Frost Audience in Germany

Frost logo

Frost has an estimated audience of 1,450,282 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Goes, Stucco, Cocktail, Progressive rock, Unique Gifts.

Frost fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Goes. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Goes, Stucco, Cocktail, with strongest over-indexing on Goes (1.54× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Frost fans

Demographic split for Frost audience in Germany
MetricValue
Estimated audience size1,450,282

Audience persona

The typical Frost fan in Germany shows strong Need for Security tendencies and a notable affinity for Goes.

Top regions in Germany

Top regions ranked by reach for Frost in Germany
RegionReachAffinity
Nordrhein-Westfalen354,5611.12×
Bayern223,1180.96×
Baden-Württemberg189,1410.96×
Niedersachsen137,1880.97×
Hessen116,4561.05×
Sachsen88,7321.25×
Rheinland-Pfalz76,0801.05×
Berlin64,0400.99×
Brandenburg49,9841.11×
Schleswig-Holstein44,6630.86×
Sachsen-Anhalt40,3241.07×
Thüringen38,3381.04×
Hamburg31,3680.96×
Mecklenburg-Vorpommern25,3290.91×
Saarland15,5570.87×
Bremen10,3600.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Frost audience
BrandAffinityCategory
Goes1.54×Travel & Leisure
Stucco3.95×Home & Garden
Cocktail1.7×Food & Beverages
Progressive rock2.15×Music & Radio
Unique Gifts1.72×Shopping
CAC 401.75×Business & Career
Stradivarius1.78×Shopping
Christmas Gift1.78×Kids & Family
Mothercare1.97×Kids & Family
Snow White (Fables)2.29×Literature
Urban Outfitters1.6×Shopping
Birthday Gifts1.62×Kids & Family
VfL Wolfsburg1.53×Sports
Este, Veneto2.18×Travel & Leisure
Eindhoven1.71×Travel & Leisure
Samanyolu Haber3.11×Movies & TV
Natural rubber1.53×Cars & Mobility
Hawesko2.49×Food & Beverages
South Asian cuisine4.44×Food & Beverages
Keeper (password manager)2.66×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Frost audience
TraitClusterScore
Need for SecurityCONSERVATISM1.6
Pet OwnershipJOY1.4
TraditionCONSERVATISM1.4
PatriotismCONSERVATISM1.33
Early Adopter MentalityPOWER1.29
Quality AwarenessPREMIUM1.25

Worldwide distribution

Worldwide audience distribution share by country for Frost
CountryShare
Germany30.5%
United States27.1%
India7.1%

See Frost audiences in other countries

More Band audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Frost. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.