Cappadocia Audience in Germany
Cappadocia has an estimated audience of 356,183 people in Germany. 52.3% are female, 47.7% are male, average age 38.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Matt Damon, Pegasus Airlines, Hot air balloon, D&R, Mission: Impossible.
The average Cappadocia fan in Germany is 38.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Matt Damon, Pegasus Airlines, Hot air balloon, with strongest over-indexing on Matt Damon (61.61× the country average). Demographically, the Cappadocia audience skews balanced with an average age of 38.6, and over-indexes on personality traits such as Price Sensitivity, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of Cappadocia fans
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 38.6 |
| Estimated audience size | 356,183 |
Audience persona
The typical Cappadocia fan in Germany is balanced, around 38.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Matt Damon.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 129,080 | 1.66× |
| Bayern | 83,736 | 1.46× |
| Baden-Württemberg | 64,363 | 1.32× |
| Hessen | 46,000 | 1.69× |
| Niedersachsen | 31,524 | 0.91× |
| Berlin | 27,030 | 1.7× |
| Rheinland-Pfalz | 18,938 | 1.06× |
| Hamburg | 10,890 | 1.35× |
| Sachsen | 10,357 | 0.59× |
| Schleswig-Holstein | 8,853 | 0.69× |
| Brandenburg | 6,862 | 0.62× |
| Thüringen | 4,927 | 0.54× |
| Sachsen-Anhalt | 4,180 | 0.45× |
| Saarland | 2,862 | 0.65× |
| Mecklenburg-Vorpommern | 2,791 | 0.41× |
| Bremen | 2,658 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Matt Damon | 61.61× | Movies & TV |
| Pegasus Airlines | 28.74× | Travel & Leisure |
| Hot air balloon | 73.01× | Home & Garden |
| D&R | 25.57× | Technology & Electronics |
| Mission: Impossible | 11.98× | Movies & TV |
| Trabzonspor | 11.76× | Sports |
| Fenerbahçe S.K. | 9.2× | Sports |
| Days Inn | 150.29× | Travel & Leisure |
| Kate Winslet | 11.67× | Movies & TV |
| Star TV (Turkey) | 14.08× | Movies & TV |
| Mavi Jeans | 22.63× | Fashion & Accessoires |
| Migros | 17.2× | Shopping |
| Beşiktaş J.K. | 7.47× | Sports |
| Robert Pattinson | 14.14× | Movies & TV |
| 24 (TV series) | 16.6× | Movies & TV |
| Turkish television drama | 26.76× | Movies & TV |
| SunExpress | 6.31× | Travel & Leisure |
| Pillow | 5.97× | Home & Garden |
| Kayseri | 21.94× | Travel & Leisure |
| TRT Haber | 13.92× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.76 |
| Quality Awareness | PREMIUM | 1.55 |
| Travelling | THRILL | 1.5 |
| Design Affinity | PREMIUM | 1.46 |
| Spirituality | BALANCE | 1.36 |
| Sports Activity | POWER | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| Turkey | 32.5% |
| Germany | 7.2% |
| United States | 3.9% |
See Cappadocia audiences in other countries
More POI audiences in Germany
- Spa, Belgium (2,371,784)
- Indian Ocean (1,584,573)
- Reichstag building (1,432,500)
- Römer (1,354,443)
- Manhattan (1,176,261)
Frequently asked questions
How many fans does Cappadocia have in Germany?
Cappadocia has an estimated audience of 356,183 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Cappadocia fans?
52.3% of Cappadocia fans are female, 47.7% are male, with an average age of 38.6 years.
Which brands do Cappadocia fans like most?
Cappadocia fans show strongest brand affinity for Matt Damon (61.61×), Pegasus Airlines (28.74×), and Hot air balloon (73.01×) over the country average.
Where do Cappadocia fans live in Germany?
Cappadocia fans in Germany are most concentrated in Nordrhein-Westfalen (reach 129,080), Bayern (reach 83,736), and Baden-Württemberg (reach 64,363). These three regions account for the largest share of the active audience.
What other brands do Cappadocia fans also like?
Beyond Cappadocia itself, the audience over-indexes on Pegasus Airlines (28.74×), Hot air balloon (73.01×), D&R (25.57×), and Mission: Impossible (11.98×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cappadocia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.