Luxury box Audience in United States

Luxury box logo

Luxury box has an estimated audience of 1,001,041 people in United States. 57.6% are female, 42.4% are male, average age 41.9. Top regions: Georgia, New York, Massachusetts. Top brand affinities: Khan Academy, São Paulo, Dream, Brazil, Lucky Star (manga).

The average Luxury box fan in United States is 41.9 years old, more female, and lives primarily in Georgia. The audience is concentrated in Georgia, New York, Massachusetts. Top brand affinities include Khan Academy, São Paulo, Dream, with strongest over-indexing on Khan Academy (9.06× the country average). Demographically, the Luxury box audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Luxury Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Luxury box fans

Demographic split for Luxury box audience in United States
MetricValue
Female57.6%
Male42.4%
Average age41.9
Estimated audience size1,001,041

Audience persona

The typical Luxury box fan in United States is more female, around 41.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Khan Academy.

Top regions in United States

Top regions ranked by reach for Luxury box in United States
RegionReachAffinity
Georgia302,1989.8×
New York138,6152.48×
Massachusetts67,7633.44×
California65,9090.6×
Texas39,6990.46×
Florida38,5670.57×
Pennsylvania29,0570.86×
North Carolina16,6820.55×
Illinois15,9630.48×
New Jersey13,0560.51×
Virginia11,5590.47×
Ohio11,3680.37×
Alabama10,7580.77×
Tennessee10,7370.53×
South Carolina10,1760.68×
Utah9,2271.03×
Michigan9,1400.35×
Maryland8,3290.48×
Louisiana7,7050.6×
Mississippi7,4280.9×
Arizona7,0880.35×
Indiana6,6100.36×
Wisconsin6,4940.43×
Oklahoma6,4530.58×
Washington6,3530.32×
Kentucky6,3510.51×
Arkansas6,0490.73×
Missouri5,9440.37×
Nevada5,7230.59×
Kansas5,6640.72×
West Virginia5,6211.21×
Colorado5,5900.35×
Iowa5,3770.65×
Connecticut5,3520.53×
Minnesota5,0290.35×
Hawaii4,9591.15×
Oregon4,8430.42×
New Hampshire4,6321.17×
Nebraska4,5350.9×
New Mexico4,5120.9×
Vermont4,3992.5×
Idaho4,2470.85×
Rhode Island4,0661.28×
Maine4,0631.13×
Delaware2,9131.05×
Washington, District of Columbia2,8920.96×
South Dakota2,6331.14×
North Dakota2,5631.25×
Montana2,2230.8×
Alaska2,0400.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Luxury box audience
BrandAffinityCategory
Khan Academy9.06×Business & Career
São Paulo21.24×Travel & Leisure
Dream6.56×Health
Brazil5.85×Travel & Leisure
Lucky Star (manga)25.89×Literature
Commercial vehicle4.09×Cars & Mobility
Sheep4.72×Pets & Animals
Mi13.35×Technology & Electronics
Avant-garde jazz12.07×Music & Radio
Goat4.43×Pets & Animals
Big five game25.33×Pets & Animals
Fatherhood2.01×Kids & Family
Enterprise resource planning14.36×Business & Career
Free jazz11.51×Music & Radio
GPS tracking unit10.15×Sports
Marshalls2.19×Fashion & Accessoires
Macy's1.72×Shopping
Hilton Worldwide3.98×Travel & Leisure
Farmhouse3.33×Travel & Leisure
Safari lodge19.28×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Luxury box audience
TraitClusterScore
Luxury OrientationPREMIUM2.59
Price SensitivityPREMIUM2.01
IndulgenceJOY1.89
PatriotismCONSERVATISM1.73
Pet OwnershipJOY1.67
Quality AwarenessPREMIUM1.52

Worldwide distribution

Worldwide audience distribution share by country for Luxury box
CountryShare
United States16.5%
Germany6.9%
Italy6.4%

See Luxury box audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Luxury box have in United States?

Luxury box has an estimated audience of 1,001,041 people in United States, concentrated in Georgia and New York.

What is the gender split and age of Luxury box fans?

57.6% of Luxury box fans are female, 42.4% are male, with an average age of 41.9 years.

Which brands do Luxury box fans like most?

Luxury box fans show strongest brand affinity for Khan Academy (9.06×), São Paulo (21.24×), and Dream (6.56×) over the country average.

Where do Luxury box fans live in United States?

Luxury box fans in United States are most concentrated in Georgia (reach 302,198), New York (reach 138,615), and Massachusetts (reach 67,763). These three regions account for the largest share of the active audience.

What other brands do Luxury box fans also like?

Beyond Luxury box itself, the audience over-indexes on São Paulo (21.24×), Dream (6.56×), Brazil (5.85×), and Lucky Star (manga) (25.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Luxury box. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.