15×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Bosphorus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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