Cover art Audience in Germany
A data profile of the people who buy, follow and care about Cover art in Germany — modelled from more than twelve digital signal sources. Cover art has an estimated audience of 888,340 people in Germany.
The average Cover art fan in Germany is 41.8 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Of Monsters and Men, Bauer sucht Frau, Nature, with strongest over-indexing on Of Monsters and Men (54.51× the country average).
Demographically, the Cover art audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Sustainability, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Cover art fan in Germany is more female, around 41.8 years old, with strong Sustainability tendencies and a notable affinity for Of Monsters and Men.
At a glance
The key figures that characterise the Cover art profile in Germany.
Search interest · 12-month trend
Demographics of Cover art fans
58.9% are female, 41.1% are male, average age 41.8.
Gender split
| Metric | Value |
|---|---|
| Female | 58.9% |
| Male | 41.1% |
| Average age | 41.8 |
| Estimated audience size | 888,340 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 25% | |
| 50+ | 22% |
Worldwide distribution
of the worldwide Cover art audience comes from Germany.
| Country | Share |
|---|---|
| United States | 18.3% |
| Germany | 17.8% |
| France | 12.6% |
Geography
Where the Cover art audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~90K | 1.35× | |
| 02 | Berlin | ~50K | 1.35× | |
| 03 | Hamburg | ~20K | 1.15× | |
| 04 | Baden-Württemberg | ~100K | 1.08× | |
| 05 | Bremen | ~8K | 1.07× | |
| 06 | Bayern | ~100K | 1.04× | |
| 07 | Nordrhein-Westfalen | ~200K | 1.02× | |
| 08 | Saarland | ~10K | 1.00× | |
| 09 | Schleswig-Holstein | ~30K | 0.98× | |
| 10 | Thüringen | ~20K | 0.94× | |
| 11 | Niedersachsen | ~80K | 0.93× | |
| 12 | Rheinland-Pfalz | ~40K | 0.93× | |
| 13 | Sachsen | ~40K | 0.93× | |
| 14 | Sachsen-Anhalt | ~20K | 0.90× | |
| 15 | Mecklenburg-Vorpommern | ~20K | 0.90× | |
| 16 | Brandenburg | ~20K | 0.82× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Cover art audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Of Monsters and Men | Music & Radio | 54.51× | ||
| 02 | Kate Bush | Music & Radio | 9.14× | ||
| 03 | Rachel McAdams | Movies & TV | 9.14× | ||
| 04 | David Harbour | Movies & TV | 6.57× | ||
| 05 | Bauer sucht Frau | Movies & TV | 5.19× | ||
| 06 | Zoe Saldana | Movies & TV | 5.12× | ||
| 07 | Natalie Portman | Movies & TV | 4.92× | ||
| 08 | Conceptual art | Arts & Culture | 3.68× | ||
| 09 | Tour de France | Sports | 3.31× | ||
| 10 | Real property | Home & Garden | 3.24× | ||
| 11 | Singer-songwriter | Music & Radio | 2.43× | ||
| 12 | Nature | Home & Garden | 2.41× | ||
| 13 | Drawing | Home & Garden | 2.38× | ||
| 14 | Etsy | Fashion & Accessoires | 2.37× | ||
| 15 | Ryanair | Travel & Leisure | 2.18× | ||
| 16 | Internet & Social Media | 2.16× | |||
| 17 | Vacations | Travel & Leisure | 2.01× | ||
| 18 | Family | Kids & Family | 1.89× | ||
| 19 | Do it yourself (DIY) | Home & Garden | 1.59× | ||
| 20 | Harry Potter | Movies & TV | 1.54× |
Personality of the Cover art audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.46× | |
| Extroversion | THRILL | 1.40× | |
| Design Affinity | PREMIUM | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.84× | |
| Luxury Orientation | PREMIUM | 0.90× | |
| Convenience Orientation | PREMIUM | 0.99× |
Frequently asked questions
How many fans does Cover art have in Germany?
Cover art has an estimated audience of 888,340 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Cover art fans?
58.9% of Cover art fans are female, 41.1% are male, with an average age of 41.8 years.
Which brands do Cover art fans like most?
Cover art fans show strongest brand affinity for Of Monsters and Men (54.51×), Bauer sucht Frau (5.19×), and Nature (2.41×) over the country average.
Where do Cover art fans live in Germany?
Cover art fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
What other brands do Cover art fans also like?
Beyond Cover art itself, the audience over-indexes on Bauer sucht Frau (5.19×), Nature (2.41×), David Harbour (6.57×), and Family (1.89×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Art movement audiences in Germany
- Decorative arts (8,651,096)
- Contemporary art (8,060,441)
- Modern art (8,013,008)
- Performance art (7,564,405)
- Illustration (6,588,413)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cover art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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