Rascasse Audience Intelligence

Claudia Obert Audience in Germany

A data profile of the people who buy, follow and care about Claudia Obert in Germany — modelled from more than twelve digital signal sources. Claudia Obert has an estimated audience of 2,154,776 people in Germany.

#26among TV personality in Germany#241among Person in Germany#251in Movies & TV

The average Claudia Obert fan in Germany is 42.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include QVC, HSE24, Dua Lipa, with strongest over-indexing on QVC (12.81× the country average).

Demographically, the Claudia Obert audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Price Sensitivity, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Claudia Obert fan in Germany is more female, around 42.2 years old, with strong Price Sensitivity tendencies and a notable affinity for QVC.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Claudia Obert profile in Germany.

Audience size
2.2M
in Germany
Gender
74.1%♀
25.9% male
Age
42.2
average years
Country rank
#3098
Person in Germany
Fig. 01

Search interest · 12-month trend

-46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Claudia Obert fans

74.1% are female, 25.9% are male, average age 42.2.

Fig. 02

Gender split

74.1%
Female
25.9%
Male
Demographic split for Claudia Obert audience in Germany
MetricValue
Female74.1%
Male25.9%
Average age42.2
Estimated audience size2,154,776
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Claudia Obert audience in Germany
Age bracketShare%
16-1916%
20-2915%
30-3919%
40-4925%
50+26%
Fig. 04

Worldwide distribution

89.5%

of the worldwide Claudia Obert audience comes from Germany.

Worldwide audience distribution share by country for Claudia Obert
CountryShare
Germany89.5%
Austria5.1%
Switzerland2.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Claudia Obert audience in Germany is strongest.

Fig. 05

Top regions by affinity

Claudia Obert fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~70K1.33×
02Schleswig-Holstein~90K1.13×
03Sachsen-Anhalt~70K1.08×
04Mecklenburg-Vorpommern~50K1.08×
05Sachsen~100K1.05×
06Niedersachsen~200K1.04×
07Nordrhein-Westfalen~500K1.01×
08Brandenburg~70K1.01×
09Thüringen~60K1.00×
10Rheinland-Pfalz~100K0.97×
11Baden-Württemberg~300K0.96×
12Bayern~400K0.94×
13Saarland~30K0.91×
14Hessen~200K0.90×
15Berlin~80K0.81×
16Bremen~20K0.80×
Fig. 06

Affinity by region

Affinity by region — Claudia Obert, Germany
0.80×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Claudia Obert audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Claudia Obert audience
#·InterestCategoryAffinity×
01HSE24Movies & TV29.72×
02Top ChannelMovies & TV21.70×
03QVCMovies & TV12.81×
04Dua LipaMusic & Radio8.03×
05The Elder ScrollsGames7.08×
06Michael Patrick KellyMusic & Radio6.15×
07ZDF-FernsehgartenMovies & TV5.22×
08Personally identifiable informationInternet & Social Media4.84×
09Andy BorgMusic & Radio4.20×
10Ulla PopkenFashion & Accessoires3.86×
11Garden furnitureHome & Garden3.54×
12Ernsting's familyShopping3.24×
13Roland KaiserMusic & Radio3.18×
14Sarah ConnorMusic & Radio3.15×
15DeichmannShopping2.63×
16TchiboShopping2.61×
17RTL TelevisionMovies & TV2.59×
18Helene FischerMusic & Radio2.30×
19NatureHome & Garden1.77×
20Obi (store)Shopping1.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Claudia Obert audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Claudia Obert audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.90×
MindfulnessBALANCE1.69×
Convenience OrientationPREMIUM1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Claudia Obert audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.81×
Career OrientationPOWER0.82×
Sports ActivityPOWER0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Claudia Obert have in Germany?

Claudia Obert has an estimated audience of 2,154,776 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Claudia Obert fans?

74.1% of Claudia Obert fans are female, 25.9% are male, with an average age of 42.2 years.

03

Which brands do Claudia Obert fans like most?

Claudia Obert fans show strongest brand affinity for QVC (12.81×), HSE24 (29.72×), and Dua Lipa (8.03×) over the country average.

04

Where do Claudia Obert fans live in Germany?

Claudia Obert fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Claudia Obert fans also like?

Beyond Claudia Obert itself, the audience over-indexes on HSE24 (29.72×), Dua Lipa (8.03×), Top Channel (21.7×), and Deichmann (2.63×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Claudia Obert audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Claudia Obert. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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