Rascasse Audience Intelligence

Human migration Audience in Germany

A data profile of the people who buy, follow and care about Human migration in Germany — modelled from more than twelve digital signal sources. Human migration has an estimated audience of 428,421 people in Germany.

#5084among Topic in Germany#643in Politics & Society

The average Human migration fan in Germany is 42.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Hannah Arendt, Tagesschau, Markus Lanz, with strongest over-indexing on Hannah Arendt (20× the country average).

Demographically, the Human migration audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Community Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Human migration fan in Germany is balanced, around 42.8 years old, with strong Community Orientation tendencies and a notable affinity for Hannah Arendt.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Human migration profile in Germany.

Audience size
428K
in Germany
Gender
45.7%♀
54.3% male
Age
42.8
average years
Country rank
#13282
Topic in Germany
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Human migration fans

45.7% are female, 54.3% are male, average age 42.8.

Fig. 02

Gender split

45.7%
Female
54.3%
Male
Demographic split for Human migration audience in Germany
MetricValue
Female45.7%
Male54.3%
Average age42.8
Estimated audience size428,421
Fig. 03

Age distribution

Ø 42.8
average years
Age distribution of the Human migration audience in Germany
Age bracketShare%
16-1912%
20-2916%
30-3920%
40-4925%
50+27%
Fig. 04

Worldwide distribution

3.9%

of the worldwide Human migration audience comes from Germany.

Worldwide audience distribution share by country for Human migration
CountryShare
United States18.3%
France5.0%
Germany3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Human migration audience in Germany is strongest.

Fig. 05

Top regions by affinity

Human migration fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.19×
02Sachsen~20K1.17×
03Brandenburg~10K1.09×
04Thüringen~10K1.08×
05Sachsen-Anhalt~10K1.04×
06Bayern~70K1.03×
07Mecklenburg-Vorpommern~8K1.03×
08Hamburg~10K1.01×
09Nordrhein-Westfalen~90K1.00×
10Bremen~4K1.00×
11Baden-Württemberg~60K0.98×
12Schleswig-Holstein~10K0.94×
13Hessen~30K0.93×
14Rheinland-Pfalz~20K0.91×
15Niedersachsen~40K0.89×
16Saarland~4K0.77×
Fig. 06

Affinity by region

Affinity by region — Human migration, Germany
0.77×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Human migration audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Human migration audience
#·InterestCategoryAffinity×
01Anne Frank HousePolitics & Society60.63×
02Hannah ArendtLiterature20.00×
03Human Rights WatchPolitics & Society19.92×
04RiverdaleMovies & TV11.88×
05Black Lives MatterPolitics & Society11.47×
06Che GuevaraPolitics & Society8.56×
07Frank-Walter SteinmeierPolitics & Society8.24×
08Junge FreiheitNews8.21×
09Neue Zürcher ZeitungNews8.10×
10Markus LanzMovies & TV7.00×
11The Epoch TimesNews6.62×
12VotingPolitics & Society6.59×
13Political scienceBusiness & Career6.49×
14SolidarityPolitics & Society4.85×
15TagesschauMovies & TV3.80×
16Der TagesspiegelNews3.45×
17FocusNews3.10×
18PoliticsPolitics & Society2.51×
19Netto Marken-DiscountShopping1.91×
20FamilyKids & Family1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Human migration audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Human migration audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.18×
Need for SecurityCONSERVATISM2.08×
SpiritualityBALANCE1.80×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Human migration audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.70×
Sports ActivityPOWER0.75×
Design AffinityPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Human migration have in Germany?

Human migration has an estimated audience of 428,421 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Human migration fans?

45.7% of Human migration fans are female, 54.3% are male, with an average age of 42.8 years.

03

Which brands do Human migration fans like most?

Human migration fans show strongest brand affinity for Hannah Arendt (20×), Tagesschau (3.8×), and Markus Lanz (7×) over the country average.

04

Where do Human migration fans live in Germany?

Human migration fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Human migration fans also like?

Beyond Human migration itself, the audience over-indexes on Tagesschau (3.8×), Markus Lanz (7×), Junge Freiheit (8.21×), and Anne Frank House (60.63×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in Germany

See Human migration audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Human migration. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →