Kevin Kühnert Audience in Germany

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Kevin Kühnert has an estimated audience of 1,056,793 people in Germany. 44.8% are female, 55.2% are male, average age 43.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Faun (band), Manor, Israel, KLIX (AM), Stradivarius.

The average Kevin Kühnert fan in Germany is 43.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Faun (band), Manor, Israel, with strongest over-indexing on Faun (band) (7.36× the country average). Demographically, the Kevin Kühnert audience skews more male with an average age of 43.2, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Kevin Kühnert fans

Demographic split for Kevin Kühnert audience in Germany
MetricValue
Female44.8%
Male55.2%
Average age43.2
Estimated audience size1,056,793

Audience persona

The typical Kevin Kühnert fan in Germany is more male, around 43.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Faun (band).

Top regions in Germany

Top regions ranked by reach for Kevin Kühnert in Germany
RegionReachAffinity
Nordrhein-Westfalen230,2310.99×
Bayern153,6050.9×
Baden-Württemberg128,2390.88×
Niedersachsen110,8031.07×
Hessen75,5330.93×
Berlin61,1181.29×
Sachsen54,5561.05×
Rheinland-Pfalz52,3320.98×
Brandenburg38,6631.17×
Schleswig-Holstein37,1400.97×
Thüringen29,1641.08×
Sachsen-Anhalt24,7370.9×
Hamburg24,5931.02×
Mecklenburg-Vorpommern20,4751.01×
Saarland11,4880.88×
Bremen8,0220.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kevin Kühnert audience
BrandAffinityCategory
Faun (band)7.36×Music & Radio
Manor11.5×Shopping
Israel2.7×Travel & Leisure
KLIX (AM)2.88×Music & Radio
Stradivarius1.64×Shopping
Urban Outfitters1.52×Shopping
Scratching post4.38×Pets & Animals
Snow White (Fables)1.51×Literature
Esra Erol3.54×Movies & TV
Preacher (comics)4.22×Literature
Home Delivery1.7×Food & Beverages
Clogging6.13×Music & Radio
Samanyolu Haber2.25×Movies & TV
Parma2.79×Travel & Leisure
Edvard Grieg4.09×Literature
Volvo V602.26×Cars & Mobility
Final Fantasy VII (Famicom)6.54×Games
Emperor Entertainment Group1.72×Business & Career
Coworking1.79×Business & Career
Zagreb1.73×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kevin Kühnert audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.8
PatriotismCONSERVATISM1.6
Pet OwnershipJOY1.41
Need for SecurityCONSERVATISM1.4
TraditionCONSERVATISM1.36
Healthy LifestyleBALANCE1.25

Worldwide distribution

Worldwide audience distribution share by country for Kevin Kühnert
CountryShare
Germany92.1%
Switzerland1.7%
Austria1.7%

See Kevin Kühnert audiences in other countries

More Politician audiences in Germany

Frequently asked questions

How many fans does Kevin Kühnert have in Germany?

Kevin Kühnert has an estimated audience of 1,056,793 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Kevin Kühnert fans?

44.8% of Kevin Kühnert fans are female, 55.2% are male, with an average age of 43.2 years.

Which brands do Kevin Kühnert fans like most?

Kevin Kühnert fans show strongest brand affinity for Faun (band) (7.36×), Manor (11.5×), and Israel (2.7×) over the country average.

Where do Kevin Kühnert fans live in Germany?

Kevin Kühnert fans in Germany are most concentrated in Nordrhein-Westfalen (reach 230,231), Bayern (reach 153,605), and Baden-Württemberg (reach 128,239). These three regions account for the largest share of the active audience.

What other brands do Kevin Kühnert fans also like?

Beyond Kevin Kühnert itself, the audience over-indexes on Manor (11.5×), Israel (2.7×), KLIX (AM) (2.88×), and Stradivarius (1.64×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Kevin Kühnert. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.