A data profile of the people who buy, follow and care about Julian Reichelt in Germany — modelled from more than twelve digital signal sources. Julian Reichelt has an estimated audience of 799,155 people in Germany.
The average Julian Reichelt fan in Germany is 40.7 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Mon Chéri, Freedom of speech, Bild am Sonntag, with strongest over-indexing on Mon Chéri (46.41× the country average).
Demographically, the Julian Reichelt audience skews more male with an average age of 40.7, and over-indexes on personality traits such as Spirituality, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Julian Reichelt fan in Germany is more male, around 40.7 years old, with strong Spirituality tendencies and a notable affinity for Mon Chéri.
The key figures that characterise the Julian Reichelt profile in Germany.
44.9% are female, 55.1% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 44.9% |
| Male | 55.1% |
| Average age | 40.7 |
| Estimated audience size | 799,155 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 23% |
of the worldwide Julian Reichelt audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 90.0% |
| Switzerland | 3.0% |
| Austria | 2.8% |
Where the Julian Reichelt audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~50K | 1.44× | |
| 02 | Hamburg | ~20K | 1.21× | |
| 03 | Schleswig-Holstein | ~30K | 1.18× | |
| 04 | Mecklenburg-Vorpommern | ~20K | 1.14× | |
| 05 | Niedersachsen | ~70K | 1.03× | |
| 06 | Bremen | ~7K | 1.03× | |
| 07 | Nordrhein-Westfalen | ~200K | 1.01× | |
| 08 | Bayern | ~100K | 1.01× | |
| 09 | Sachsen | ~40K | 0.99× | |
| 10 | Hessen | ~50K | 0.96× | |
| 11 | Brandenburg | ~20K | 0.89× | |
| 12 | Thüringen | ~20K | 0.88× | |
| 13 | Baden-Württemberg | ~90K | 0.86× | |
| 14 | Rheinland-Pfalz | ~30K | 0.86× | |
| 15 | Sachsen-Anhalt | ~20K | 0.80× | |
| 16 | Saarland | ~7K | 0.76× |
The strongest cross-interests of the Julian Reichelt audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bild am Sonntag | News | 49.14× | ||
| 02 | Mon Chéri | Food & Beverages | 46.41× | ||
| 03 | Freedom of speech | Politics & Society | 30.06× | ||
| 04 | Christina Applegate | Movies & TV | 20.00× | ||
| 05 | Kelly Osbourne | Music & Radio | 9.29× | ||
| 06 | Junge Freiheit | News | 7.63× | ||
| 07 | Markus Lanz | Movies & TV | 6.35× | ||
| 08 | Targobank | Business & Career | 4.87× | ||
| 09 | Der Tagesspiegel | News | 4.51× | ||
| 10 | SunExpress | Travel & Leisure | 4.49× | ||
| 11 | Solidarity | Politics & Society | 4.40× | ||
| 12 | Sport Bild | Sports | 4.29× | ||
| 13 | Telegram | Internet & Social Media | 4.13× | ||
| 14 | Transfermarkt | Sports | 2.84× | ||
| 15 | Tagesschau | Movies & TV | 2.74× | ||
| 16 | ZDF | Movies & TV | 2.01× | ||
| 17 | Müller (company) | Food & Beverages | 1.98× | ||
| 18 | Nature | Home & Garden | 1.76× | ||
| 19 | TikTok | Internet & Social Media | 1.74× | ||
| 20 | Family | Kids & Family | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.63× | |
| Individualism | JOY | 1.62× | |
| Convenience Orientation | PREMIUM | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.70× | |
| Luxury Orientation | PREMIUM | 0.72× | |
| Sports Activity | POWER | 0.75× |
Julian Reichelt has an estimated audience of 799,155 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
44.9% of Julian Reichelt fans are female, 55.1% are male, with an average age of 40.7 years.
Julian Reichelt fans show strongest brand affinity for Mon Chéri (46.41×), Freedom of speech (30.06×), and Bild am Sonntag (49.14×) over the country average.
Julian Reichelt fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Julian Reichelt itself, the audience over-indexes on Freedom of speech (30.06×), Bild am Sonntag (49.14×), Christina Applegate (20×), and Markus Lanz (6.35×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Julian Reichelt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.