Coming-of-age story Audience in United States

Coming-of-age story has an estimated audience of 5,096,985 people in United States. 67.3% are female, 32.7% are male, average age 30.3. Top brand affinities: Finnair, La La Land (film), Beetlejuice, Diane Keaton, Pitch Perfect.
Top brand affinities include Finnair, La La Land (film), Beetlejuice, with strongest over-indexing on Finnair (675× the country average). Demographically, the Coming-of-age story audience skews more female with an average age of 30.3, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion.
Category: Literature · Type: Topic
Demographics of Coming-of-age story fans
| Metric | Value |
|---|---|
| Female | 67.3% |
| Male | 32.7% |
| Average age | 30.3 |
| Estimated audience size | 5,096,985 |
Audience persona
The typical Coming-of-age story fan in United States is more female, around 30.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Finnair.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| La La Land (film) | 40.95× | Movies & TV |
| Beetlejuice | 8.17× | Movies & TV |
| Diane Keaton | 9.78× | Movies & TV |
| Pitch Perfect | 24.27× | Movies & TV |
| Patrick Swayze | 16.11× | Movies & TV |
| Scooby-Doo | 6.46× | Movies & TV |
| Wattpad | 13.21× | Internet & Social Media |
| Capital One | 4.7× | Business & Career |
| Blake Lively | 10.93× | Movies & TV |
| Bruce Willis | 8.03× | Movies & TV |
| Charlie Hunnam | 10.98× | Movies & TV |
| Harrison Ford | 11.43× | Movies & TV |
| Harry Potter | 3.46× | Movies & TV |
| Billy Bob Thornton | 8.26× | Movies & TV |
| Demi Moore | 8.76× | Movies & TV |
| Google Maps | 3.67× | Internet & Social Media |
| Nicole Kidman | 8.51× | Movies & TV |
| Indeed.com | 3.43× | Business & Career |
| Clint Eastwood | 7.4× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.88 |
| Extroversion | THRILL | 1.53 |
| Early Adopter Mentality | POWER | 1.5 |
| Sustainability | BALANCE | 1.47 |
| Design Affinity | PREMIUM | 1.38 |
| Luxury Orientation | PREMIUM | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.5% |
| United Kingdom | 7.4% |
| Italy | 5.5% |
See Coming-of-age story audiences in other countries
More Literature audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Coming-of-age story. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.