Rascasse Audience Intelligence

Luke Humphries Audience in Germany

A data profile of the people who buy, follow and care about Luke Humphries in Germany — modelled from more than twelve digital signal sources. Luke Humphries has an estimated audience of 530,466 people in Germany.

#6among Darts in Germany#2084among Person in Germany#877in Sports

The average Luke Humphries fan in Germany is 36.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Michael van Gerwen, PDC World Championship Darts, Peter Wright (darts player), with strongest over-indexing on Michael van Gerwen (69.51× the country average).

Demographically, the Luke Humphries audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Luke Humphries fan in Germany is more male, around 36.7 years old, with strong Patriotism tendencies and a notable affinity for Michael van Gerwen.

Category: Sports · Type: Person · Subtype: Darts

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Luke Humphries profile in Germany.

Audience size
530K
in Germany
Gender
24.6%♀
75.4% male
Age
36.7
average years
Country rank
#11187
Person in Germany
Fig. 01

Search interest · 12-month trend

-37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Luke Humphries fans

24.6% are female, 75.4% are male, average age 36.7.

Fig. 02

Gender split

24.6%
Female
75.4%
Male
Demographic split for Luke Humphries audience in Germany
MetricValue
Female24.6%
Male75.4%
Average age36.7
Estimated audience size530,466
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Luke Humphries audience in Germany
Age bracketShare%
16-1924%
20-2922%
30-3920%
40-4921%
50+13%
Fig. 04

Worldwide distribution

25.8%

of the worldwide Luke Humphries audience comes from Germany.

Worldwide audience distribution share by country for Luke Humphries
CountryShare
United Kingdom40.2%
Germany25.8%
Netherlands5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Luke Humphries audience in Germany is strongest.

Fig. 05

Top regions by affinity

Luke Humphries fans by region: top regions in Germany
#RegionReachAffinity×
01Rheinland-Pfalz~40K1.34×
02Saarland~9K1.27×
03Niedersachsen~60K1.21×
04Sachsen~30K1.17×
05Thüringen~20K1.10×
06Sachsen-Anhalt~10K1.04×
07Schleswig-Holstein~20K1.02×
08Bayern~90K1.01×
09Nordrhein-Westfalen~100K1.00×
10Mecklenburg-Vorpommern~10K0.96×
11Brandenburg~20K0.93×
12Baden-Württemberg~70K0.92×
13Hessen~40K0.90×
14Bremen~4K0.78×
15Hamburg~9K0.75×
16Berlin~20K0.63×
Fig. 06

Affinity by region

Affinity by region — Luke Humphries, Germany
0.63×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Luke Humphries audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Luke Humphries audience
#·InterestCategoryAffinity×
01Michael van GerwenSports69.51×
02Peter Wright (darts player)Sports50.57×
03PDC World Championship DartsSports44.64×
04Premier League DartsSports35.39×
05Gary Anderson (darts player)Sports20.00×
06Scotland national football teamSports17.94×
07Marie CurieBusiness & Career17.81×
08Leon GoretzkaSports9.13×
09DartsSports9.05×
10TransfermarktSports7.88×
11MSV DuisburgSports6.63×
12TipicoGames5.77×
13Dynamo DresdenSports4.39×
14SV Werder BremenSports4.12×
15SportschauSports4.03×
16VfB StuttgartSports3.44×
172. BundesligaSports3.18×
18Borussia DortmundSports2.70×
19FC Bayern MunichSports2.26×
20FIFA World CupSports2.10×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Luke Humphries audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Luke Humphries audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.22×
SpiritualityBALANCE1.21×
Need for SecurityCONSERVATISM1.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Luke Humphries audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.33×
IndividualismJOY0.45×
SustainabilityBALANCE0.51×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Luke Humphries have in Germany?

Luke Humphries has an estimated audience of 530,466 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Luke Humphries fans?

24.6% of Luke Humphries fans are female, 75.4% are male, with an average age of 36.7 years.

03

Which brands do Luke Humphries fans like most?

Luke Humphries fans show strongest brand affinity for Michael van Gerwen (69.51×), PDC World Championship Darts (44.64×), and Peter Wright (darts player) (50.57×) over the country average.

04

Where do Luke Humphries fans live in Germany?

Luke Humphries fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Luke Humphries fans also like?

Beyond Luke Humphries itself, the audience over-indexes on PDC World Championship Darts (44.64×), Peter Wright (darts player) (50.57×), Transfermarkt (7.88×), and Premier League Darts (35.39×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Luke Humphries audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Luke Humphries. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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