Chicano rock Audience in Germany

Chicano rock has an estimated audience of 1,005,113 people in Germany. 45.7% are female, 54.3% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: KLIX (AM), Israel, Kodi (software), Dog breed, Progressive rock.
The average Chicano rock fan in Germany is 44.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include KLIX (AM), Israel, Kodi (software), with strongest over-indexing on KLIX (AM) (14.52× the country average). Demographically, the Chicano rock audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 5 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Chicano rock fans
| Metric | Value |
|---|---|
| Female | 45.7% |
| Male | 54.3% |
| Average age | 44.1 |
| Estimated audience size | 1,005,113 |
Audience persona
The typical Chicano rock fan in Germany is balanced, around 44.1 years old, with strong Tradition tendencies and a notable affinity for KLIX (AM).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 122,746 | 0.56× |
| Baden-Württemberg | 115,084 | 0.84× |
| Bayern | 114,514 | 0.71× |
| Hessen | 94,382 | 1.23× |
| Berlin | 74,676 | 1.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| KLIX (AM) | 14.52× | Music & Radio |
| Israel | 10.71× | Travel & Leisure |
| Kodi (software) | 11.53× | Technology & Electronics |
| Dog breed | 2.56× | Pets & Animals |
| Progressive rock | 3.48× | Music & Radio |
| Celtic mythology | 11.41× | Arts & Culture |
| San Giovanni Valdarno | 69.73× | Travel & Leisure |
| Home Delivery | 4.86× | Food & Beverages |
| Snow White (Fables) | 2.88× | Literature |
| Stradivarius | 1.97× | Shopping |
| Unique Gifts | 1.61× | Shopping |
| Hobby Lobby | 7.55× | Home & Garden |
| Hormones: The Series | 8.61× | Movies & TV |
| Final Fantasy XIII (13) | 17.78× | Games |
| Tiffany Haddish | 12.14× | Movies & TV |
| Este, Veneto | 2.38× | Travel & Leisure |
| Goosebumps (film) | 8.46× | Movies & TV |
| Jack White | 1.6× | Movies & TV |
| Scratching post | 4.61× | Pets & Animals |
| Euskirchen (district) | 6.25× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.88 |
| Patriotism | CONSERVATISM | 1.49 |
| Pet Ownership | JOY | 1.43 |
| Spirituality | BALANCE | 1.29 |
| Community Orientation | OPEN | 1.26 |
| Sustainability | BALANCE | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.6% |
| Mexico | 8.2% |
| United Kingdom | 5.3% |
See Chicano rock audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Chicano rock have in Germany?
Chicano rock has an estimated audience of 1,005,113 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Chicano rock fans?
45.7% of Chicano rock fans are female, 54.3% are male, with an average age of 44.1 years.
Which brands do Chicano rock fans like most?
Chicano rock fans show strongest brand affinity for KLIX (AM) (14.52×), Israel (10.71×), and Kodi (software) (11.53×) over the country average.
Where do Chicano rock fans live in Germany?
Chicano rock fans in Germany are most concentrated in Nordrhein-Westfalen (reach 122,746), Baden-Württemberg (reach 115,084), and Bayern (reach 114,514). These three regions account for the largest share of the active audience.
What other brands do Chicano rock fans also like?
Beyond Chicano rock itself, the audience over-indexes on Israel (10.71×), Kodi (software) (11.53×), Dog breed (2.56×), and Progressive rock (3.48×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Chicano rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.