Rascasse Audience Intelligence

Children's song Audience in Germany

A data profile of the people who buy, follow and care about Children's song in Germany — modelled from more than twelve digital signal sources. Children's song has an estimated audience of 252,368 people in Germany.

#6692among Topic in Germany#2515in Music & Radio

The average Children's song fan in Germany is 41.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Oblivion (2013 film), Children's literature, White Chicks, with strongest over-indexing on Oblivion (2013 film) (20× the country average).

Demographically, the Children's song audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Children's song fan in Germany is more female, around 41.7 years old, with strong Family Orientation tendencies and a notable affinity for Oblivion (2013 film).

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Children's song profile in Germany.

Audience size
252K
in Germany
Gender
77.0%♀
23.0% male
Age
41.7
average years
Country rank
#19531
Topic in Germany
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Children's song fans

77.0% are female, 23.0% are male, average age 41.7.

Fig. 02

Gender split

77.0%
Female
23.0%
Male
Demographic split for Children's song audience in Germany
MetricValue
Female77.0%
Male23.0%
Average age41.7
Estimated audience size252,368
Fig. 03

Age distribution

Ø 41.7
average years
Age distribution of the Children's song audience in Germany
Age bracketShare%
16-197%
20-2921%
30-3931%
40-4922%
50+20%
Fig. 04

Worldwide distribution

6.1%

of the worldwide Children's song audience comes from Germany.

Worldwide audience distribution share by country for Children's song
CountryShare
United States16.9%
Philippines9.6%
Japan7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Children's song audience in Germany is strongest.

Fig. 05

Top regions by affinity

Children's song fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~8K1.32×
02Bayern~50K1.29×
03Rheinland-Pfalz~20K1.27×
04Saarland~4K1.22×
05Baden-Württemberg~40K1.16×
06Sachsen~10K1.14×
07Sachsen-Anhalt~7K1.13×
08Brandenburg~8K1.04×
09Mecklenburg-Vorpommern~5K1.04×
10Niedersachsen~20K1.02×
11Nordrhein-Westfalen~50K0.99×
12Hessen~20K0.86×
13Schleswig-Holstein~7K0.78×
14Hamburg~4K0.64×
15Bremen~1K0.61×
16Berlin~6K0.55×
Fig. 06

Affinity by region

Affinity by region — Children's song, Germany
0.55×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Children's song audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Children's song audience
#·InterestCategoryAffinity×
01White ChicksMovies & TV26.02×
02Bath saltsHome & Garden21.27×
03Oblivion (2013 film)Movies & TV20.00×
04Firefly (airline)Travel & Leisure20.00×
05Rose LeslieMovies & TV14.86×
06Andy SambergMovies & TV14.02×
07Children's literatureLiterature12.00×
08Mila KunisMovies & TV9.10×
09vertbaudetFashion & Accessoires8.46×
10Michael Patrick KellyMusic & Radio7.80×
11Picture bookLiterature5.63×
12Child careKids & Family5.50×
13Ernsting's familyShopping5.25×
14Roland KaiserMusic & Radio4.90×
15LegoKids & Family4.31×
16C&AShopping3.00×
17DeichmannShopping2.44×
18NatureHome & Garden2.42×
19Obi (store)Shopping2.13×
20FamilyKids & Family1.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Children's song audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Children's song audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.36×
Convenience OrientationPREMIUM1.59×
Community OrientationOPEN1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Children's song audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.69×
PatriotismCONSERVATISM0.78×
Sports ActivityPOWER0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Children's song have in Germany?

Children's song has an estimated audience of 252,368 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Children's song fans?

77.0% of Children's song fans are female, 23.0% are male, with an average age of 41.7 years.

03

Which brands do Children's song fans like most?

Children's song fans show strongest brand affinity for Oblivion (2013 film) (20×), Children's literature (12×), and White Chicks (26.02×) over the country average.

04

Where do Children's song fans live in Germany?

Children's song fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Children's song fans also like?

Beyond Children's song itself, the audience over-indexes on Children's literature (12×), White Chicks (26.02×), Ernsting's family (5.25×), and Roland Kaiser (4.9×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in Germany

See Children's song audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Children's song. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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