Rascasse Audience Intelligence

Das Sommerhaus der Stars Audience in Germany

A data profile of the people who buy, follow and care about Das Sommerhaus der Stars in Germany — modelled from more than twelve digital signal sources. Das Sommerhaus der Stars has an estimated audience of 947,561 people in Germany.

The average Das Sommerhaus der Stars fan in Germany is 33.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include otoMoto.pl, Scooby-Doo, Sarah Engels, with strongest over-indexing on otoMoto.pl (18.84× the country average).

Demographically, the Das Sommerhaus der Stars audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Extroversion, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Das Sommerhaus der Stars fan in Germany is more female, around 33.9 years old, with strong Extroversion tendencies and a notable affinity for otoMoto.pl.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Das Sommerhaus der Stars profile in Germany.

Audience size
948K
in Germany
Gender
69.4%
30.6% male
Age
33.9
average years
Country rank
#6843
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Das Sommerhaus der Stars viewers

69.4% are female, 30.6% are male, average age 33.9.

Fig. 02

Gender split

69.4%
Female
30.6%
Male
Demographic split for Das Sommerhaus der Stars audience in Germany
MetricValue
Female69.4%
Male30.6%
Average age33.9
Estimated audience size947,561
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the Das Sommerhaus der Stars audience in Germany
Age bracketShare%
16-1934%
20-2922%
30-3918%
40-4916%
50+11%
Fig. 04

Worldwide distribution

87.1%

of the worldwide Das Sommerhaus der Stars audience comes from Germany.

Worldwide audience distribution share by country for Das Sommerhaus der Stars
CountryShare
Germany87.1%
Austria6.3%
Switzerland3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Das Sommerhaus der Stars audience in Germany is strongest.

Fig. 05

Top regions by affinity

Das Sommerhaus der Stars fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K1.21×
02Sachsen-Anhalt~30K1.19×
03Mecklenburg-Vorpommern~20K1.16×
04Schleswig-Holstein~40K1.12×
05Brandenburg~30K1.11×
06Hamburg~20K1.06×
07Niedersachsen~90K1.05×
08Rheinland-Pfalz~50K1.03×
09Sachsen~40K0.97×
10Bremen~8K0.97×
11Thüringen~20K0.94×
12Berlin~40K0.89×
13Saarland~10K0.89×
14Hessen~60K0.85×
15Bayern~100K0.81×
16Baden-Württemberg~100K0.80×
Fig. 06

Affinity by region

Affinity by region — Das Sommerhaus der Stars, Germany
0.80×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Das Sommerhaus der Stars audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Das Sommerhaus der Stars audience
#·InterestCategoryAffinity×
01otoMoto.plCars & Mobility18.84×
02Köln 50667Movies & TV13.82×
03Scooby-DooMovies & TV6.91×
04Unter UnsMovies & TV6.17×
05Alles was zähltMovies & TV5.12×
06Sarah EngelsMovies & TV4.97×
07BeetlejuiceMovies & TV4.85×
08PromiFlashInternet & Social Media3.59×
09Gute Zeiten, schlechte ZeitenMovies & TV3.18×
10Let's Dance (German TV series)Movies & TV3.18×
11DeichmannShopping2.66×
12TransfermarktSports2.45×
13Helene FischerMusic & Radio2.39×
14AirbnbTravel & Leisure2.14×
15RossmannShopping2.13×
16NatureHome & Garden2.08×
17FamilyKids & Family1.83×
18TikTokInternet & Social Media1.78×
19TagesschauMovies & TV1.74×
20FC Bayern MunichSports1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Das Sommerhaus der Stars audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Das Sommerhaus der Stars audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.39×
Family OrientationCONSERVATISM1.29×
Price SensitivityPREMIUM1.24×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Das Sommerhaus der Stars audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.71×
Urban LifestyleOPEN0.78×
Career OrientationPOWER0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Das Sommerhaus der Stars have in Germany?

Das Sommerhaus der Stars has an estimated audience of 947,561 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Das Sommerhaus der Stars viewers?

69.4% of Das Sommerhaus der Stars fans are female, 30.6% are male, with an average age of 33.9 years.

03

Which brands do Das Sommerhaus der Stars fans like most?

Das Sommerhaus der Stars fans show strongest brand affinity for otoMoto.pl (18.84×), Scooby-Doo (6.91×), and Sarah Engels (4.97×) over the country average.

04

Where do Das Sommerhaus der Stars fans live in Germany?

Das Sommerhaus der Stars fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Das Sommerhaus der Stars fans also like?

Beyond Das Sommerhaus der Stars itself, the audience over-indexes on Scooby-Doo (6.91×), Sarah Engels (4.97×), Alles was zählt (5.12×), and Köln 50667 (13.82×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Das Sommerhaus der Stars. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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