Fortune-telling Audience in Germany

Fortune-telling has an estimated audience of 374,147 people in Germany. 76.5% are female, 23.5% are male, average age 40.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Palmistry, Tarot, Tarot card games, French tarot, Clairvoyance.
The average Fortune-telling fan in Germany is 40.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Palmistry, Tarot, Tarot card games, with strongest over-indexing on Palmistry (39.24× the country average). Demographically, the Fortune-telling audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Fortune-telling fans
| Metric | Value |
|---|---|
| Female | 76.5% |
| Male | 23.5% |
| Average age | 40.5 |
| Estimated audience size | 374,147 |
Audience persona
The typical Fortune-telling fan in Germany is more female, around 40.5 years old, with strong Mindfulness tendencies and a notable affinity for Palmistry.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 65,842 | 0.8× |
| Bayern | 46,694 | 0.78× |
| Baden-Württemberg | 43,767 | 0.86× |
| Hessen | 31,199 | 1.09× |
| Niedersachsen | 24,223 | 0.67× |
| Berlin | 17,464 | 1.04× |
| Rheinland-Pfalz | 13,676 | 0.73× |
| Sachsen | 13,405 | 0.73× |
| Brandenburg | 10,417 | 0.9× |
| Sachsen-Anhalt | 9,763 | 1.01× |
| Thüringen | 9,564 | 1× |
| Schleswig-Holstein | 9,167 | 0.68× |
| Mecklenburg-Vorpommern | 8,587 | 1.2× |
| Hamburg | 8,522 | 1.01× |
| Bremen | 7,970 | 2.49× |
| Saarland | 6,876 | 1.5× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Palmistry | 39.24× | Health |
| Tarot | 15.5× | Health |
| Tarot card games | 29.7× | Health |
| French tarot | 23.1× | Politics & Society |
| Clairvoyance | 18.48× | Politics & Society |
| Oracle | 14.66× | Technology & Electronics |
| Coffee cup | 15.47× | Home & Garden |
| Norse religion | 20.94× | Politics & Society |
| Divination | 11.37× | Health |
| Psychic reading | 22.34× | Politics & Society |
| Cartomancy | 12.95× | Health |
| Horoscope | 9.15× | Health |
| Astrology | 6.55× | Health |
| FRITZ!Box | 2.34× | Technology & Electronics |
| Instant messaging | 2.23× | Internet & Social Media |
| Gemini | 2.85× | Technology & Electronics |
| Numerology | 10.75× | Health |
| Fenerbahçe Men's Basketball | 2.81× | Sports |
| Oracle Corporation | 8.85× | Technology & Electronics |
| Runes | 10.8× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.88 |
| LGBTQ+ Identity | OPEN | 2.03 |
| Pet Ownership | JOY | 1.76 |
| Indulgence | JOY | 1.7 |
| Family Orientation | CONSERVATISM | 1.39 |
| Sports Activity | POWER | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 17.8% |
| France | 8.7% |
| United States | 5.8% |
See Fortune-telling audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Fortune-telling have in Germany?
Fortune-telling has an estimated audience of 374,147 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Fortune-telling fans?
76.5% of Fortune-telling fans are female, 23.5% are male, with an average age of 40.5 years.
Which brands do Fortune-telling fans like most?
Fortune-telling fans show strongest brand affinity for Palmistry (39.24×), Tarot (15.5×), and Tarot card games (29.7×) over the country average.
Where do Fortune-telling fans live in Germany?
Fortune-telling fans in Germany are most concentrated in Nordrhein-Westfalen (reach 65,842), Bayern (reach 46,694), and Baden-Württemberg (reach 43,767). These three regions account for the largest share of the active audience.
What other brands do Fortune-telling fans also like?
Beyond Fortune-telling itself, the audience over-indexes on Tarot (15.5×), Tarot card games (29.7×), French tarot (23.1×), and Clairvoyance (18.48×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fortune-telling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.