Digital painting Audience in Germany

Digital painting has an estimated audience of 1,139,893 people in Germany. 55.4% are female, 44.6% are male, average age 28.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The Hooters, Huck (magazine), Dog breed, Kyokushin, Nazım Hikmet Ran.
The average Digital painting fan in Germany is 28.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The Hooters, Huck (magazine), Dog breed, with strongest over-indexing on The Hooters (20× the country average). Demographically, the Digital painting audience skews more female with an average age of 28.2, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Topic
Demographics of Digital painting fans
| Metric | Value |
|---|---|
| Female | 55.4% |
| Male | 44.6% |
| Average age | 28.2 |
| Estimated audience size | 1,139,893 |
Audience persona
The typical Digital painting fan in Germany is more female, around 28.2 years old, with strong Sustainability tendencies and a notable affinity for The Hooters.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 152,134 | 0.61× |
| Bayern | 114,430 | 0.62× |
| Baden-Württemberg | 102,513 | 0.66× |
| Hessen | 81,329 | 0.94× |
| Niedersachsen | 52,291 | 0.47× |
| Berlin | 48,107 | 0.94× |
| Sachsen | 36,003 | 0.64× |
| Rheinland-Pfalz | 35,669 | 0.62× |
| Sachsen-Anhalt | 32,809 | 1.11× |
| Thüringen | 32,247 | 1.11× |
| Schleswig-Holstein | 29,327 | 0.72× |
| Brandenburg | 29,027 | 0.82× |
| Saarland | 28,685 | 2.05× |
| Mecklenburg-Vorpommern | 27,544 | 1.27× |
| Bremen | 26,871 | 2.76× |
| Hamburg | 16,886 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Hooters | 20× | Music & Radio |
| Huck (magazine) | 18.49× | Internet & Social Media |
| Dog breed | 1.66× | Pets & Animals |
| Kyokushin | 17.05× | Sports |
| Nazım Hikmet Ran | 20× | Literature |
| Mustard seed | 16.09× | Food & Beverages |
| Unique Gifts | 2.03× | Shopping |
| Knokke-Heist | 9.18× | Travel & Leisure |
| Birthday Gifts | 1.94× | Kids & Family |
| Christmas Gift | 1.83× | Kids & Family |
| Samanyolu Haber | 4.54× | Movies & TV |
| Product design | 1.51× | Business & Career |
| Corona (band) | 2.18× | Music & Radio |
| Hypertext | 2.33× | Technology & Electronics |
| Loincloth | 2.18× | Fashion & Accessoires |
| Hollywood Vampires (band) | 5.12× | Music & Radio |
| Centurion (film) | 3.42× | Movies & TV |
| Icon (magazine) | 1.56× | Arts & Culture |
| Grinch | 1.5× | Movies & TV |
| DEFCON (video game) | 4.27× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.8 |
| Pet Ownership | JOY | 1.69 |
| LGBTQ+ Identity | OPEN | 1.66 |
| Early Adopter Mentality | POWER | 1.5 |
| DIY Mentality | THRILL | 1.46 |
| Extroversion | THRILL | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 22.5% |
| China | 16.6% |
| United States | 15.8% |
See Digital painting audiences in other countries
More Arts & Culture audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Digital painting have in Germany?
Digital painting has an estimated audience of 1,139,893 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Digital painting fans?
55.4% of Digital painting fans are female, 44.6% are male, with an average age of 28.2 years.
Which brands do Digital painting fans like most?
Digital painting fans show strongest brand affinity for The Hooters (20×), Huck (magazine) (18.49×), and Dog breed (1.66×) over the country average.
Where do Digital painting fans live in Germany?
Digital painting fans in Germany are most concentrated in Nordrhein-Westfalen (reach 152,134), Bayern (reach 114,430), and Baden-Württemberg (reach 102,513). These three regions account for the largest share of the active audience.
What other brands do Digital painting fans also like?
Beyond Digital painting itself, the audience over-indexes on Huck (magazine) (18.49×), Dog breed (1.66×), Kyokushin (17.05×), and Nazım Hikmet Ran (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Digital painting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.