Rascasse Audience Intelligence

Cover art Audience in United States

A data profile of the people who buy, follow and care about Cover art in United States — modelled from more than twelve digital signal sources. Cover art has an estimated audience of 915,053 people in United States.

The average Cover art fan in United States is 35.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Shedd Aquarium, Christoph Waltz, Robert Plant, with strongest over-indexing on Shedd Aquarium (190.48× the country average).

Demographically, the Cover art audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Tradition, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cover art fan in United States is more male, around 35.5 years old, with strong Tradition tendencies and a notable affinity for Shedd Aquarium.

Category: Arts & Culture · Type: Topic · Subtype: Art movement

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cover art profile in United States.

Audience size
915K
in United States
Gender
44.0%
56.0% male
Age
35.5
average years
Country rank
#25121
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cover art fans

44.0% are female, 56.0% are male, average age 35.5.

Fig. 02

Gender split

44.0%
Female
56.0%
Male
Demographic split for Cover art audience in United States
MetricValue
Female44.0%
Male56.0%
Average age35.5
Estimated audience size915,053
Fig. 03

Age distribution

Ø 35.5
average years
Age distribution of the Cover art audience in United States
Age bracketShare%
16-1932%
20-2919%
30-3916%
40-4917%
50+16%
Fig. 04

Worldwide distribution

18.3%

of the worldwide Cover art audience comes from United States.

Worldwide audience distribution share by country for Cover art
CountryShare
United States18.3%
Germany17.8%
France12.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cover art audience in United States is strongest.

Fig. 05

Top regions by affinity

Cover art fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~60K2.18×
02Mississippi~10K1.83×
03Washington~30K1.64×
04Louisiana~20K1.53×
05Washington, District of Columbia~4K1.51×
06Alabama~20K1.50×
07North Carolina~30K1.25×
08South Carolina~20K1.25×
09Arkansas~9K1.25×
10Michigan~30K1.17×
11Tennessee~20K1.13×
12Maryland~20K1.10×
13Illinois~30K1.09×
14Delaware~3K1.07×
15Connecticut~10K1.05×
16Pennsylvania~30K1.04×
17Virginia~20K1.04×
18New York~50K1.03×
19Nevada~9K1.03×
20Florida~60K1.01×
21Ohio~30K1.01×
22Missouri~10K0.99×
23California~100K0.98×
24Texas~80K0.98×
25Alaska~2K0.98×
26Indiana~20K0.96×
27South Dakota~2K0.96×
28North Dakota~2K0.96×
29Vermont~2K0.96×
30Idaho~4K0.94×
31Kansas~7K0.92×
32Montana~2K0.92×
33Oklahoma~9K0.91×
34West Virginia~4K0.91×
35Rhode Island~3K0.91×
36New Jersey~20K0.90×
37Kentucky~10K0.90×
38New Mexico~4K0.89×
39Hawaii~4K0.89×
40Maine~3K0.89×
41Nebraska~4K0.88×
42New Hampshire~3K0.88×
43Wisconsin~10K0.86×
44Oregon~9K0.85×
45Massachusetts~20K0.84×
46Arizona~20K0.83×
47Minnesota~10K0.82×
48Iowa~6K0.82×
49Utah~7K0.80×
50Colorado~10K0.77×
Fig. 06

Affinity by region

Affinity by region — Cover art, United States
0.77×1.00×2.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cover art audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cover art audience
#·InterestCategoryAffinity×
01Shedd AquariumTravel & Leisure190.48×
02Noel GallagherMusic & Radio25.56×
03Christoph WaltzMovies & TV20.00×
04Robert PlantMusic & Radio17.27×
05Luxury boxFashion & Accessoires14.68×
06Concept artArts & Culture12.53×
07CheckersFood & Beverages9.11×
08Winona RyderMovies & TV8.50×
09Contemporary classical musicMusic & Radio8.37×
10Graphic novelLiterature7.25×
11Josh BrolinMovies & TV7.07×
12PatreonInternet & Social Media5.74×
13Superhero fictionLiterature5.54×
14Digital artArts & Culture4.90×
15Brittany SnowMovies & TV4.66×
16Anime and manga fandomLiterature4.40×
17BeetlejuiceMovies & TV3.75×
18FandomLiterature3.21×
19Mobile gameGames2.15×
20Fiction booksLiterature2.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cover art audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Cover art audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.67×
IndividualismJOY1.54×
Urban LifestyleOPEN1.44×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Cover art audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.74×
DIY MentalityTHRILL0.75×
Quality AwarenessPREMIUM0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Cover art have in United States?

Cover art has an estimated audience of 915,053 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Cover art fans?

44.0% of Cover art fans are female, 56.0% are male, with an average age of 35.5 years.

03

Which brands do Cover art fans like most?

Cover art fans show strongest brand affinity for Shedd Aquarium (190.48×), Christoph Waltz (20×), and Robert Plant (17.27×) over the country average.

04

Where do Cover art fans live in United States?

Cover art fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Cover art fans also like?

Beyond Cover art itself, the audience over-indexes on Christoph Waltz (20×), Robert Plant (17.27×), Winona Ryder (8.5×), and Anime and manga fandom (4.4×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cover art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →