Kitchen Impossible Audience in Germany
Kitchen Impossible has an estimated audience of 967,249 people in Germany. 65.6% are female, 34.4% are male, average age 39.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Steffen Henssler, RTL Television, Satire, Scooby-Doo, German television comedy.
The average Kitchen Impossible fan in Germany is 39.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Steffen Henssler, RTL Television, Satire, with strongest over-indexing on Steffen Henssler (14.13× the country average). Demographically, the Kitchen Impossible audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Pet Ownership, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Kitchen Impossible fans
| Metric | Value |
|---|---|
| Female | 65.6% |
| Male | 34.4% |
| Average age | 39.0 |
| Estimated audience size | 967,249 |
Audience persona
The typical Kitchen Impossible fan in Germany is more female, around 39.0 years old, with strong Pet Ownership tendencies and a notable affinity for Steffen Henssler.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 213,795 | 1.01× |
| Bayern | 208,056 | 1.34× |
| Baden-Württemberg | 168,446 | 1.28× |
| Niedersachsen | 96,747 | 1.03× |
| Hessen | 73,084 | 0.99× |
| Rheinland-Pfalz | 52,275 | 1.08× |
| Berlin | 43,886 | 1.01× |
| Sachsen | 41,256 | 0.87× |
| Schleswig-Holstein | 40,438 | 1.16× |
| Hamburg | 27,626 | 1.26× |
| Brandenburg | 25,773 | 0.86× |
| Thüringen | 19,236 | 0.78× |
| Sachsen-Anhalt | 18,267 | 0.73× |
| Mecklenburg-Vorpommern | 14,716 | 0.8× |
| Saarland | 11,444 | 0.96× |
| Bremen | 6,897 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Steffen Henssler | 14.13× | Food & Beverages |
| RTL Television | 4.54× | Movies & TV |
| Satire | 5.37× | Literature |
| Scooby-Doo | 5.92× | Movies & TV |
| German television comedy | 6.76× | Movies & TV |
| Alfons Schuhbeck | 6.94× | Food & Beverages |
| Let's Dance (German TV series) | 3.59× | Movies & TV |
| Gute Zeiten, schlechte Zeiten | 3.17× | Movies & TV |
| Michael Patrick Kelly | 5.78× | Music & Radio |
| WE Fashion | 7.6× | Fashion & Accessoires |
| Helene Fischer | 2.46× | Music & Radio |
| Spiegel Online | 1.82× | News |
| Roland Kaiser | 2.88× | Music & Radio |
| FC Bayern Munich | 1.57× | Sports |
| Obi (store) | 1.66× | Shopping |
| Family | 1.57× | Kids & Family |
| ZDF-Fernsehgarten | 4.98× | Movies & TV |
| Deichmann | 1.92× | Shopping |
| Schlager music | 2.23× | Music & Radio |
| Florian Silbereisen | 2.51× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.26 |
| DIY Mentality | THRILL | 1.2 |
| Healthy Lifestyle | BALANCE | 1.16 |
| Creativity | OPEN | 1.15 |
| LGBTQ+ Identity | OPEN | 1.13 |
| Indulgence | JOY | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 79.7% |
| Austria | 11.3% |
| Switzerland | 5.2% |
See Kitchen Impossible audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Superman (10,006,308)
- Friends (9,772,934)
- Game of Thrones (9,464,046)
Frequently asked questions
How many fans does Kitchen Impossible have in Germany?
Kitchen Impossible has an estimated audience of 967,249 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Kitchen Impossible fans?
65.6% of Kitchen Impossible fans are female, 34.4% are male, with an average age of 39.0 years.
Which brands do Kitchen Impossible fans like most?
Kitchen Impossible fans show strongest brand affinity for Steffen Henssler (14.13×), RTL Television (4.54×), and Satire (5.37×) over the country average.
Where do Kitchen Impossible fans live in Germany?
Kitchen Impossible fans in Germany are most concentrated in Nordrhein-Westfalen (reach 213,795), Bayern (reach 208,056), and Baden-Württemberg (reach 168,446). These three regions account for the largest share of the active audience.
What other brands do Kitchen Impossible fans also like?
Beyond Kitchen Impossible itself, the audience over-indexes on RTL Television (4.54×), Satire (5.37×), Scooby-Doo (5.92×), and German television comedy (6.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kitchen Impossible. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.