Coming-of-age story Audience in Germany
Coming-of-age story has an estimated audience of 796,723 people in Germany. 64.7% are female, 35.3% are male, average age 29.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Harry Potter, Gary Oldman, Satire, Tom Felton.
The average Coming-of-age story fan in Germany is 29.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Harry Potter, Gary Oldman, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Coming-of-age story audience skews more female with an average age of 29.2, and over-indexes on personality traits such as Extroversion, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Topic
Demographics of Coming-of-age story fans
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 29.2 |
| Estimated audience size | 796,723 |
Audience persona
The typical Coming-of-age story fan in Germany is more female, around 29.2 years old, with strong Extroversion tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 98,852 | 0.57× |
| Bayern | 75,392 | 0.59× |
| Baden-Württemberg | 55,908 | 0.51× |
| Niedersachsen | 53,925 | 0.7× |
| Hessen | 39,156 | 0.64× |
| Berlin | 34,953 | 0.98× |
| Rheinland-Pfalz | 27,588 | 0.69× |
| Sachsen-Anhalt | 24,991 | 1.21× |
| Thüringen | 23,753 | 1.17× |
| Brandenburg | 21,381 | 0.87× |
| Sachsen | 20,805 | 0.53× |
| Mecklenburg-Vorpommern | 20,289 | 1.33× |
| Bremen | 19,793 | 2.9× |
| Schleswig-Holstein | 18,902 | 0.66× |
| Saarland | 18,489 | 1.89× |
| Hamburg | 13,475 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Harry Potter | 5.31× | Movies & TV |
| Gary Oldman | 20× | Movies & TV |
| Satire | 7.74× | Literature |
| Tom Felton | 16.61× | Movies & TV |
| Emma Watson | 8.96× | Movies & TV |
| University of Augsburg | 20× | Business & Career |
| German television comedy | 7.31× | Movies & TV |
| Robbie Coltrane | 20× | Movies & TV |
| Richard Harris | 17.19× | Movies & TV |
| Bonnie Wright | 20× | Movies & TV |
| Rupert Grint | 12.07× | Movies & TV |
| Spiegel Online | 2.33× | News |
| Country rap | 5.92× | Music & Radio |
| Batman | 2.62× | Movies & TV |
| Superman | 2.95× | Movies & TV |
| Filmstarts | 6.82× | Movies & TV |
| Bookselling | 3.86× | Literature |
| Pets | 1.74× | Pets & Animals |
| Do it yourself (DIY) | 2.13× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.55 |
| Sustainability | BALANCE | 1.51 |
| Pet Ownership | JOY | 1.47 |
| LGBTQ+ Identity | OPEN | 1.4 |
| DIY Mentality | THRILL | 1.26 |
| Mindfulness | BALANCE | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.5% |
| United Kingdom | 7.4% |
| Italy | 5.5% |
See Coming-of-age story audiences in other countries
More Literature audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Coming-of-age story have in Germany?
Coming-of-age story has an estimated audience of 796,723 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Coming-of-age story fans?
64.7% of Coming-of-age story fans are female, 35.3% are male, with an average age of 29.2 years.
Which brands do Coming-of-age story fans like most?
Coming-of-age story fans show strongest brand affinity for Jotex (78.71×), Harry Potter (5.31×), and Gary Oldman (20×) over the country average.
Where do Coming-of-age story fans live in Germany?
Coming-of-age story fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,852), Bayern (reach 75,392), and Baden-Württemberg (reach 55,908). These three regions account for the largest share of the active audience.
What other brands do Coming-of-age story fans also like?
Beyond Coming-of-age story itself, the audience over-indexes on Harry Potter (5.31×), Gary Oldman (20×), Satire (7.74×), and Tom Felton (16.61×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Coming-of-age story. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.