Capital Bra Audience in Germany
Capital Bra has an estimated audience of 595,099 people in Germany. 41.4% are female, 58.6% are male, average age 22.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Haftbefehl, Jotex, KAYEF, SSIO, Nina Chuba.
The average Capital Bra fan in Germany is 22.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Haftbefehl, Jotex, KAYEF, with strongest over-indexing on Haftbefehl (15.32× the country average). Demographically, the Capital Bra audience skews more male with an average age of 22.0, and over-indexes on personality traits such as Sustainability, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Capital Bra fans
| Metric | Value |
|---|---|
| Female | 41.4% |
| Male | 58.6% |
| Average age | 22.0 |
| Estimated audience size | 595,099 |
Audience persona
The typical Capital Bra fan in Germany is more male, around 22.0 years old, with strong Sustainability tendencies and a notable affinity for Haftbefehl.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 139,203 | 1.07× |
| Bayern | 87,236 | 0.91× |
| Baden-Württemberg | 87,021 | 1.07× |
| Niedersachsen | 63,901 | 1.11× |
| Hessen | 42,556 | 0.94× |
| Berlin | 34,308 | 1.29× |
| Rheinland-Pfalz | 28,066 | 0.94× |
| Sachsen | 25,451 | 0.87× |
| Schleswig-Holstein | 23,133 | 1.08× |
| Brandenburg | 21,621 | 1.17× |
| Hamburg | 14,627 | 1.09× |
| Thüringen | 14,007 | 0.92× |
| Sachsen-Anhalt | 13,555 | 0.88× |
| Mecklenburg-Vorpommern | 9,485 | 0.83× |
| Saarland | 6,300 | 0.86× |
| Bremen | 4,882 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Haftbefehl | 15.32× | Music & Radio |
| Jotex | 39.68× | Shopping |
| KAYEF | 73.22× | Music & Radio |
| SSIO | 13.01× | Music & Radio |
| Nina Chuba | 6.03× | Music & Radio |
| Borussia Dortmund | 1.85× | Sports |
| Spiegel Online | 2.59× | News |
| Julio Iglesias | 10.47× | Music & Radio |
| Shirin David | 6.35× | Beauty & Wellness |
| German hip hop | 10.85× | Music & Radio |
| FC Bayern Munich | 1.76× | Sports |
| Nizi19 | 9.96× | Music & Radio |
| Primark | 2.57× | Shopping |
| Lieferando.de | 2.09× | Food & Beverages |
| Bundesliga | 1.64× | Sports |
| Drop shipping | 2.57× | Shopping |
| Rossmann | 2.05× | Shopping |
| FIFA World Cup | 1.72× | Sports |
| House music | 2.17× | Music & Radio |
| Airbnb | 1.83× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.32 |
| Luxury Orientation | PREMIUM | 1.22 |
| Individualism | JOY | 1.2 |
| Early Adopter Mentality | POWER | 1.2 |
| LGBTQ+ Identity | OPEN | 1.17 |
| Social Media Usage | JOY | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 78.9% |
| Austria | 7.3% |
| Switzerland | 5.7% |
See Capital Bra audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
Frequently asked questions
How many fans does Capital Bra have in Germany?
Capital Bra has an estimated audience of 595,099 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Capital Bra fans?
41.4% of Capital Bra fans are female, 58.6% are male, with an average age of 22.0 years.
Which brands do Capital Bra fans like most?
Capital Bra fans show strongest brand affinity for Haftbefehl (15.32×), Jotex (39.68×), and KAYEF (73.22×) over the country average.
Where do Capital Bra fans live in Germany?
Capital Bra fans in Germany are most concentrated in Nordrhein-Westfalen (reach 139,203), Bayern (reach 87,236), and Baden-Württemberg (reach 87,021). These three regions account for the largest share of the active audience.
What other brands do Capital Bra fans also like?
Beyond Capital Bra itself, the audience over-indexes on Jotex (39.68×), KAYEF (73.22×), SSIO (13.01×), and Nina Chuba (6.03×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Capital Bra. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.