KARE Audience in Germany

KARE has an estimated audience of 292,719 people in Germany. 65.4% are female, 34.6% are male, average age 41.1. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Ampm, Bosch (TV series), Sherlock Holmes (1984 TV series), Butlers (company), Porta (rapper).
The average KARE fan in Germany is 41.1 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Ampm, Bosch (TV series), Sherlock Holmes (1984 TV series), with strongest over-indexing on Ampm (45.06× the country average). Demographically, the KARE audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Quality Awareness, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of KARE fans
| Metric | Value |
|---|---|
| Female | 65.4% |
| Male | 34.6% |
| Average age | 41.1 |
| Estimated audience size | 292,719 |
Audience persona
The typical KARE fan in Germany is more female, around 41.1 years old, with strong Quality Awareness tendencies and a notable affinity for Ampm.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 219,540 | 4.68× |
| Nordrhein-Westfalen | 57,304 | 0.89× |
| Baden-Württemberg | 42,518 | 1.06× |
| Hessen | 24,656 | 1.11× |
| Niedersachsen | 19,645 | 0.69× |
| Rheinland-Pfalz | 12,651 | 0.86× |
| Berlin | 12,035 | 0.92× |
| Sachsen | 8,367 | 0.58× |
| Schleswig-Holstein | 6,760 | 0.64× |
| Hamburg | 6,214 | 0.94× |
| Brandenburg | 5,507 | 0.61× |
| Thüringen | 4,262 | 0.57× |
| Sachsen-Anhalt | 3,484 | 0.46× |
| Saarland | 3,151 | 0.88× |
| Mecklenburg-Vorpommern | 2,763 | 0.49× |
| Bremen | 1,520 | 0.61× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ampm | 45.06× | Food & Beverages |
| Bosch (TV series) | 14.74× | Movies & TV |
| Sherlock Holmes (1984 TV series) | 18.14× | Movies & TV |
| Butlers (company) | 15.73× | Shopping |
| Porta (rapper) | 17.25× | Home & Garden |
| Shilo, Mateh Binyamin | 81.92× | Travel & Leisure |
| Lost Frequencies | 43.02× | Music & Radio |
| Ken Burns | 60.05× | Movies & TV |
| Cantinflas | 83.05× | Movies & TV |
| Noragami | 51.14× | Literature |
| Matlock (TV series) | 13.69× | Movies & TV |
| Bookcase | 14.07× | Literature |
| Samoa | 37.81× | Travel & Leisure |
| David Letterman | 33.68× | Movies & TV |
| Columbo | 17.79× | Movies & TV |
| Pizza | 3.88× | Food & Beverages |
| Once upon a time | 17.75× | Movies & TV |
| Miami Vice | 17.73× | Movies & TV |
| Pop music | 2.59× | Music & Radio |
| Bauhaus | 2.45× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.23 |
| Early Adopter Mentality | POWER | 2.17 |
| LGBTQ+ Identity | OPEN | 1.88 |
| Design Affinity | PREMIUM | 1.84 |
| Urban Lifestyle | OPEN | 1.65 |
| Luxury Orientation | PREMIUM | 1.63 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 30.8% |
| United States | 30.1% |
| Germany | 6.8% |
See KARE audiences in other countries
More Movies & TV audiences in Germany
- ZDF (11,817,984)
- Sport1 (Netherlands) (11,468,333)
- Netflix (9,224,186)
- RTL Television (8,157,870)
- QVC (7,551,798)
Frequently asked questions
How many fans does KARE have in Germany?
KARE has an estimated audience of 292,719 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of KARE fans?
65.4% of KARE fans are female, 34.6% are male, with an average age of 41.1 years.
Which brands do KARE fans like most?
KARE fans show strongest brand affinity for Ampm (45.06×), Bosch (TV series) (14.74×), and Sherlock Holmes (1984 TV series) (18.14×) over the country average.
Where do KARE fans live in Germany?
KARE fans in Germany are most concentrated in Bayern (reach 219,540), Nordrhein-Westfalen (reach 57,304), and Baden-Württemberg (reach 42,518). These three regions account for the largest share of the active audience.
What other brands do KARE fans also like?
Beyond KARE itself, the audience over-indexes on Bosch (TV series) (14.74×), Sherlock Holmes (1984 TV series) (18.14×), Butlers (company) (15.73×), and Porta (rapper) (17.25×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for KARE. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.